-
Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- Narrated by: LJ Ganser
- Length: 6 hrs and 17 mins
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed

Get 2 free audiobooks during trial.
Buy for $17.35
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
Listeners also enjoyed...
-
Storytelling with Data
- A Data Visualization Guide for Business Professionals
- By: Cole Nussbaumer Knaflic
- Narrated by: Cole Nussbaumer Knaflic
- Length: 5 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.
-
-
Very insightful and actionable
- By Amazon Customer on 04-27-18
-
Customer Data Platforms
- Use People Data to Transform the Future of Marketing Engagement
- By: Martin Kihn, Christopher B. O’Hara
- Narrated by: Sean Pratt
- Length: 9 hrs and 9 mins
- Unabridged
-
Overall
-
Performance
-
Story
Marketers are faced with a stark and challenging dilemma: Customers demand deep personalization, but they are increasingly leery of offering the type of personal data required to make it happen. As a solution to this problem, customer data platforms have come to the fore. CDPs are the hottest marketing technology around today, but are they worthy of the hype? Customer Data Platforms takes a deep dive into everything CDP, so you can learn how to steer your firm toward the future of personalization.
-
-
A technical book that reads like a novel
- By Amelia Dailey on 12-30-22
By: Martin Kihn, and others
-
Naked Statistics
- Stripping the Dread from the Data
- By: Charles Wheelan
- Narrated by: Jonathan Davis
- Length: 10 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
From batting averages and political polls to game shows and medical research, the real-world application of statistics continues to grow by leaps and bounds. How can we catch schools that cheat on standardized tests? How does Netflix know which movies you'll like? What is causing the rising incidence of autism? As best-selling author Charles Wheelan shows us in Naked Statistics, the right data and a few well-chosen statistical tools can help us answer these questions and more.
-
-
Starts well then becomes non-Audible
- By Michael on 09-07-13
By: Charles Wheelan
-
Algorithms to Live By
- The Computer Science of Human Decisions
- By: Brian Christian, Tom Griffiths
- Narrated by: Brian Christian
- Length: 11 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
From finding a spouse to finding a parking spot, from organizing one's inbox to understanding the workings of human memory, Algorithms to Live By transforms the wisdom of computer science into strategies for human living.
-
-
Great listen, just don't expect tips!
- By Adam Hosman on 08-07-17
By: Brian Christian, and others
-
The Lean Startup
- How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
- By: Eric Ries
- Narrated by: Eric Ries
- Length: 8 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
-
-
Informative, mature but not original or essential
- By Jason Comely on 02-19-13
By: Eric Ries
-
HBR's 10 Must Reads on Managing Yourself, Vol. 2
- HBR's 10 Must Reads Series
- By: Harvard Business Review
- Narrated by: Steve Menasche, Teri Schnaubelt
- Length: 4 hrs and 57 mins
- Unabridged
-
Overall
-
Performance
-
Story
Get more of the management ideas you want, from the authors you trust. With insights from leading experts, this book will inspire you to identify areas for personal growth; assess your strengths, work preferences, values, and contributions; build your skill set and stay relevant; develop learning agility; map out a plan for where you'd like your career to go - both short and long term; find fulfillment in your work; and prepare for your next opportunity.
-
-
Not Volume 2
- By Amazon Customer on 05-30-21
-
Storytelling with Data
- A Data Visualization Guide for Business Professionals
- By: Cole Nussbaumer Knaflic
- Narrated by: Cole Nussbaumer Knaflic
- Length: 5 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.
-
-
Very insightful and actionable
- By Amazon Customer on 04-27-18
-
Customer Data Platforms
- Use People Data to Transform the Future of Marketing Engagement
- By: Martin Kihn, Christopher B. O’Hara
- Narrated by: Sean Pratt
- Length: 9 hrs and 9 mins
- Unabridged
-
Overall
-
Performance
-
Story
Marketers are faced with a stark and challenging dilemma: Customers demand deep personalization, but they are increasingly leery of offering the type of personal data required to make it happen. As a solution to this problem, customer data platforms have come to the fore. CDPs are the hottest marketing technology around today, but are they worthy of the hype? Customer Data Platforms takes a deep dive into everything CDP, so you can learn how to steer your firm toward the future of personalization.
