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Inbound Selling
- How to Change the Way You Sell to Match How People Buy
- Narrated by: Kevin Stillwell
- Length: 7 hrs and 14 mins
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Publisher's Summary
Change the way you think about sales to sell more, and sell better.
Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
With no end in sight to this trend, sales professionals and the managers who lead them must transform both the way they think about selling and how they go about executing their sales playbook. Expert author and HubSpot Sales Director, Brian Signorelli has viewed the sales paradigm shift from the inside - his unique insights perfectly describe the steps sales professionals must take to meet the needs of the empowered customer.
In this audiobook, listeners will learn:
- How inbound sales grew out of inbound marketing concepts and practices
- A step-by-step approach for sales professionals to become inbound sellers
- What it really means to be a frontline sales manager who leads a team of inbound sellers
- The role executive leadership plays in affecting an inbound sales transformation
For front-line sellers, sales managers, executives, and other sales professionals, Inbound Selling is the complete resource to help your business thrive in the age of the empowered buyer.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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What listeners say about Inbound Selling
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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Overall
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Performance
-
Story
- Anonymous User
- 01-18-23
Inbound Selling is Real
My thoughts on this book are that the sales strategies of cold calling from list is over. I have waited to see this form of sales since Amazon became my go to for books in 1998. It has taken twenty years to get here. A change is needed. Overall the book give great insight to the methodology of inbound selling and highlights the potential impact once this process is embraced by businesses.
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Overall
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Performance
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Story
- Keith Sisson
- 09-11-22
Minimal practical advice
The book reads more like a victory lap of HubSpot’s and the authors success rather than anything resembling a practical guide to inbound selling. The book spends the first several chapters saying over and over why it is important to do inbound selling, but then only offers a few sales question lines as the “how“. The book also presupposes, and in fact requires that you have a strong inbound marketing team in order to even begin finding this book useful.
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Overall
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Performance
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Story
- Joseph malak
- 11-17-20
Not what I was looking for...
The book is interesting for people in sales, but it is mostly just about one man's experience. It is a little to surface level about a lot of interesting topics in my opinion.
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Overall
- noah
- 02-27-19
a must read
if you are in sales, you should read it there is a lot of information about b2b sales and how it is changing.
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Story
According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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Lenghty book with a few solid tips on persuation
- By Gerardo A Dada on 01-21-13
By: Daniel H. Pink
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The Sales Development Playbook
- Build Repeatable Pipeline and Accelerate Growth with Inside Sales
- By: Trish Bertuzzi
- Narrated by: Gary Tiedemann
- Length: 5 hrs and 58 mins
- Unabridged
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This book is about not just growth, but high-growth, explosive-growth, the kind of growth that weather satellites can see from space. The success of any business-to-business company is directly linked to how effectively they acquire new pipeline. To skyrocket growth, sales development is the answer.
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Amazing tips for new SDR Managers and Sales Exec
- By Amazon Customer on 12-21-18
By: Trish Bertuzzi
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Inbound Organization
- How to Build and Strengthen Your Company's Future Using Inbound Principles
- By: Dan Tyre, Todd Hockenberry
- Narrated by: Todd Hockenberry, Dan Tyre
- Length: 6 hrs and 25 mins
- Unabridged
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We're in a major shift in a fundamental aspect of how businesses grow, how buyers purchase, and how businesses build meaningful conversations and customer relationships. Companies who align their mission, strategies, action plans, and tools with the way buyers think, learn, discover, and purchase will have a huge competitive advantage. Inbound Organization shows leaders how to build their company's future around "inbound" principles and strengthen the structural foundations necessary to deal with the changes in buyer behavior.
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A must-read for marketers and business owners
- By Teri Ambrose on 10-16-20
By: Dan Tyre, and others
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Book Yourself Solid, Third Edition
- The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
- By: Michael Port
- Narrated by: Michael Port
- Length: 9 hrs and 54 mins
- Unabridged
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Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.
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One of the best.
