Showing results by publisher "HarperAudio" in Entrepreneurship

From the world’s leading high-tech strategist comes the definitive road map to help established companies create next-generation growth.

If your company has lost the focus it once had, here are clear solutions for moving your organization back to its key service and discarding everything else. Ries, coauthor of The 22 Immutable Laws of Marketing, gives clear examples from a variety of industries and demonstrates how crucial focus can be.

The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline.

Major life transitions such as leaving the protected environment of school or starting a new career can be daunting. It is scary to face a wall of choices, knowing that no one is going to tell us if we make the right decision. There is no clearly delineated path or recipe for success. Even figuring out how and where to start can be a challenge. As head of the Stanford Technology Ventures Program, Tina Seelig’s job is to guide her students as they make the difficult transition from the academic environment to the professional world.

"Doing it yourself" has been the theme of Bernie Marcus's entire life. By the time he was fifteen, he had held more than a dozen jobs, joined a gang, and worked as a hypnotist in the Catskills. The son of a cabinetmaker and garment worker who survived the Triangle Shirtwaist Factory fire, Bernie overcame a hardscrabble upbringing to author one of the best entrepreneurial stories in American history. Today, Home Depot employs 500,000 associates at 2,300 stores and is one of the most recognized and admired companies in the world.

How do some startups go from zero to billions in mere months? How did Alexander the Great, YouTube tycoon Michelle Phan, and Tonight Show host Jimmy Fallon climb to the top in less time than it takes most of us to get a promotion? What do high-growth businesses, world-class heart surgeons, and underdog marketers do in common to beat the norm? One way or another, they do it like computer hackers. They employ what psychologists call "lateral thinking: rethinking convention and breaking "rules" that aren't rules.

Innovation is the main event of the modern age, the reason we experience both dramatic improvements in our living standards and unsettling changes in our society. Forget short-term symptoms like Donald Trump and Brexit, it is innovation itself that explains them and that will itself shape the 21st century for good and ill. Yet innovation remains a mysterious process, poorly understood by policy makers and businessmen, hard to summon into existence to order, yet inevitable and inexorable when it does happen.

In Awakening the Entrepreneur Within you are invited into the Dreaming Room, where your own entrepreneurial dreams will come alive and become reality. Michael will help you shape your dream into a viable, economically successful company! If you see something missing in your world, it's time to start dreaming. Let Michael Gerber welcome you to the Dreaming Room.

The law of market failure: Most new products will fail in the market, even if competently executed.

Based on extensive insider interviews and participation, acclaimed author Ben Mezrich's Straight Flush tells the captivating rags-to-riches tale of a group of University of Montana frat brothers who turned a weekly poker game in the basement of a local dive bar into AbsolutePoker.com, one of the largest online companies in the world. But then the U.S. Department of Justice placed a bull's-eye on Absolute Poker. Did they fold - or double down and ride their hot hand?

In a period of skyrocketing student loan debt without the promise of high-paying employment, and in an economy in desperate need of skilled tradespeople, many are seeking new paths. Ken Rusk, the "million-dollar ditch digger", is here to show you that blue-collar trades are a source of pride and that you can - and will - find your version of happiness by pursuing a good old-fashioned craft. In Blue Collar Cash, Ken shares his insights from more than 30 years working in blue-collar trades as an entrepreneur, mentor, and life coach.

How to Grow Your Small Business \ Cómo hacer crecer tu negocio (Sp. ed.) Unabr. has descriptive copy which is not yet available from the Publisher.

Companies backed by venture capital drive the U.S. economy, accounting for hundreds of billions of dollars in sales and profits. The problem is that most of the wealth created winds up enriching elites while the businesses funded by venture capitalists widen economic inequality. Committed to doing things differently, tech venture capitalists Freada Kapor Klein and Mitch Kapor launched Kapor Capital to prove that investing in gap-closing startups—companies whose services or products close opportunity gaps for both communities of color and low-income communities—is good business.

Ninja Future is an essential listen for businesses and individuals striving to remain competitive in a rapidly evolving world: Gary Shapiro, the president and CEO of the Consumer Technology Association, casts his eye toward the future, charting how the innovative technologies of today will transform not only the way business is done, but society itself.

Why do some companies consistently win in the consumer and capital markets while others struggle from crisis to crisis?The answer, says Noel Tichy, is that winning companies possess a "Leadership Engine" - a proven system for creating dynamic leaders at every level. To get ahead and stay ahead, a company needs agile, flexible, innovative leaders who can anticipate change and turn on a dime. Fortunately, says Tichy, just as everyone has untapped athletic potential, everyone has untapped leadership potential that can be developed.

Tech insider Inbal Arieli goes against the common belief that Israel’s outstanding economic accomplishments are the byproduct of its technologically advanced military or the result of long-standing Jewish traditions of study and questioning. Rather, Arieli gives credit to the unique way Israelis are raised in a culture that supports creative thinking and risk taking. Growing up within a tribal-like community, Israelis experience childhoods purposely shaped by challenges and risks - in a culture that encourages and rewards chutzpah.

Frictionless outlines the groundwork necessary for getting a company up-and-running and explains how companies make and market products and services while meeting the demands of their customers and employees today. Frictionless is the essential handbook for creating tomorrow’s mind set and competitive advantage.

In this revolutionary guide, Stanford University professor and international best-selling author of inGenius adapts her popular course material to teach everyone how to make imaginative ideas into realities.

For all who dare to go off the beaten track, this is the inspirational, power-packed playbook for transforming your life and your world - from a young, Black social entrepreneur whose dorm-room tech start-up has helped millions pay for college and access unprecedented opportunity.

In the past 10 years, the Internet video platform YouTube has changed media and entertainment as profoundly as the invention of film, radio, and television did more than six decades earlier. Streampunks is a firsthand account of this upstart company, examining how it evolved and where it will take us next.