-
-
A technical book that reads like a novel
- By Amelia Dailey on 12-30-22
By: Martin Kihn, and others
-
Naked Statistics
- Stripping the Dread from the Data
- By: Charles Wheelan
- Narrated by: Jonathan Davis
- Length: 10 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
From batting averages and political polls to game shows and medical research, the real-world application of statistics continues to grow by leaps and bounds. How can we catch schools that cheat on standardized tests? How does Netflix know which movies you'll like? What is causing the rising incidence of autism? As best-selling author Charles Wheelan shows us in Naked Statistics, the right data and a few well-chosen statistical tools can help us answer these questions and more.
-
-
Starts well then becomes non-Audible
- By Michael on 09-07-13
By: Charles Wheelan
-
Algorithms to Live By
- The Computer Science of Human Decisions
- By: Brian Christian, Tom Griffiths
- Narrated by: Brian Christian
- Length: 11 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
From finding a spouse to finding a parking spot, from organizing one's inbox to understanding the workings of human memory, Algorithms to Live By transforms the wisdom of computer science into strategies for human living.
-
-
Great listen, just don't expect tips!
- By Adam Hosman on 08-07-17
By: Brian Christian, and others
-
The Lean Startup
- How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
- By: Eric Ries
- Narrated by: Eric Ries
- Length: 8 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
-
-
Informative, mature but not original or essential
- By Jason Comely on 02-19-13
By: Eric Ries
-
HBR's 10 Must Reads on Managing Yourself, Vol. 2
- HBR's 10 Must Reads Series
- By: Harvard Business Review
- Narrated by: Steve Menasche, Teri Schnaubelt
- Length: 4 hrs and 57 mins
- Unabridged
-
Overall
-
Performance
-
Story
Get more of the management ideas you want, from the authors you trust. With insights from leading experts, this book will inspire you to identify areas for personal growth; assess your strengths, work preferences, values, and contributions; build your skill set and stay relevant; develop learning agility; map out a plan for where you'd like your career to go - both short and long term; find fulfillment in your work; and prepare for your next opportunity.
-
-
Not Volume 2
- By Amazon Customer on 05-30-21
-
Start with Why
- How Great Leaders Inspire Everyone to Take Action
- By: Simon Sinek
- Narrated by: Simon Sinek
- Length: 7 hrs and 18 mins
- Unabridged
-
Overall
-
Performance
-
Story
The inspirational best seller that ignited a movement and asked us to find our why. Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time - with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the why of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.
-
-
Useless Dribble
- By Chimdi Azubuike on 03-10-18
By: Simon Sinek
-
Non-Invasive Data Governance
- By: Robert S. Seiner
- Narrated by: Randal Schaffer
- Length: 4 hrs and 18 mins
- Unabridged
-
Overall
-
Performance
-
Story
Data governance programs focus on authority and accountability for the management of data as a valued organizational asset. Non-Invasive Data Governance focuses on formalizing existing accountability for the management of data and improving formal communications, protection, and quality efforts through effective stewarding of data resources.
-
-
Great intro into a usable framework
- By john on 01-16-23
By: Robert S. Seiner
-
Data Mesh
- Delivering Data-Driven Value at Scale
- By: Zhamak Dehghani
- Narrated by: Zura Johnson
- Length: 14 hrs and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
We're at an inflection point in data, where our data management solutions no longer match the complexity of organizations, the proliferation of data sources, and the scope of our aspirations to get value from data with AI and analytics. In this practical book, Zhamak Dehghani introduces data mesh, a decentralized sociotechnical paradigm drawn from modern distributed architecture that provides a new approach to sourcing, sharing, accessing, and managing analytical data at scale.
By: Zhamak Dehghani
-
The Diary of a CEO
- The 33 Laws of Business and Life
- By: Steven Bartlett
- Narrated by: Steven Bartlett
- Length: 6 hrs and 44 mins
- Unabridged
-
Overall
-
Performance
-
Story
At the very heart of all the success and failure I've been exposed to - both my own entrepreneurial journey and through the thousands of interviews I’ve conducted on my chart-topping podcast - are a set of principles that ensure excellence. These fundamental laws underpinned my meteoric rise, and they will fuel yours too, whether you want to build something great or become someone great.
-
-
Awesome Book
- By Rurik McKaiser on 09-07-23
By: Steven Bartlett
-
Noise
- A Flaw in Human Judgment
- By: Daniel Kahneman, Olivier Sibony, Cass R. Sunstein
- Narrated by: Jonathan Todd Ross
- Length: 13 hrs and 28 mins
- Unabridged
-
Overall
-
Performance
-
Story
From the best-selling author of Thinking, Fast and Slow, the co-author of Nudge, and the author of You Are About to Make a Terrible Mistake! comes Noise, a revolutionary exploration of why people make bad judgments, and how to control both noise and cognitive bias.
