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Tribes Audiobook

Tribes: We Need You to Lead Us

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Publisher's Summary

A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). It's our nature.

Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger. But more important, they're enabling countless new tribes to be born - groups of ten or ten thousand or ten million who care about their iPhones, or a political campaign, or a new way to fight global warming.

And so the key question: Who is going to lead us?

The Web can do amazing things, but it can't provide leadership. That still has to come from individuals - people just like you who have a passion about something. The explosion in tribes means that anyone who wants to make a difference now has the tools at her fingertips.

If you think leadership is for other people, think again - leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma leads a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, runs her internal tribe of marketers from her cube in Seattle. All they have in common is the desire to change things, the ability to connect a tribe, and the willingness to lead.

If you ignore this opportunity, you risk turning into a "sheepwalker" - someone who fights to protect the status quo at all costs, never asking if obedience is doing you (or your organization) any good. Sheepwalkers don't do very well these days.

Tribes will make you think (really think) about the opportunities in leading your fellow employees, customers, investors, believers, hobbyists, or readers....It's not easy, but it's easier than you think.

©2008 Do You Zoom, Inc.; (P)2008 Audible, Inc.

What Members Say

Average Customer Rating

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Performance
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  •  
    andre lafayette, co, United States 07-17-17
    andre lafayette, co, United States 07-17-17 Member Since 2014
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    "brilliant"

    love Seth godin and his approach to business his experience and ability to teach. permission marketing next.

    0 of 0 people found this review helpful
  •  
    Lynn 07-13-17
    Lynn 07-13-17
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    "Read this book if you're looking to lead"

    Seth Godin nailed the concept of leadership in his book Tribes. When you listen you understand leadership in the correct context, which no other book has given. Looking to lead or a current leader, no matter what level, read this book

    0 of 0 people found this review helpful
  •  
    Michael Kole Ann Arbor, MI 07-08-17
    Michael Kole Ann Arbor, MI 07-08-17 Member Since 2017

    Avid reader, turning to avid listener.

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    "Never enough of Seth"
    Would you recommend this audiobook to a friend? If so, why?

    Yes, anything by Seth Godin is "golden". His story telling ability and cognitive skills are fantastic. His analogies and examples really drive the points in simple terms. Makes you say hmmm quite a bit.


    Was this a book you wanted to listen to all in one sitting?

    Yes.


    0 of 0 people found this review helpful
  •  
    Amazon Customer 07-07-17 Member Since 2016

    spasmbrain

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    "Amazingly Powerful!"

    every piece and every word of this audible book was inspiring and it gave me a lot of ideas. This is one of those books that I will keep handy and I will listen to over and over again. That's just because there is so much in there that you can't possibly take it in with just one sitting or one listen.

    0 of 0 people found this review helpful
  •  
    Matt Roth 07-05-17
    Matt Roth 07-05-17 Member Since 2014
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    "leaders welcome"

    great book, can't believe it's already been out for almost ten years! I look forward to hearing more from Seth Godin.

    0 of 0 people found this review helpful
  •  
    Dr. Anthony G. Jay 06-24-17

    #DRJ...scientist, simplifier, speaker, outdoorsman, #estrogeneration author

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    "NOT about American Indians"
    If you could sum up Tribes in three words, what would they be?

    My 3 words were written via "voice" not typed, so pardon my autocorrect and spelling: <br/><br/>I loved this book and learned a lot. Worthwhile investment!<br/><br/>A tribe is a group of people connected by an idea and the ability to communicate it. This is a big part of how we see ourselves and a strong need in humans.<br/><br/>Marketing should not be about advertising because ads are expensive. Marketing should be about engaging your tribe<br/><br/>The more opinionated or partisan your tribe is, the better. This is because those types of people want to create change.<br/><br/>Creating change, light, and nice (sic [what is up with this autocorrect??], is the only way to gain intense disciples or benefactors for your nonprofit.<br/><br/>Telling people what to do dies not create a movement but people communicating to each other within your group does. Better communication up down and sideways is key.<br/><br/>He defines a term called sheep walking. Pretty funny. He says these are people that all their lives have brain-dead jobs just do as you're told type stuff and motivated by fear. Don't hire these types of people.<br/><br/>The best non-profit "donors" are the ones involved, "participants". This SCALES, unlike donors. Recruit people that are not opposition and not yet in a strong tribe. "Not Yet" is the worst thing to hear for commitment. <br/><br/>Seth says the MOST important concept in this book is to FIND leaders, and give them a platform to excel and communicate. This allows them to also plug you.<br/><br/>People rarely listen to strangers. They sometimes listen to freinds'. They always listen to themselves - self narrative. Give them a broad (vague) narrative to latch onto. <br/><br/>


    0 of 0 people found this review helpful
  •  
    Musab 06-08-17
    Musab 06-08-17 Member Since 2017
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    "Garbage."

    the author of this book has such a high ego that it fills the room in which you're listening to it and suffocates you. he has a few good points but mostly it is bashing on organized religion. I want to find a way to return it. he speaks to claim to know what faith is and denounces religion entirely.

    what can you hope to gain from someone who has that kind of logic.

