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The Only Sales Guide You'll Ever Need Audiobook

The Only Sales Guide You'll Ever Need

Regular Price:$19.59
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Publisher's Summary

"Contrary to what most underperformers claim, sales success is not situational. It's not about the market, the product, the company, or the competition. No, it's all about the seller - the individual." - from the Foreword.

Anthony Iannarino never set out to become a salesman, let alone a sales manager, speaker, coach, or writer of the most prominent blog about the art and science of great selling. He fell into his profession by accident, as a day job while pursuing rock-and-roll stardom. Once he realized he'd never become the next Mick Jagger, Iannarino turned his focus to a question that's been debated for at least a century: Why are a small number of salespeople in any field hugely successful, while the rest are stuck with mediocre results at best? Since then, and for over 25 years, he has read hundreds of books, tested countless strategies, and interviewed dozens of the best salespeople to figure out what sets the extraordinary ones apart from the rest.

Now he's boiled down everything he's learned and tested into one convenient audiobook, packed with useful material for everyone from raw rookies to tested veterans. He focuses on the building blocks that all successful sellers, regardless of industry or organization, share: a mind-set of powerful beliefs and a skill-set of key actions.

He explores 19 essential traits and skills that nearly all great salespeople have, including:

  • Self-discipline: How to keep your commitments to yourself and others.
  • Accountability: How to own the outcomes you sell.
  • Competitiveness: How to embrace competition rather than let it intimidate you.
  • Resourcefulness: How to blend your imagination, experience, and knowledge into unique solutions.
  • Storytelling: How to create deeper relationships by presenting a story in which the client is the hero and you're their guide.
  • Diagnosing: How to look below the surface to figure out someone else's real challenges and needs.

Once you learn Iannarino's core strategies, picking up the specific tactics for your product and customers will be that much easier.

Whether you sell to big companies, small companies, or individual consumers, this is the book you'll turn to again and again for proven wisdom, strategies, and tips that really work.

©2016 Anthony Iannarino (P)2016 Gildan Media LLC

What Members Say

Average Customer Rating

4.6 (160 )
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  •  
    Corey Hartin 12-14-16 Member Since 2016
    HELPFUL VOTES
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    "Terrible"

    Complete waste of time and lack of substance. Maybe better to add as a combination of the kindle version, so you can easily skip to parts with value.

    6 of 7 people found this review helpful
  •  
    Leo New York City 10-28-16
    Leo New York City 10-28-16 Member Since 2017
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    "The "ONLY" Guide THEN Recommended Dozens Of Books"
    This book wasn’t for you, but who do you think might enjoy it more?

    The easily manipulated.


    Would you be willing to try another book from Anthony Iannarino? Why or why not?

    Perhaps not.


    What three words best describe Anthony Iannarino’s voice?

    It's alright.


    If you could play editor, what scene or scenes would you have cut from The Only Sales Guide You'll Ever Need?

    The title.


    Any additional comments?

    This has a bad title. It should say Best Book Guides on Sales.

    7 of 12 people found this review helpful
  •  
    Marc Sierra 06-08-17
    Marc Sierra 06-08-17
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    3
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    "A unique twist on common sense!"

    So often sales authors are looking to separate themselves with "gimmick" selling. Anthony Iannorino's book, The Only Sales Guide You'll Ever Need, isn't another gimmick. It is just a book that organizes common Sense Selling. It puts the focus on taking care of the client and always thinking of them first. I recommend this book to any sales professional looking to differentiate themselves from everyone else!

    0 of 0 people found this review helpful
  •  
    Jordan Johnson 05-25-17 Member Since 2016
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    "The Only Sales Guide You'll Ever Need"

    I liken Anthony to a modern day Dale Carnegie, a man whose teachings transcend time and facilitate your personal and professional development in ways that are extremely easy to understand and immediately implementable.

    The content in the book is gold.

    0 of 0 people found this review helpful
  •  
    Ms Gandhi Yardley, PA 05-15-17
    Ms Gandhi Yardley, PA 05-15-17 Member Since 2016

    book worm

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    "great book for people development"

    great book for selling but also people development in a professional services organization. so many good tips. many are logical but the book reinforces the right behaviors.

    0 of 0 people found this review helpful
  •  
    Amazon Customer 05-03-17 Member Since 2016
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    "another good one to add to the list"

    common theme of persistence, thoughtful management, thinking about them not you and high level of activity

    0 of 0 people found this review helpful
  •  
    John 04-20-17
    John 04-20-17 Member Since 2017
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    "Actionable ideas sales teams can execute"

    Great approach to sales training. Even successful Sales professionals will pick up a few new ideas or at the very least make them aware of areas they may want to focus more on. This book delivered what the title promised.

    0 of 0 people found this review helpful
  •  
    Danielle 02-16-17
    Danielle 02-16-17 Member Since 2016
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    "One of the best sales books I have ever read!!"

    Title says it all! Greg insights in time management, prospecting, and tips to improve sales performance. It's easy to read (or listen to in my case) and I have and will continue to recommend it to colleagues looking to improve their sales game.

    Enjoy!

    1 of 2 people found this review helpful
  •  
    Emanuel Thurman Fayetteville, Arkansas United States 02-04-17
    Emanuel Thurman Fayetteville, Arkansas United States 02-04-17 Member Since 2017
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    "Suggested Reading Materials"

    Suggested readings are provided at the end of most chapters in this book. I prefer a book that can provide value on it own; however, the books he recommend are good quality books

    1 of 1 people found this review helpful
  •  
    Bobby Drake 01-30-17
    Bobby Drake 01-30-17 Member Since 2017
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    "Vets or Rookies"

    Anthony makes you take onus and I appreciate that factor. The information could be really useful as a refresher to get beyond the rut or a newbie who's just not sure why they can't maintain results.

    0 of 0 people found this review helpful

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