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Publisher's Summary

You used to need a big ad budget to get your message across. Not anymore! Thanks primarily to the Internet, a world of free and inexpensive tactics exists for spreading the word about your business. Free Marketing delivers more than one hundred marketing ideas to help small business owners and marketers generate new revenue—with little or no marketing budget. Using both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and build a foundation for your business. Free Marketing offers simple, actionable advice to help you:

  • Use your expert knowledge to create compelling content that attracts customers and enhances your credibility
  • Create a "squeeze page," the most powerful one-page website you'll ever build.
  • Create the 24 marketing videos you need to grow sales
  • Implement a proven method to use eBay for publicity (which the author used to earn $30,000 and tons of free publicity off just one auction)
  • Develop efficient online marketing habits that generate leads and boost your SEO
  • Address smart phone trends with a strategic mobile marketing plan
  • Don't let your marketing budget limit you anymore

Free Marketing proves that the most powerful marketing strategies can also be the cheapest.

©2011 Jim Cockrum (P)2011 Gildan Media Corp

Critic Reviews

"Jim Cockrum's book is a megaphone for anyone who wants to get the word out about their business!" (Dave Ramsey, New York Times best-selling author and nationally syndicated radio talk show host)

What members say

Average Customer Ratings

Overall

  • 4.2 out of 5.0
  • 5 Stars
    218
  • 4 Stars
    110
  • 3 Stars
    57
  • 2 Stars
    21
  • 1 Stars
    8

Performance

  • 4.3 out of 5.0
  • 5 Stars
    194
  • 4 Stars
    98
  • 3 Stars
    48
  • 2 Stars
    14
  • 1 Stars
    6

Story

  • 4.2 out of 5.0
  • 5 Stars
    183
  • 4 Stars
    95
  • 3 Stars
    54
  • 2 Stars
    19
  • 1 Stars
    8
Sort by:
  • Overall
  • Performance
  • Story

simple with lots of info

What did you love best about Free Marketing?

even with online marketing experience, this book has lots of useful info, ideas and tools that can be implemented.

What aspect of Sean Pratt’s performance would you have changed?

overall good, possible less storytelling

Any additional comments?

the information is well worth the price (especially if you are an audible member)

  • Overall
  • Performance
  • Story

so many great ideas

Where does Free Marketing rank among all the audiobooks you’ve listened to so far?

one of the top 3 books I have listened to in the past year.

Any additional comments?

I think there are so many ideas, some of them did not work for my industry, but all the ones that did made it all worth it. I found when I re-listened to it I would just skip the topics that were not relevant for me.

  • Overall
  • Performance
  • Story

Excellent place to start

Any additional comments?

For anyone who is new to this world of online business, this is a great place to start and I got a lot out of it thanks. A bit repetitive as he will often give you a bit of information on a topic then come back to it a few times with a slightly expanded version. Overall worth the money!

  • Overall
  • Performance
  • Story
  • Jimmy
  • Visby, Sweden
  • 11-13-13

Top 3 of all marketing books!

Where does Free Marketing rank among all the audiobooks you’ve listened to so far?

This is one of the best marketing books I have read/listened too.

What did you like best about this story?

It inspired me, and gave me a lot of ideas for future development.

Which scene was your favorite?

The best chapters was social media and e-mail marketing. We learn that it is not worth spending all of our money on facebook ads, even if we should be present on social media. E-mail marketing and building a solid customerbase, was the chapter that gave me the most inspiration.

Any additional comments?

There is an extensive namedropping on services that you can use for different marketing strategies in this book, so if you like me bought the audio version, be ready to write down the ones that applies to your business.

  • Overall
  • Performance
  • Story

Most Relevant Marketing Book I've Ever Read

Seriously this book blew me away so much that I also purchased the printed version. Each chapter is only a few pages long and focuses on only one thing. Every single business owner should have this book...it's always within reach on my desk because it truly is THAT good!

  • Overall
  • Performance
  • Story
  • Danielle
  • MONTGOMERY, AL, United States
  • 08-21-13

Get To The Point

What did you like best about Free Marketing? What did you like least?

I liked the title...thats what caught by attention but the author spends WAY too much time tooting his own horn and not enough time PROVIDING TOOLS... is this an autobiography or a book on how to market for free? Get to the point..the entire introduction and preface are already filled with accolades and examples of success..But so is part 1... Okay we get it..you know your stuff..now TELL us the stuff. -Im returning this book.

  • Overall
  • Performance
  • Story
  • JOB
  • ROCHESTER, NY, United States
  • 08-15-13

One of the Best!!!

I became a hardcore fan of Jim Cockrum. I started applying and I am seeing results in my almost 1 man show consulting business. The presentation is very simple. I bought the paperback as well for the reference. I cannot ignore the pleasant voice of Sean Pratt made the ride extremely wonderful. Thank you Jim.....

  • Overall
  • Performance
  • Story
  • Kathy
  • LACROSSE, WI, United States
  • 05-14-13

Good Read

Where does Free Marketing rank among all the audiobooks you’ve listened to so far?

This was the first in Free Marketing, I thought the information was good and useful.

What did you like best about this story?

I thought the info was good

Have you listened to any of Sean Pratt’s other performances before? How does this one compare?

No

Did you have an extreme reaction to this book? Did it make you laugh or cry?

none

Any additional comments?

none

  • Overall
  • Performance
  • Story

Excellent Book

Would you recommend this audiobook to a friend? If so, why?

Yes, It has a lot of Ideas to do internet marketing.

What was one of the most memorable moments of Free Marketing?

All the book

Have you listened to any of Sean Pratt’s other performances before? How does this one compare?

No, but I like it very much, is an excellent narrator.

  • Overall
  • Performance
  • Story
  • Chris D
  • Maple Ridge, British Columbia, Canada
  • 02-04-13

Better than I expected!

I set more bookmarks in this book than I have ever set before! There were so many golden nuggets and so many useful links, that I was more than satisfied within the first few chapters. I plan on listening to it again and again.