• Blink

  • The Power of Thinking Without Thinking
  • By: Malcolm Gladwell
  • Narrated by: Malcolm Gladwell
  • Length: 7 hrs and 44 mins
  • 4.5 out of 5 stars (26,254 ratings)

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Blink  By  cover art

Blink

By: Malcolm Gladwell
Narrated by: Malcolm Gladwell
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Publisher's summary

The landmark book that has revolutionized the way we understand leadership and decision making - from number-one best-selling author Malcolm Gladwell.

In his landmark best seller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant, in the blink of an eye, that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work, in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others?

In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink": the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing", filtering the very few factors that matter from an overwhelming number of variables.

Drawing on cutting-edge neuroscience and psychology and displaying all of the brilliance that made The Tipping Point a classic, Blink changes the way you understand every decision you make. Never again will you think about thinking the same way.

Don't miss any of Malcolm Gladwell's books, articles, and interviews.
©2005 Malcolm Gladwell (P)2005 Time Warner AudioBooks

Critic reviews

2005 Quill Award Nominee

"Gladwell's groundbreaking explication of a key aspect of human nature is enlightening, provocative, and great fun to read." (Booklist)

"Entertaining and illuminating." (Publishers Weekly)

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What listeners say about Blink

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Fantastic book!

Enjoyed this book. The author has a soothing voice and gave several examples to illustrate the book's premise, while also at times giving examples against his premise, which shows that he wasn't biased

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Outstanding!

Amazing and insightful read for anyone, but, in particular, for those who want to better understand how our mind and unconscious works and how we can harness that power to work for us instead of against us.

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Thoughtful Insight

It does make you think about the way we come to make quick decisions. Some good, some not so good....

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So good I wish the book was longer

The book was full of scientific proof, examples, and solutions. I wish the book was longer since I was so into the book.

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Makes you think twice about perception

Loved this book. The psychological studies were unique and interesting. The book also has a flow to it unlike other books of its kind. In addition, the book makes you consider how important first perceptions are and how to use them to our advantage.

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Another winner

This is another winner. Great book with a lot of great examples throughout the book.

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He does it again.

If you've read The Tipping Point, you know how brilliant Malcolm is at getting us to rethink our expectations and preconcieved notions of life and see things as they really are. This book is just as good, as relevant, as entertaining and as important as his others.

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Audio lost me a few times

Audio glitches in chapter 14 & 25 & another instance after that

It was an interesting analysis.

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Gladwell is really special.

The was he looks at regular stuff is incredible. Taking new angles on old knowledge really opens my mind and allows me to see the world around me differently.

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Instinctually; Thought provoking.

I have now gotten through two of your phenomenal published works: David and Goliath, and now, Blink. I realize that I may be reading these out-of-order. But thats for me to decide, right?

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