    0 of 0 people found this review helpful
  •  
    Amazon Customer 06-07-17 Member Since 2017
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    "Eye opening"

    I enjoyed this book because it gave me many confirmations about my mindset. my scope haa been broadened

    0 of 0 people found this review helpful
  •  
    Wanderer Peoria, AZ 05-25-17
    Wanderer Peoria, AZ 05-25-17 Member Since 2017
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    6
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    "Spreading the word"

    I did. I listened. I read. I pondered. I replayed. I wrote down. I pondered again. I shared. I told. No compromise.

    0 of 0 people found this review helpful
  •  
    05-16-17
    05-16-17
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    "Fucking life changing"

    My life has changed, my mind is cleared and my decisions are wiser. More ready then ever to lead create the change that i invision for the world and people!

    0 of 0 people found this review helpful
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  • Pad de Braye
    London UK
    5/27/17
    Overall
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    "Start them drums! "

    A great book. Provocative and erudite in Seth's inimitable way. Highly tweetable... (Though he calls Tweets, twits!). Found myself scribbling many notes. Now I'm going to start it over and make some more.

    3 of 7 people found this review helpful
  • cmj123
    1/27/17
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    "Just start leading now"

    This book in my view can be summarised in one profound statement 'Just start leading now'. This might sound simple however you are about to buy this book because you are not
    just leading now. This book has radically changed my philosophy of leadership. I will apply 'Just start leading now philosophy to my PhD.

    2 of 5 people found this review helpful
  • Amazon Customer
    2/12/17
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    "Inspiration + A system"

    I'm 'starting a tribe' right now.

    Personal trainers that work for cheaper to help the community in London, then if it works maybe across the UK... Livefit.co.uk if you want to get involved...

    Point is Seth's words and case studies are setting off great ideas about expressing it and hooking trainers by giving them a platform.

    If you're already thinking around this subject all you need is some stimulation from a systemic level to apply to your own ideas. Seth will plant that seed, you make it grow.

    Then the tick lists; same principle but easy to note down and come back to. Easy to show other people you work with.

    Good luck. Let's make some change.
    James

    1 of 3 people found this review helpful
  • Uko
    2/1/17
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    "I loved it! Book is filled with new knowledge"

    I loved this book. Seth provided some very clear and compelling description of leadership in the Internet enabled age and what makes one a remarkable leader. This book is recommended for anyone who wishes to lead large or small tribes and create change in the Internet age and traditionally. I put this book on the same rating as Peter Thiel's zero to One.

    1 of 3 people found this review helpful
  • Tamsin Flack
    1/4/17
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    "This is my all time favourite book!!!"

    Have you ever stood out from the crowd? Stood up for something you believe in? Gone against the status quo and delivered a win for humanity? If so then this is book is for you. If not then read this book!

    1 of 3 people found this review helpful
  • Thomasson
    9/20/16
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    "An Inspirational Kick up The Backside"

    I'm now doing what I always wanted to do. Leading a small tribe of musicians. Speaking up has never been easy, but with the words of Seth ringing in my ears it's just got a whole lot easier. I no longer feel repressed as I once did, but empowered to lead in a world where women are still denounced and discouraged from taking strong stances and roles that change the world. To hell with the status quo. Life's too short to renege on my vision any more. This was just the catalyst I needed to spark things off. Highly recommended but you'll have to come out of the leadership closet in order to really benefit. This is a book for Doers... Enjoy.😀

    1 of 3 people found this review helpful
  • CD
    Meggen, Switzerland
    12/15/13
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    "simplistic motivational book"
    What could have made this a 4 or 5-star listening experience for you?

    American style motivational book: you can do anything of you overcome cour fears.. Unrealistic.


    1 of 3 people found this review helpful
  • Craig M. Hanson
    6/3/17
    Overall
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    "Dogmatic"

    Too dogmatic about the concept of Tribes. We get the idea, no need to sledgehammer it home every other sentence. A shame as it could have been quite interesting if it wasn't so irritating.

    0 of 1 people found this review helpful
  • Kindle Customer
    6/3/17
    Overall
    "Fantastic."

    What I enjoyed about this, was it was short snappy to the point and mind opening. He explained using various stories how we have become unadjusted to leading and why it is not beneficial to anyone. The overall package is nothing sort of inspiring

    0 of 1 people found this review helpful
  • Kelli
    6/1/17
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    "Brilliant as ever"

    Seth is a straight talking genius. Inspiring and thoughtful. If you have an idea but not sure if you are the one to lead ... listen to this book.

    0 of 1 people found this review helpful

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