-
-
Disappointing
- By Z28 on 05-31-21
By: Daniel Kahneman, and others
-
SPIN Selling
- By: Neil Rackham
- Narrated by: Eli Woods
- Length: 6 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
-
-
Sales and Science
- By Joe A Snyder III on 10-27-21
By: Neil Rackham
-
Competing in the Age of AI
- Strategy and Leadership When Algorithms and Networks Run the World
- By: Marco Iansiti, Karim R. Lakhani
- Narrated by: Steven Jay Cohen
- Length: 9 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
In industry after industry, data, analytics, and AI-driven processes are transforming the nature of work. While we often still treat AI as the domain of a specific skill, business function, or sector, we have entered a new era in which AI is challenging the very concept of the firm. AI-centric organizations exhibit a new operating architecture, redefining how they create, capture, share, and deliver value.
-
-
Good writing but disappointing reading
- By YBNRML on 04-13-20
By: Marco Iansiti, and others
-
Scaling Up
- How a Few Companies Make It...and Why the Rest Don't, Rockefeller Habits 2.0
- By: Verne Harnish
- Narrated by: Spencer Cannon
- Length: 8 hrs and 49 mins
- Unabridged
-
Overall
-
Performance
-
Story
It's been over a decade since Verne Harnish's best-selling book Mastering the Rockefeller Habits was first released. Scaling Up: How a Few Companies Make It...and Why the Rest Don't is the first major revision of this business classic. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business.
-
-
Literally Useless | No Way 5 Star Reviews are real
- By Michael on 01-23-15
By: Verne Harnish
-
The Four Obsessions of an Extraordinary Executive
- A Leadership Fable
- By: Patrick Lencioni
- Narrated by: Charles Stransky; introduction by Patrick Lencioni
- Length: 3 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
As CEO, most everything that Rich O'Connor did had something to do with at least one of the four disciplines on his famed "yellow sheet." Rich never suspected that it would become the blueprint of an employee's plan to destroy the firm. Best selling author Lencioni brings us a fable that focuses on a leader's crucial role in building a healthy organization.
-
-
A great reminder about the important basics.
- By Joel Ordesky on 03-08-03
By: Patrick Lencioni
-
UX Strategy
- Product Strategy Techniques for Devising Innovative Digital Solutions
- By: Jaime Levy
- Narrated by: Jaime Levy
- Length: 8 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.
-
-
Handbook for beginners, not suited for audio
- By Martin Valdez on 05-24-22
By: Jaime Levy
-
Data Driven Business Transformation
- How Businesses Can Disrupt, Innovate and Stay Ahead of the Competition
- By: Peter Jackson, Caroline Carruthers
- Narrated by: Rachael Beresford
- Length: 9 hrs
- Unabridged
-
Overall
-
Performance
-
Story
Data Driven Business Transformation is the practical guide to harnessing your data to compete and thrive in today's dynamic marketplace. This essential resource provides the insight, knowledge and focus you require to transform your business - unlocking the power of data and revealing its hidden value. Delivering step-by-step instructions to every stage of data transformation, this book enables you to strengthen your data literacy and make effective data-driven decisions.
-
-
Audio book needs to be complemented with diagrams
- By Viny on 04-13-23
By: Peter Jackson, and others
-
The Metaverse
- And How It Will Revolutionize Everything
- By: Matthew Ball
- Narrated by: Luis Moreno
- Length: 13 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
The term metaverse is suddenly everywhere, from debates over Fortnite to the pages of the New York Times to the speeches of Mark Zuckerberg, who proclaimed in June 2021 that “the overarching goal” of Facebook is to “bring the metaverse to life”. But what, exactly, is the metaverse? As pioneering theorist and venture capitalist Matthew Ball explains, it is the successor to the mobile internet that has defined the last two decades.
