BE 2.0 (Beyond Entrepreneurship 2.0)

Turning Your Business into an Enduring Great Company

By: Jim Collins, William Lazier

Narrated by: Jim Collins, Paul Michael

From Jim Collins, the most influential business thinker of our era, comes an ambitious upgrade of his classic, Beyond Entrepreneurship, that includes all-new findings and world-changing insights.

What's the roadmap to create a company that not only survives its infancy but thrives, changing the world for decades to come?

Nine years before the publication of his epochal bestseller Good to Great, Jim Collins and his mentor, Bill Lazier, answered this question in their bestselling book, Beyond Entrepreneurship.

Beyond Entrepreneurship left a definitive mark on the business community, influencing the young pioneers who were, at that time, creating the technology revolution that was birthing in Silicon Valley. Decades later, successive generations of entrepreneurs still turn to the strategies outlined in Beyond Entrepreneurship to answer the most pressing business questions.

BE 2.0 is a new and improved version of the book that Jim Collins and Bill Lazier wrote years ago. In BE 2.0, Jim Collins honors his mentor, Bill Lazier, who passed away in 2005, and reexamines the original text of Beyond Entrepreneurship with his 2020 perspective.

The book includes the original text of Beyond Entrepreneurship, as well as four new chapters and fifteen new essays. BE 2.0 pulls together the key concepts across Collins' thirty years of research into one integrated framework called The Map. The result is a singular reading experience, which presents a unified vision of company creation that will fascinate not only Jim's millions of dedicated readers worldwide, but also introduce a new generation to his remarkable work.

= 2 my favorite Business book to date...

Scaling Up Excellence.

small plan given I have read at least dozens and very likely over a hundred very good business books over the years.

tim #bgreen🌏

Jim Collin is a great narrator

Jim narrates a portion of the audiobook. He’s great at it! Clear and conversational. Made me look forward to the parts that he narrated the most. Beyond that, the book is a concise and timeless roadmap to building great businesses. I can’t recommend it enough.

Best book on entrepreneurship

I’ve read a lot of books - this one is fantastic … if you want to build a great company. Jim wrote this book for you

Read this. If you’re starting a business read this.

Beyond Entrepreneurship 2.0: Turning Your Business into an Enduring Great Company offers an insightful upgrade to the original 1992 Beyond Entrepreneurship, blending timeless principles with fresh, contemporary strategies for building a lasting business. Jim Collins, renowned for his bestselling Good to Great, joins forces with his mentor Bill Lazier to provide a hybrid between a strategic manual for entrepreneurs and a philosophical guide to leadership.

The 2.0 edition, updated in 2020, adds reflections, new research, and examples from more recent case studies, aligning with Collins’ broader work on business greatness. The expanded content includes key lessons from Collins’ later works such as Built to Last, Good to Great, and Great by Choice, integrating these ideas with Lazier’s original teachings to create a cohesive guidebook for aspiring entrepreneurs and leaders aiming to build enduring institutions.

A MUST READ

What an awesome book. Every budding entrepreneur, every seasoned entrepreneur, and everyone that loves business MUST read this book.

The manner in which Collins folds his life's work and immense wisdom into this very well crafted and superbly composed work can only be appreciated by reading, re-reading, reading yet again this book!

Thank you Jim for this gift!