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Publisher's Summary

This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.

Every day, your company is losing sales simply because you do not have a clear path to attract new customers. You’re not alone. 

Based on proven principles from Building a StoryBrand , this five-part checklist is the ultimate resource for marketing professionals and business owners as they cultivate a sales funnel that flows across key customer touchpoints to effectively develop, strengthen, and communicate their brand’s story to the marketplace. In this book, you will learn:

  • The three stages of customer relationships
  • How to create and implement the one marketing plan you will never regret
  • How to develop a sales funnel that attracts the right customers to your business
  • The power of email and how to create campaigns that result in customer traffic and a growth in brand awareness
  • The keys to wireframing a website that commands attention and generates conversions

The inability to attract and convert new customers is costing business owners valuable opportunities to grow their brand. This prevents companies, both big and small, from making the sales that are crucial to their survival. With Marketing Made Simple, you will learn everything you need to know to take your business to the next level.

©2020 Donald Miller (P)2020 HarperCollins Leadership

Critic Reviews

"'Just heard from one of my clients that she's getting 18 ideal client leads a day from her website. Before we redid her wireframe, she averaged around 1-3 leads a week. And that's just with updating her website." (Amy Schutte, owner of Hudson and Co LLC)

"My last email campaign I delivered raised $20k. Thank you Donald Miller for giving me a system that I know works." (Ian Stewart, owner/creative director of Root Source Digital)

What listeners say about Marketing Made Simple

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STORYBRAND

This whole book is about Donald promoting his brand - STORYBRAND, if you would like to pay for ads... This book is for you.

13 people found this helpful

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Don didn't disappoint!

Have been a fan of Don Miller for some time now through his podcasts, then the book Story Brand and his daily Business made simple videos. There wasn't a lot I could learn then what I had already through the above mentioned sources. However this was a good source on audio to get polished and reminded on his fundamentals. Follow Don Miller if you are running a business, small or a big one. Best Source to be always educated

7 people found this helpful

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To be or not to be the hero ?

Listening to this masterpiece of information “Marketing Made Simple”, I’ve realized I am not Frodo in the story. I am Gandalf the grey, helping Frodo save middle earth.

After a few days of reading, or should I saying listening, I have come to love marketing. I recently listened to the story brand audible, and it has skyrocketed my ideas for my screenplay as well.

Thank you Donald Miller, and J.J Peterson.

5 people found this helpful

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Boring narration

Voice sleepy . Context nothing new . Waste of money and time for me
It’s a sleeper

4 people found this helpful

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Love it from beginning to end

Not just an audio book but a business success manual, so much practical advice you won’t regret it.

4 people found this helpful

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Loved this book

I’m a huge fan of Donald Miller / Storybrand and this book did not disappoint. I’ve read Storybrand multiple times, did the Business Made Simple online course, and listened to all of the Storybrand podcasts and was unsure if this book would really have anything new to say but it was once again filled with valuable information that can be implemented easily (well depends on your skill level). These books and courses have literally changed my life as a web designer and SEO specialist. THANK YOU, DONALD AND THE STORYBRAND TEAM!!! 💕

4 people found this helpful

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All Solid Content! No filler. Loved it!

I really enjoyed Building a StoryBrand, and I enjoyed this book just as much. This book gives the foundations of what all your businesses marketing should be aimed at, what language you should use and how to frame it. It doesn’t give advanced copywriting techniques nor does it tell you exactly what to say but it DOES put you on the exact path you should be on. They follow their own advice and give you simple concise instructions to follow with clear language. I love these authors, their podcast, and I even bought their Business Made Simple University which goes into even more detail.

4 people found this helpful

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what an amazing book!

Do you want to become a marketer? Get this book
Do you want to understand marketing? Get this book
Do you want to improve your sales? Get this book
Do you want to be the best? Get this book!

2 people found this helpful

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the best marketing book I've read

I am a huge fan, read it three times already and will probably read it three more

2 people found this helpful

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Excited to Implement

It’s rare that I get a book and I get excited at possibilities. I listened to this book during my daily walks and I must say, the content is solid. I look forward to trying out the process!

2 people found this helpful

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  • J. P. Walters
  • 05-03-20

All you need for Marketing (seriously)

As a follow up to the StoryBrand, this book offers a ton of actionable advice (especially at the end).

If anyone were to ask me about starting a business I would strongly advice that they listen to this first (and StoryBrand) before wasting money of advertising. It provides exactly what it says in the tin.... marketing so simple your grandma could follow it.

Thank Donald and JJ... you guys are my saviour!

4 people found this helpful

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  • KGreener
  • 06-11-20

And I thought I knew it all...

Nothing short of brilliant. This book made me look at marketing in a different way. Now I'm re-doing my website, landing pages and I'm even changing the way I introduce myself! Love these guys, they have made my business fun again.

2 people found this helpful

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  • Gary Gunn - Social Attraction Founder
  • 10-27-21

Unbelievable value

A great step-by-step guide to setting up your website and also marketing list. It is 100% relevant to every business.

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  • Leontes Henriquez
  • 10-04-21

Good book on marketing, but maybe not for everyone

This was a good book on marketing but I dont think its suitable for everyone. It's well explained and everything is very simple as the title indicates. I think it's a good book for someone was no experience in marketing like myself. Not everything in the book is very relevant from my situation but even this that is the case I think he can learn something from the concepts an idea the ideas they present in the book. The accompanying pedius is excellent but they did of course their own marketing trick you had to fill in your email address but I think for the price of the book and the information you get it's definitely a good listen.

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  • Amazon Customer
  • 08-28-21

Wow..

Love it help me a lot..

Thank you so much for this.
Book, I will keep this one for awhile
Love the clarity

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  • Nathan Nyamuzuwe
  • 08-24-21

A Very Good Book

I loved the book. It simplified marketing and automated the sales process. Very insightful especially that I don't have to spend money on paid ads on social media in order to make sales. A big thank you to the authors.

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  • Anonymous User
  • 06-20-21

Full of applicable tips

I really enjoyed this book, I already made some changes based on it and I'm still about to make some others.

I will listen it again for sure so I can lern how to get my messages clearer. This book contains more than just basic advices

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  • Mr. R. F. Grantham
  • 12-14-20

Fantastic - Donald Miller is a True Guru

Donald Miller is a Real Expert. He knows what he is talking about. He gives you insight and a practical plan to implement. He is by no means too full of himself, but he is very wise and we are lucky enough that he shares his expertise with us.
If you are in any kind of business, from pre-Start-Up to Mega Conglomerate this book is for YOU!!

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  • Anonymous User
  • 11-27-20

Great marketing book that is simple

Easy to follow along and practical. I like the way the process is broken down in manageable parts. Thanks!

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  • Anonymous User
  • 08-10-21

Best Book EVER on Marketing!

As a professional marketer for 17 years, I can say that this is the single most useful, practical book I've ever read on marketing.
Some of my peers are not as skilled as you will become after reading this book, or listening to the audiobook.
Also, this is the first time ever that after listening to the audiobook I'm actually going to order the book itself, because I want to come back to it from time to time.

No fluff, no marketing jargon, just actionable steps.
Highly recommended.