-
-
Not a must read
- By Andrew on 08-09-22
By: Matthew Ball
Publisher's summary
The indispensable guide to data-powered marketing from the team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world
A tectonic shift in the practice of marketing is underway. Digital technology, social media, and e-commerce have radically changed the way consumers access information, order products, and shop for services. Using the latest technologies - cloud, mobile, social, internet of things (IoT), and artificial intelligence (AI) - we have more data about consumers and their needs, wants, and affinities than ever before. Data Driven will tell you how to:
- Target and delight your customers with unprecedented accuracy and success
- Bring customers closer to your brand and inspire them to engage, purchase, and remain loyal
- Capture, organize, and analyze data from every source and activate it across every channel
- Create a data-powered marketing strategy that can be customized for any audience
- Serve individual consumers with highly personalized interactions
- Deliver better customer service for the best customer experience
- Improve your products and optimize your operating systems
- Use AI and IoT to predict the future direction of markets
You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action: how Pandora used second- and third-hand data to learn more about its listeners; how Georgia-Pacific moved from scarcity to abundance in the data sphere; and how Dunkin’ Brands leveraged CRM data as a force multiplier for customer engagement. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next. Sure to be a classic, Data Driven is a practical road map to the modern marketing landscape and a tool kit for success in the face of changes already underway and still to come.
More from the same
What listeners say about Data Driven
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
-
Overall
-
Performance
-
Story
- Amazon Customer
- 06-21-19
No accompanying PDF?
Throughout the audio book, the narrator makes reference to an accompanying PDF file for more information. Was that extra? I bought it with my membership credits, so I did not notice any "extra add-on" costs.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
14 people found this helpful
-
Overall
-
Performance
-
Story
- Heather Henderson
- 07-28-19
PDF not included with too much cross-reference
I gave up on this book. Without an accompanying PDF my mind wanders whenever it cross-references a diagram that should have been included, but wasn't. If I can't even get into the audiobook I have NO DESIRE to spend more money on what seems to be basically a book about self-glorification and how great the authors think they are. But I can't see it, so I'm returning it.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
9 people found this helpful
-
Overall
-
Performance
-
Story
- meggy
- 01-22-20
PDF not Included?
This audio book would be far more impactful if the pdf was included, in order to re-read certain key points which are made throughout the book.
In addition it would assist in grounding the listener and giving the listener a view of the structure which is pivotal to grasping the concepts covered.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
2 people found this helpful
-
Overall
-
Performance
-
Story
- shoptasy
- 06-06-22
Great insights into building a data strategy
This is an extremely well organized book filled with highly relevant and business-critical details. It’s applicable to businesses of all sizes and illustrates how customer data significantly impacts businesses. The performance is very energetic and easy to follow, taking a pretty heavy business topic and making it entertaining to follow. Overall very well done!
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Anonymous User
- 01-10-21
Great one
Great insights, up to date and specially very practical as it continues to give examples of each topic throughout the book. Recommended for anyone working on marketing, BI, strategy or in a retail related company.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- James White
- 12-29-20
Good book just a little outdated
This book was ground breaking 2-3 years ago, but is still relevant if you are one of the unfortunate souls in digital marketing or an adjacent discipline who doesn’t quite understand the ecosystem of Martech and cloud technology. It is a good intro and will give you some good terminology moving forward. Although a bit outdated it’s still a worthwhile read.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Adam B.
- 01-29-20
No accompanying pdf
The book is great but there are many references to a pdf that this does not come with.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Anonymous User
- 01-13-20
low info level
narrator good. info in the book very general. no explicit examples. topic touched too general
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Tomas
- 11-08-19
Consumer engagement engagement eye opener
Best collection of consumer engagement concepts in non technical terms. The material is presented in a logical manner, with obvious conclusions and outcomes.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
People who viewed this also viewed...
-
Storytelling with Data
- A Data Visualization Guide for Business Professionals
- By: Cole Nussbaumer Knaflic
- Narrated by: Cole Nussbaumer Knaflic
- Length: 5 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.
-
-
Very insightful and actionable
- By Amazon Customer on 04-27-18
-
Winning with Data
- Transform Your Culture, Empower Your People, and Shape the Future
- By: Tomasz Tunguz, Frank Bien
- Narrated by: James Patrick Cronin
- Length: 5 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big data, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the data wave. Instrumentation is discussed in detail, but the core of the change is in the culture.
-
-
Content marketing
- By Adam Winn on 12-22-16
By: Tomasz Tunguz, and others
-
Competing in the Age of AI
- Strategy and Leadership When Algorithms and Networks Run the World
- By: Marco Iansiti, Karim R. Lakhani
- Narrated by: Steven Jay Cohen
- Length: 9 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
In industry after industry, data, analytics, and AI-driven processes are transforming the nature of work. While we often still treat AI as the domain of a specific skill, business function, or sector, we have entered a new era in which AI is challenging the very concept of the firm. AI-centric organizations exhibit a new operating architecture, redefining how they create, capture, share, and deliver value.
