How to Write Copy That Sells

The Step-by-Step System for More Sales, to More Customers, More Often

By: Ray Edwards

Narrated by: Ray Edwards

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs.

In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

You'll also discover the universal hidden structure behind all persuasive copy; how to avoid the most common copywriting mistakes; a simple technique for writing copy that's easy to read; how to write powerful short copy for social media; sample headlines, bullet points, and openings; and much, much more! How to Write Copy That Sells is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic.

©2016 Ray Edwards (P)2019 Tantor

awesome 👍

This audiobook was an excellent book to listen. Can't wait to implement some of the suggestions mentioned.

EXCELLENT

I listened to the Audible version of this book in one night after it was recommended in a YouTube video I was watching. I must say excellent content. Now, I will be purchasing the physical copy because this is one of those books you always want to keep going back to.

Looooads of great and actionable information

The book is totally full of great information and is structured well. The only issues I have is that the material most likely better suited for a physical book, and that the summaries at the end of each chapter often feel like a faithful repetition of the chapter itself.
But all in all still a clear recommendation!

Eliminates the Mystery of Copywriting

Ray Edwards leads readers through the maze of copywriting with a map and light.

If you’ve struggled to unlock the code of copy that converts, Ray Edwards hands you the keys. From emails, to sales letters, to guarantees, Ray skillfully and systematically peels back the layers so that you can become a master of the mystery.

Buy, listen and read this book. Get the print copy. It is your training manual.

great info and packed with goodies

very good reading in regards to copy that's innovative when combined with other books to give a great basis for copy!

Lots of Lists but Solid

Although this is list-oriented (21 points on this or that), the book moves along well. It works in audio, but I'll likely get the paperback to use as a reference copy. A solid guide for first-time copywriters.

Now I know where Hormozi took the info from…

Amazing book, original al complete. Can’t wait to get this tips going! I might even buy the physical version to take notes.

I can’t wait to get started!

Ray set out very succinct challenges and gave lots of ideas how to accomplish them to make more sales. I can’t wait to get started.

This book should be called "How to Launch Anything

A handbook for digital marketers for sure! This is the best and most actionable book on copywriting.

Clear teaching very useable information

I love this book, thank you.
It got me on track with what is important and what I know best and want to share with the world.
With this information I know it can be done.
Much appreciated. 🙏
Taffy Shahbozian