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Authority!
- How Experts Just Like You Are Using Authority Books to Grow Their Influence, Generate Leads and Steal Your Clients
- Narrated by: Rob Cuesta
- Length: 3 hrs and 23 mins
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Publisher's summary
This book will get you high-end clients - fast!
In his last book, Premium! How Experts Just Like You Are Charging Premium Rates For What They Know and You Can Too!, five-time best-selling author Rob Cuesta tackled how to raise the perceived value of your services and products so you can charge more.
In Authority! he turns his attention on how to get yourself in front of the kind of clients who will be willing to pay those premium prices by using one of the most powerful positioning tools in the marketer's library: an authority book.
If you are a professional expert - a consultant, adviser, coach, accountant, lawyer, medical practitioner, or in any other field where your income relies on your advice, your experience, and your expertise - you are about to learn how you could be approaching potential new clients as a published author and expert in your field in as little as 45 days.
Rob explains not only how to get what you know out of your head and into a book but also how to get that book past your client's gatekeepers and into the hands of the person who needs to be listening to it.
Whether you think you can write or not, Rob will help you overcome every block that may have been holding you back and helps you create the ultimate professional legacy: your thoughts in printed form.
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Story
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
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A misleading Title results in a hidden gem
- By Dean on 10-13-10
By: John Jantsch
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High-Profit Prospecting
- Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
- By: Mark Hunter CSP
- Narrated by: Sean Pratt
- Length: 6 hrs and 10 mins
- Unabridged
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As a salesperson, your pipeline is the key to your success. No matter what changes, that remains the same. Top producers prospect - and they do it all the time. "But how?" you ask, "In the age of the Internet, isn't cold-calling dead?" Now, in his new audiobook, sales expert Mark Hunter shatters costly prospecting myths and eliminates confusion about what works today.
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recycles a lot of common info
- By roland on 04-18-17
By: Mark Hunter CSP
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Good in a Room
- How to Sell Yourself (and Your Ideas) and Win Over Any Audience
- By: Stephanie Palmer
- Narrated by: Judith Brackley
- Length: 6 hrs and 40 mins
- Unabridged
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Business consultant and former MGM director of creative affairs Stephanie Palmer reveals the techniques used by Hollywood's top writers, producers, and directors to get financing for their projects and explains how you can apply these techniques to be more successful in your own high-stakes meetings.
As Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better.
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Much Too General to Be Useful
- By Coldmountain on 05-22-15
By: Stephanie Palmer