-
-
Good writing but disappointing reading
- By YBNRML on 04-13-20
By: Marco Iansiti, and others
-
Digital Transformation
- Survive and Thrive in an Era of Mass Extinction
- By: Thomas M. Siebel
- Narrated by: Thomas M. Siebel
- Length: 9 hrs and 8 mins
- Unabridged
-
Overall
-
Performance
-
Story
The confluence of four technologies - elastic cloud computing, big data, artificial intelligence, and the internet of things - writes Siebel, is fundamentally changing how business and government will operate in the 21st century. Siebel masterfully guides listeners through a fascinating discussion of the game-changing technologies driving digital transformation and provides a roadmap to seize them as a strategic opportunity.
-
-
The bible for your Digital Transformation projects
- By GR7381 on 07-19-19
By: Thomas M. Siebel
-
Data Science: The Ultimate Guide to Data Analytics, Data Mining, Data Warehousing, Data Visualization, Regression Analysis, Database Querying, Big Data for Business and Machine Learning for Beginners
- By: Herbert Jones
- Narrated by: Sam Slydell
- Length: 5 hrs and 18 mins
- Unabridged
-
Overall
-
Performance
-
Story
Expand your skills from being a basic data scientist to becoming an expert data scientist ready to solve real-world data-centric issues. Discover two comprehensive manuscripts in one audiobook.
-
-
Skip it
- By Amanda on 02-27-19
By: Herbert Jones
-
Designing Data Governance from the Ground Up
- By: Lauren Maffeo
- Narrated by: Anna Katarina
- Length: 3 hrs and 20 mins
- Unabridged
-
Overall
-
Performance
-
Story
Businesses own more data than ever before, but it's of no value if you don't know how to use it. Data governance manages the people, processes, and strategy needed for deploying data projects to production. But doing it well is far from easy: Less than one fourth of business leaders say their organizations are data driven. In Designing Data Governance from the Ground Up, you'll build a cross-functional strategy to create roadmaps and stewardship for data-focused projects, embed data governance into your engineering practice, and put processes in place to monitor data after deployment.
By: Lauren Maffeo
-
Storytelling with Data
- A Data Visualization Guide for Business Professionals
- By: Cole Nussbaumer Knaflic
- Narrated by: Cole Nussbaumer Knaflic
- Length: 5 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.
-
-
Very insightful and actionable
- By Amazon Customer on 04-27-18
-
Winning with Data
- Transform Your Culture, Empower Your People, and Shape the Future
- By: Tomasz Tunguz, Frank Bien
- Narrated by: James Patrick Cronin
- Length: 5 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big data, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the data wave. Instrumentation is discussed in detail, but the core of the change is in the culture.
-
-
Content marketing
- By Adam Winn on 12-22-16
By: Tomasz Tunguz, and others
-
Competing in the Age of AI
- Strategy and Leadership When Algorithms and Networks Run the World
- By: Marco Iansiti, Karim R. Lakhani
- Narrated by: Steven Jay Cohen
- Length: 9 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
In industry after industry, data, analytics, and AI-driven processes are transforming the nature of work. While we often still treat AI as the domain of a specific skill, business function, or sector, we have entered a new era in which AI is challenging the very concept of the firm. AI-centric organizations exhibit a new operating architecture, redefining how they create, capture, share, and deliver value.
-
-
Good writing but disappointing reading
- By YBNRML on 04-13-20
By: Marco Iansiti, and others
-
Digital Transformation
- Survive and Thrive in an Era of Mass Extinction
- By: Thomas M. Siebel
- Narrated by: Thomas M. Siebel
- Length: 9 hrs and 8 mins
- Unabridged
-
Overall
-
Performance
-
Story
The confluence of four technologies - elastic cloud computing, big data, artificial intelligence, and the internet of things - writes Siebel, is fundamentally changing how business and government will operate in the 21st century. Siebel masterfully guides listeners through a fascinating discussion of the game-changing technologies driving digital transformation and provides a roadmap to seize them as a strategic opportunity.
