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Stop Selling and Start Leading
- How to Make Extraordinary Sales Happen
- Narrated by: Brian Holsopple
- Length: 5 hrs and 17 mins
- Unabridged Audiobook
- Release date: 06-12-18
- Language: English
- Publisher: Audible Studios
Regular price: $19.95
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When Frank Bettger was 29, he was a failed insurance salesman. By the time he was 40, he owned a country estate and could have retired. What are the selling secrets that turned Bettger's life around from defeat to unparalleled success and fame as one of the highest-paid salesmen in America? The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected.
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Publisher's Summary
Make extraordinary sales happen!
In the Age of the Customer, sales effectiveness depends mightily on the buyer experience. Despite nearly universal agreement on the need for creating value in every step of the buyer’s journey, sellers continue to struggle with how to create that value and connect meaningfully with buyers. New research bridges the gap and reveals the behavioral blueprint for sellers that makes buyers more likely to meet with them - and more likely to buy from them.
In Stop Selling & Start Leading, you’ll discover that the very same behaviors that make leaders more effective also work to make sellers more effective, too. This critical shift in the selling mind-set, and in the sales role itself, is the key to boosting your overall sales effectiveness.
- Inspire, challenge, and enable buyers
- Change your behavior to build trust and increase sales
- Step into your leadership potential
- See yourself the way your buyers do
- Feel good about selling again
When you’re aiming for quota attainment and real connections with buyers, this book gives you the confidence and skills you need.
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- Anonymous User
- 07-18-18
Excellent Book for All Sales Reps and Managers
Loved it - listened to it 3 times in a row. Recommend this book for anyone in sales environment!!!