- By Amazon Customer on 02-02-19
By: Michael Port
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The Little Red Book of Selling
- 12.5 Principles of Sales Greatness
- By: Jeffrey Gitomer
- Narrated by: uncredited
- Length: 4 hrs and 26 mins
- Unabridged
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Sharing strategies and answers from a lifetime of selling, Jeffrey has packed The Little Red Book of Selling with the information you've been searching for. You'll learn a philosophy of success - long term, relationship-driven, and referral-oriented - that has nothing to do with manipulation or other old-world sales tactics, and has everything to do with understanding buying motives and taking ethical, relationship-building actions.
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Questionable Advice
- By Fernando on 10-16-09
By: Jeffrey Gitomer
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Predictable Revenue
- Turn Your Business Into A Sales Machine with the $100 Million Best Practices of Salesforce.com
- By: Aaron Ross, Marylou Tyler
- Narrated by: Mary Jane Wells
- Length: 5 hrs and 7 mins
- Unabridged
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Discover the outbound sales process that, in just a few years, helped add $100 million in recurring revenue to Salesforce.com, almost doubling their enterprise growth...with zero cold calls. This is NOT another book about how to cold call or close deals. This is an entirely new kind of sales bible for CEOs, entrepreneurs and sales VPs to help you build a sales machine.
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Absolutely terrible narration. Not recommended.
- By Maximus on 02-22-14
By: Aaron Ross, and others
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Selling Technology the Sandler Way
- Finding Technical Solutions That Win Long-Term Business Relationships
- By: Rich Chiarello
- Narrated by: Sean Pratt
- Length: 3 hrs and 3 mins
- Unabridged
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Rich Chiarello offers sales teams tasked with selling technical solutions a proven program for success, based on the Sandler Selling System. He shows salespeople how to identify the most pressing business problem that their tool, application, or platform solves - and how to create a joint project plan that delivers value for both buyer and seller.
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Nothing new here
- By LCarroll on 05-25-23
By: Rich Chiarello
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Fanatical Prospecting
- The Ultimate Guide for Starting Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, E-Mail, and Cold Calling
- By: Jeb Blount
- Narrated by: Jeb Blount, Jeremy Arthur
- Length: 8 hrs and 21 mins
- Unabridged
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Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development: prospecting. The brutal fact is that the number one reason for failure in sales is an empty pipe, and the root cause of an empty pipeline is the failure to consistently prospect.
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A must read for any sales professional
- By Bill King on 07-04-16
By: Jeb Blount
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SPIN Selling
- By: Neil Rackham
- Narrated by: Eli Woods
- Length: 6 hrs and 12 mins
- Unabridged
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Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
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Sales and Science
- By Joe A Snyder III on 10-27-21
By: Neil Rackham
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Heart and Sell
- 10 Universal Truths Every Salesperson Needs to Know
- By: Shari Levitin
- Narrated by: Shari Levitin
- Length: 7 hrs and 3 mins
- Unabridged
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Are you making it difficult for your potential customers to buy from you? Today's buyers are overloaded - overwhelmed by too much information and suffering from decision fatigue. Across industries, customers are delaying purchasing decisions or even choosing to stick with the status quo so they can avoid the dreaded "sales process". In response, many sales professionals are overcompensating with behaviors that are either too accommodating or that create high pressure - and alienating potential buyers in the process.
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Finally found the process behind what’s made me successful
- By Bernard on 04-14-23
By: Shari Levitin
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Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- By: Jill Konrath
- Narrated by: Jill Konrath
- Length: 6 hrs and 15 mins
- Unabridged
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Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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OK sales book with some good take aways
- By Glenn on 05-22-11
By: Jill Konrath
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The Psychology of Selling
- Increase Your Sales Faster and Easier Than You Ever Thought Possible
- By: Brian Tracy
- Narrated by: Brian Tracy
- Length: 6 hrs and 18 mins
- Unabridged
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Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling.
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multiple sound defects, sounds like in barrel
- By DAVID on 03-09-14
By: Brian Tracy