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Publisher's Summary

Built to Last, the defining management study of the '90s, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning.

But what about companies that are not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? Are there those that convert long-term mediocrity or worse into long-term superiority? If so, what are the distinguishing characteristics that cause a company to go from good to great?

Over five years, Jim Collins and his research team have analyzed the histories of 28 companies, discovering why some companies make the leap and others don't. The findings include:

  • Level 5 Leadership: A surprising style, required for greatness
  • The Hedgehog Concept: Finding your three circles, to transcend the curse of competence
  • A Culture of Discipline: The alchemy of great results
  • Technology Accelerators: How good-to-great companies think differently about technology
  • The Flywheel and the Doom Loop: Why those who do frequent restructuring fail to make the leap
©2001 Jim Collins (P)2005 HarperCollins Publishers

Critic Reviews

"Like Built to Last, Good to Great is one of those books that managers and CEOs will be reading and rereading for years to come." (Amazon.com review)
"If you believe that a visionary leader with a strong ego is an essential component of sustained business success, then Jim Collins has a few thousand words for you. His carefully researched audiobook explains that the success of companies that outperform the market for 15 years in a row comes from selfless leadership, rigorous focus, and a culture of discipline....[T]here's another reason this book has burst through as a bestseller, which you can feel in Collins's narration: He is honestly excited about his research and unconventional findings. ( AudioFile)

What members say

Average Customer Ratings

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  • Jim B
  • Nashville, TN
  • 12-07-17

A Game Changer

What made the experience of listening to Good to Great the most enjoyable?

Jim Collins and his team studied great companies for years and, with preconceived notions, identified the differences between good and great companies. Because of the process, there is no debating the conclusions.

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Great book and awesome audio book

This was by far one of the most impactful books I have read/listened to in 2017. The timing was perfect with a recent career change to a company going through a transformation but it was relatable from every professional and personal perspective I could approach it from. This is a MUST

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Great Read

Loved it, a must for anyone that wants to grow their business. What would seem to be timless principals for with a mordern feel

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Good, but a long read...

I enjoyed the book, but I felt like it was a long read to sum up the facts given. There were good takeaways though, so I appreciated that. I like that the author narrated the story too, because you hear all of the passion that he put into it the book.

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great book

will use recommendations from this book in my future life for sure. thanks a lot

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Necessity for entrepreneurs

I can’t recommend this book enough for the people trying to gain the right entrepreneurial mindset. This book has great concepts firmly backed up by data. Well worth your time!
“AUDIBLE 20 REVIEW SWEEPSTAKES ENTRY”

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Great Read

Very well written book. Nicely explains the factors that turned some good companies to great. Narrator was great, and content is good. Audible 20 Review Sweepstakes Entry

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Great Read

This is a timeless business book that should be in everyone's library. I loved listening to it in audible, you will too. AUDIBLE 20 REVIEW SWEEPSTAKES ENTRY

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Good book, poorly narrated

I've listened many audiobooks over the years. this one is the hardest one I should say. I think Jim Collins is a good researcher but not cut out to be a professional narrator. First of all his needless emphasize on each and every word is very tiresome for the listener. And he reads like he is reading an action novel. So when you are driving and listening, trying to learn something on the way, his aggresive style of reading didn't work for me. I almost quit the book but I decided not to because there were lots of good insights coming from his research.

Maybe it's just me but, with a much professional narrator, I could've enjoyed this book better. On the other hand the data from his research is very valuable and should be studied by every mid and high level manager.

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The Science of greatness

As an organizational change agent, I always had nagging questions about why organizations exist. In his previous book, "Built to Last" Jim Collins tried to answer the patterns on why great companies remain there. Now Jim tries to answer the question of how a good company can get to greatness. This book continues to add answers to that one question - why organizations exist, why should they exist and how to transform them to continue to exist. AUDIBLE 20 REVIEW SWEEPSTAKES ENTRY