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Matchmakers Audiobook

Matchmakers: The New Economics of Multisided Platforms

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Publisher's Summary

Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites connect people with potential matches, for example, and ride-sharing apps do the same for drivers and riders. Although matchmakers have been around for millennia, they're becoming more and more popular - and profitable - due to dramatic advances in technology, and a lot of companies that have managed to crack the code of this business model have become today's power brokers.

Don't let the flashy successes fool you, though. Starting a matchmaker is one of the toughest business challenges, and almost everyone who tries to build one, fails.

In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the first to analyze multisided platforms and discover their principles, and who've consulted for some of the most successful platform businesses in the world, explain how matchmakers work best in practice, why they do what they do, and how entrepreneurs can improve their chances for success.

Whether you're an entrepreneur, an investor, a consumer, or an executive, your future will involve more and more multisided platforms, and Matchmakers - rich with stories from platform winners and losers - is the one book you'll need in order to navigate this appealing but confusing world.

Cover design by Stephani Finks.

Download the accompanying reference guide.

©2016 David S. Evans and Richard Schmalensee (P)2016 Audible, Inc.

What Members Say

Average Customer Rating

4.2 (225 )
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  •  
    Dean Matthews Oxon Hill, MD USA 09-09-16
    Dean Matthews Oxon Hill, MD USA 09-09-16 Member Since 2016
    HELPFUL VOTES
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    "Compelling version of the platform revolution"

    If you're going to spend your money, send it on the platform revolution -

    a much more thorough undertaking.

    2 of 2 people found this review helpful
  •  
    Mom of four Laurel, MD 10-13-16
    Mom of four Laurel, MD 10-13-16 Member Since 2013
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    "Great complement to Platform Revolution"

    I found Matchmakers to be a great compliment to Platform Revolution -- raising a number of distinct concepts and analogies that I found insightful and useful.

    1 of 1 people found this review helpful
  •  
    Dan Collins Katy, Tx United States 07-07-17
    Dan Collins Katy, Tx United States 07-07-17 Member Since 2017

    Husband, father, IT Leader and Innovator specializing in Retail Energy pricing and costing systems

    HELPFUL VOTES
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    "Great for the Technologically Challenged"

    If you are one of those people who just do not get technology, but are smart enough to know you need to change that, then this is the PERFECT book for you. The author goes to great lengths to explain what is "new" about platforms and why you should be much more familiar with the concept than you might feel.

    This book is also a good tool to help computer engineers like me make my business users better technology consumers.

    0 of 0 people found this review helpful
  •  
    David K 04-27-17
    David K 04-27-17
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    "validating and informative"

    before reading we incurred some challenges. And had to do some mid course corrections. This book validated our decisions, and also provided insight and guidance on other issues and challenges we needed to address.

    0 of 0 people found this review helpful
  •  
    DayDreamer 02-06-17
    DayDreamer 02-06-17
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    "Pretty repetitive"

    Most of the book repetition of few good points again and again. After few chapters it did not sustain interest. Also the performance is pretty robotic.

    0 of 0 people found this review helpful
  •  
    Damian Wolfgram 12-22-16 Member Since 2017
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    "The Platform Revolution is a 100x better than this book"

    In a world where The Platform Revolution doesn't exist Matchmakers is a passable book, but it feels like a book report with a great deal of softness. The real value of understanding marketplaces come from nuance and specific details that the author not only glosses over but likely doesn't understand.

    0 of 0 people found this review helpful
  •  
    Doug Landrith 11-10-16 Member Since 2016
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    "Dry but fascinating"

    multi platform is not new. This book looks at the history and application of multiple businesses and their models. Not a page turner, but a steady read.

    0 of 0 people found this review helpful
  •  
    peter MELBOURNE, Australia 10-29-16
    peter MELBOURNE, Australia 10-29-16
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    "Good analysis of marketplaces"

    Not as good as other books in getting in behind the facade of how multi sided platforms take off, such as platform revolution or the house that jack built.
    Reads more like a text book.
    Chapter on subsidies was good.

    0 of 0 people found this review helpful
  •  
    RSK Sharjah, United Arab Emirates 08-26-16
    RSK Sharjah, United Arab Emirates 08-26-16 Member Since 2015
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    "Great book!"

    Must read for everyone interested in platform businesses. Should be part of every MBA program

    Tarek

    0 of 0 people found this review helpful
  •  
    Martins Straupmanis 08-12-16
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    "Book about matchmakers"
    Where does Matchmakers rank among all the audiobooks you’ve listened to so far?

    Somewhere in the middle, not my favorite book, but there is something to think about.


    Was there a moment in the book that particularly moved you?

    Thinking how many of great business work, what value they create and how t use some part of it in my business. Many of today biggest businesses are matchmakers. Before reading this book, I had not thought about them in way like this.


    Any additional comments?

    Some things to think about, how modern economics work. Many great real life examples and comparisons.Could be great reference for study projects. At first wasn't fan of narrator, but after some time it was really good, great for this book.

    0 of 0 people found this review helpful
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  • Carsten
    8/5/16
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    "Excellent book"

    This book provides an excellent and precise analysis of multi-sided platform innovation. I will highly recommend it for executives to understand the fundamentals of this powerful development.

    0 of 0 people found this review helpful
  • Mr. V. Mavadia
    london uk
    7/5/16
    Overall
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    "A must read for the modern tech entrepreneur"

    Nicely combines economic theory, case studies , risk strategy and common sense in a few hours.
    It's up there with the work from Carlota Perez and other platform literature.
    Written by two very smart guys!

    0 of 0 people found this review helpful

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