Showing titles in Business

Listen to the story everyone is talking about: how a janitor struggling to put food on the table invented Flamin’ Hot Cheetos in a secret test kitchen, breaking barriers and becoming the first Latino frontline worker promoted to executive at Frito-Lay.

With Self Less, Len Jessup shares an engaging first-person narrative detailing how his origins, beliefs, adversity, impact, and legacy shaped him into a selfless leader devoted to helping transform organizations. Beginning with childhood experiences and ancestral influences that imprinted a drive to serve others, Jessup recounts critical mentors and moments that built his confidence, reinforced core values, and motivated him toward continual growth.

Real estate titan, best-selling author, and TV impresario Donald J. Trump reveals the secrets of his success. Over the years, everyone has urged Trump to write on this subject, but it wasn't until NBC and executive producer Mark Burnett asked him to star in The Apprentice that he realized just how hungry people are to learn how great personal wealth is created and first-class businesses are run.

Robert Iger se convirtió en CEO de la Walt Disney Company en 2005 durante un momento difícil para la empresa. La moral se había deteriorado, la competencia era intensa y la tecnología estaba cambiando más rápido que en cualquier otro momento de la historia. Su proyecto de futuro se basaba en tres ideas muy claras: renovar el compromiso con la importancia de la calidad, integrar la tecnología en lugar de luchar contra ella y pensar con ambición y con una visión global para convertir a Disney en una marca más fuerte en los mercados internacionales.

Everyone knows Steve Madden's name and his shoes, but few are familiar with his story. Over the past 30 years, Steve Madden has taken his eponymous shoe company from the fledgling start-up he founded with a mere $1,100 to a global, multibillion-dollar brand. But Madden's mistakes, from his battle with addiction to the financial shortcuts that landed him in prison, are as important to his story as his most iconic shoes. In this raw, intimate, and ultimately inspiring book, Madden holds nothing back as he shares what it took to get here and the lessons he's learned along the way.

Game Changer is the story of how a 23-year-old waiter from Seattle had the outrageous dream of beating industry giants Milton Bradley and Mattel at their own game. With no experience, Rob Angel used his guts, drive, and intuition to create one of the most beloved board games of all time: Pictionary. Rob did it his way. He produced the first 1,000 games by hand in his tiny one- bedroom apartment, disrupted the market by selling to nontraditional retail outlets, and did countless demonstrations at the bottom of the escalator at Nordstrom — a store with no game department.

When Carol Loomis first mentioned a little-known Omaha hedge-fund manager in a 1966 Fortune article, she didn’t dream that Warren Buffett would one day be considered the world’s greatest investor - nor that she and Buffett would become close personal friends. Now Loomis has collected and updated the best Buffett articles Fortune published between 1966 and 2012, including thirteen cover stories and a dozen pieces authored by Buffett himself. Loomis has provided commentary about each major arti­cle that supplies context and her own informed point of view.

Alisha’s “What If” year reveals that she can achieve success on her own terms by embodying the spirit of the intern: never stop learning, be flexible, and understand that failure is a prerequisite for growth. For anyone who’s ever felt stuck in a rut, My What If Year proves that it’s never too late to say yes to second chances and explore the roads untraveled throughout your life.

In this audiobook Newman and Hotchner recount the picaresque saga of their own nonmanagement adventure. In alternating voices, playing off one another in classic “Odd Couple” style, they describe how they systematically disregarded the advice of experts and relied instead on instinct, imagination, and mostly luck. They write about how they hurdled obstacle after obstacle, share their hilarious misadventures, and reveal their offbeat solutions to conventional problems.

The life story of Gary Gygax, godfather of all fantasy adventure games, has been told only in bits and pieces. Michael Witwer has crafted a dynamic, dramatized biography of Gygax from his childhood in Lake Geneva, Wisconsin, to his untimely death in 2008. Gygax’s magnum opus, Dungeons & Dragons, would explode in popularity throughout the 1970s and ’80s and irreversibly alter the world of gaming. Gygax’s involvement in the industry lasted long after his dramatic and involuntary departure, and his footprint can be seen in the role-playing genre he is largely responsible for creating.

Discretion, secrecy, and subtle strategy were the weapons of choice at Wall Street investment bank Lazard Frères & Co. For more than a century, the mystique and reputation of the "Great Men" who worked there allowed the firm to garner unimaginable profits, social cachet, and outsized influence in the halls of power. But in the mid-1980s, their titanic egos started getting in the way, and the Great Men of Lazard jeopardized all they had built.

Bankers, philanthropists, scholars, socialites, artists, and politicians, the Warburgs stood at the pinnacle of German (and, later, German American) Jewry. They forged economic dynasties, built mansions and estates, assembled libraries, endowed charities, and advised a German kaiser and two American presidents. But their very success made the Warburgs lightning rods for anti-Semitism, and their sense of patriotism became increasingly dangerous in a Germany that had declared Jews the enemy.

Don Arnoldo de la Rocha es originario de la sierra de Chihuahua. Aprendió a trabajar la tierra desde los seis años, usó zapatos a partir de los ocho y entró a la escuela a los once.

As an heir to the Anheuser-Busch company and fortune, Billy Busch was raised on the real stories of how his family built one of America’s oldest and most iconic brands. Since the company was formed almost 150 years ago, the Busch family, their beer, the famous Clydesdales in their advertising, and even their style of business have become a symbol of the American dream—that not-so-outdated belief that hard work, grit, and a positive can-do attitude make anything possible. Family Reins tells the story of this legendary American family.

The youngest of her parents’ combined 21 children, Sarah Frey grew up on a struggling farm in southern Illinois, often having to grow, catch, or hunt her own dinner alongside her brothers. She spent much of her early childhood dreaming of running away to the big city - or really anywhere with central heating. At 15, she moved out of her family home and started her own fresh produce delivery business with nothing more than an old pickup truck. Two years later, when the family farm faced inevitable foreclosure, Frey gave up on her dreams of escape and took over the farm.

What does it take to lead a team to world-class success over a sustained period of time?Sir Alex Ferguson is one of the few leaders who truly knows. In his 38 years in management, Sir Alex won an astonishing 49 trophies and helped grow Manchester United into one of the biggest commercial brands in the world. In this inspirational and straight-talking new book, Sir Alex reveals the secrets behind his record-breaking career..

A spectacular generational saga of the making (and undoing) of a family dynasty: the riveting untold story of the gilded Jewish Bagdadi Sassoons, who built a vast empire through global finance and trade—cotton, opium, shipping, banking—that reached across three continents and ultimately changed the destinies of nations. With full access to rare family photographs and archives.

The daughter of slaves, Madam C.J. Walker was orphaned at seven, married at 14, and widowed at 20. She spent the better part of the next two decades laboring as a washerwoman for $1.50 a week. Then - with the discovery of a revolutionary hair care formula for Black women - everything changed. By her death in 1919, Walker managed to overcome astonishing odds: Building a storied beauty empire from the ground up that would be run by four generations of Walker women until its sale in 1985.

Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary - and frequently contrarian - principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business.

At twenty-eight, fresh from Stanford’s MBA program and steeped in the move-fast-and-break-things ethos of Silicon Valley, Andy Dunn was on top of the world. He was building a new kind of startup—a digitally native, direct-to-consumer brand—out of his Manhattan apartment. Bonobos was a new-school approach to selling an old-school product: men’s pants. Against all odds, business was booming.