-
-
The bible for your Digital Transformation projects
- By GR7381 on 07-19-19
By: Thomas M. Siebel
-
Data Science: The Ultimate Guide to Data Analytics, Data Mining, Data Warehousing, Data Visualization, Regression Analysis, Database Querying, Big Data for Business and Machine Learning for Beginners
- By: Herbert Jones
- Narrated by: Sam Slydell
- Length: 5 hrs and 18 mins
- Unabridged
-
Overall
-
Performance
-
Story
Expand your skills from being a basic data scientist to becoming an expert data scientist ready to solve real-world data-centric issues. Discover two comprehensive manuscripts in one audiobook.
-
-
Skip it
- By Amanda on 02-27-19
By: Herbert Jones
-
Designing Data Governance from the Ground Up
- By: Lauren Maffeo
- Narrated by: Anna Katarina
- Length: 3 hrs and 20 mins
- Unabridged
-
Overall
-
Performance
-
Story
Businesses own more data than ever before, but it's of no value if you don't know how to use it. Data governance manages the people, processes, and strategy needed for deploying data projects to production. But doing it well is far from easy: Less than one fourth of business leaders say their organizations are data driven. In Designing Data Governance from the Ground Up, you'll build a cross-functional strategy to create roadmaps and stewardship for data-focused projects, embed data governance into your engineering practice, and put processes in place to monitor data after deployment.
By: Lauren Maffeo
-
Data Science for Business
- What You Need to Know About Data Mining and Data-Analytic Thinking
- By: Foster Provost, Tom Fawcett
- Narrated by: Benjamin Lange
- Length: 12 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
Data science experts Foster Provost and Tom Fawcett, Data Science for Business introduces the fundamental principles of data science, and walks you through the "data-analytic thinking" necessary for extracting useful knowledge and business value from the data you collect. This guide also helps you understand the many data-mining techniques in use today.
-
-
What I Was Looking For
- By Sean on 05-20-22
By: Foster Provost, and others
-
Lean Analytics
- Use Data to Build a Better Startup Faster
- By: Alistair Croll, Benjamin Yoskovitz
- Narrated by: Daniel Henning
- Length: 12 hrs and 47 mins
- Unabridged
-
Overall
-
Performance
-
Story
Marc Andreesen once said that "markets that don't exist don't care how smart you are." Whether you're a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants. Lean Analytics can help. By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and decide what to build, how to monetize it, and how to spread the word.
-
-
Very B2C focused
- By Jon on 07-16-22
By: Alistair Croll, and others
-
Disrupting Data Governance
- A Call to Action
- By: Laura Madsen
- Narrated by: Tiffany Suzuki
- Length: 3 hrs and 22 mins
- Unabridged
-
Overall
-
Performance
-
Story
Why is data governance so ineffective? The truth is, data governance programs aren't designed for the way we run our data teams. They aren't even designed for a modern organization at all. They were designed when reports still came through inter-office mail.
-
-
Enjoyed this book. Nice narrator voice.
- By Inerakel on 07-14-23
By: Laura Madsen
-
Measure What Matters
- How Google, Bono, and the Gates Foundation Rock the World with OKRs
- By: John Doerr, Larry Page - foreword
- Narrated by: John Doerr, full cast, Julia Collins, and others
- Length: 7 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
In Measure What Matters, Doerr shares a broad range of first-person, behind-the-scenes case studies, with narrators including Bono and Bill Gates, to demonstrate the focus, agility, and explosive growth that the Objectives and Key Results system has spurred at so many great organizations. This book will help a new generation of leaders capture the same magic.
-
-
Last chapter covers what matters most
- By Dan Richards on 06-08-18
By: John Doerr, and others
-
Inspired
- How to Create Tech Products Customers Love, Second Edition
- By: Marty Cagan
- Narrated by: Marty Cagan
- Length: 7 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
-
-
Great book, terrible audio wanted to ask a refund
- By Srikanth Ramanujam on 11-15-18
By: Marty Cagan
-
Your Next Five Moves
- Master the Art of Business Strategy
- By: Patrick Bet-David
- Narrated by: Patrick Bet-David
- Length: 8 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
From the creator of Valuetainment, the number-one YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals.
-
-
Mediocre; few actionable take-aways.
- By Michael on 10-31-20
Related to this topic
-
Targeted
- How Technology Is Revolutionizing Advertising and the Way Companies Reach Consumers
- By: Mike Smith
- Narrated by: Michael Smith
- Length: 7 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story