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Publisher's Summary

Every business winner has one thing in common: a YES! Attitude that's powerful enough to help him or her achieve the impossible!

You say you weren't born with a YES! Attitude? No problem! Jeffrey Gitomer will give you all the tools you need to build one. As the world's number-one expert in selling, Gitomer knows more about attitude than anyone. Now he's brought those lessons together in a book you can read in one sitting - a book that'll change your life!

What makes this book unique? It's not just "inspiration": it's a complete, step-by-step, fully-integrated game plan for understanding and mastering your attitude. You'll learn specific things you can do to maintain your intensity, drive, and commitment, discover "attitude gems" that capture the value of thousands of dollars of books and courses, learn how to overcome the most dangerous "attitude busters" then learn how to maintain your YES! Attitude every day, for the rest of your life!

©2006 Jeffrey Gitomer; (P)2009 Simon & Schuster, Inc.

What members say

Average Customer Ratings

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  • Overall
  • Scott
  • Charlotte, NC, United States
  • 07-12-11

Got me back on track!

This book was exactly what I needed at a time when I was starting to get down on the economy, my business, my personal situation. It is a very simple concept, but this guy give you the reminder that a positive attitude is up to you. Its a choice that you have to work on every day. There were two or three ideas in here that I've implemented and I now practice every day. I have to say thanks to the author. This book pulled me out of a slump in a matter of about 15 minutes.

2 of 2 people found this review helpful

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A book everyone needs

Jeffrey Gitomer is today's Napoleon Hill. He inspires, educates, motivates and guides you to success. YES, is a must for everyone, MT ten year old daughter loves reading it

1 of 1 people found this review helpful

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Want to change your Life?

This book has been an incredible inspiration. It is an easy read. Do it for your loved ones

1 of 1 people found this review helpful

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Yes! Jeffrey delivers pure gold again!

I was a bit sceptical to buy such a short audiobook at first, but after finishing it, I realised that length doesn't matter if the message is solid. And it is.

Within minutes of starting to listen I started to reassess my own attitude in the back of my mind. I thought I already possessed a very positive attitude but the past week this has gone to another level.

Same as with some of his other works, Jeffrey uses the approach of alternating a great message with self check lists and lots of kicks in the butt. He has the ability to have you look at yourself in a way no other author I came across so far.

A yes attitude is a game changer and this book put me back on the right track when I could use it. I'll keep this work on my phone to revisit it when I need some positive reinforcement.

1 of 1 people found this review helpful

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  • James
  • San Antonio, TX United States
  • 03-15-12

Should be listened to weekly!

Great attitude builder with lots of great pointers and suggestions for improving your life. Highly recommended

2 of 3 people found this review helpful

  • Overall

Great Daily Read (Listen)

I really enjoy listening to gitomer Audio. It gets me going in the right direction. His methods are easily usable and practical. I often enjoy his approach to everyday life principals. I recommend this book.

3 of 5 people found this review helpful

  • Overall
  • David
  • Humboldy, TN, United States
  • 03-20-09

Absolutely Wonderful

I am a fan of Jeffrey Gitomer. I have read and listened to most of his work. He gives you practical applications and motivation to aspire to the top of the selling profession. This book is a spinoff of the "Little Red Book of Selling>" It expands on both the practical application and motivation to do our best in all that we do. Greatnes can be achieved thru selling -- a caring relational selling.

3 of 5 people found this review helpful

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A must read book that could transform one's life

Michael Campbell, an online marketing guru was the one who introduced me to this awesome book and I can't thank him enough!

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Want To Improve Every Aspect of Your Life? Listen To This Book!

This book should be listened to for fifteen minutes every day by everyone. It doesn't matter what you do, you will do it better after implementing Jeffrey's proven winning strategies' One of the best books on attitude ever. Thank You Jeffrey for sharing your wisdom with us!

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Life changing!

This is the one.

This book will do it.

Follow the steps in this book and your life will be begin changing the same day.... I'm so excited to stick with this and change my life and lives of those around me that i come into contact with.