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Publisher's Summary

Culture has become the hottest word in today's organizational lexicon. From boardrooms to locker rooms, everyone's talking about the critical link between culture and extraordinary team performance. Yet, as clear as that link may be, understanding what culture is, and what to do about it, has always been so murky. Until now.

In this game-changing audiobook, David Friedman cuts through the fog and provides a simple, clear, and practical roadmap for building a high-performing culture - in any organization. Narrated by the author himself, Friedman's energy and passion make this a fun and engaging experience. Quite possibly. it's the most useful book ever written on organizational culture.

©2018 David J. Friedman (P)2018 David J. Friedman

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excellent plan and Direction

great book it really helped me get the direction I needed for my own culture plan. I have struggled with this for years and this book is spot-on for helping me set up a step by step procedure to improve the people and process with my company.