Showing results by publisher "Recorded Books" in Business & Careers

Basado en una experiencia real, este libro es el enternecedor relato de la relación entre una joven y una anciana india con extraordinarios poderes y conocimiento, que la recibe en calidad de aprendiz. A medida que progresan las lecciones esotéricas van poniéndose de manifiesto las facultades que el ser humano puede desarrollar.

We entertain ourselves with modest risk - the scary movie, the party full of strangers, the weekend in Vegas. But when it comes to our careers, when self-identity and security hang in the balance, most of us don't like to play the odds very aggressively. While some of us are natural born thrill seekers, the majority of us are hardwired to avoid risk. But, Anne Kreamer argues, in the current workplace, that very avoidance could be putting us in a far more precarious position than we know.

It's very likely that best practices - ideas, processes, and strategies that are commonplace in your industry - are actually hurting your business. Although best practices can help businesses operate more competitively and efficiently, they are often outdated, harmful, and a hindrance to innovation. In Breaking Bad Habits, Freek Vermeulen, a strategy professor at London Business School, offers the tools to identify bad practices, eliminate them from your organization, and then move on to create new sources of innovation and growth by outthinking your competitors.

In this vital guide, Beckwith discusses the four keys necessary for successful marketing in the service industry - what he calls the "invisible touch". With real-life examples, he explains strategies for setting the correct price, creating a recognized brand, designing appealing packaging, and building lasting relationships with clients.

Gloria Romero - former California Senate Majority Leader and Professor Emeritus of psychology - shatters the glass ceiling in a sweeping takedown of gender bias at the workplace and the price women and society pay for the virulent, double standard of “the likability factor” that persists in the workplace. She exposes the link between success and likability that 21st-century women leaders face in politics and the workplace.

Your employees and teams may be quite capable of handling their specific areas of focus, but unless you get them to work together, your products, services, and profits will suffer. While progress has been made, maximizing collaboration is still a challenge for many companies. They need a new approach. Over the last quarter century, California's Silicon Valley has become synonymous with building complex, successful businesses. Companies and leaders there have succeeded because they did more than apply existing business models - they created a new model.

From Cosa Nostra expert RJ Roger and publishing genius Joost Elffers, a riveting history of the Mafia in America, the undeniable sweep and power of The Five Families, and their Machiavellian strategies - all condensed into an electrifying guidebook for understanding and harnessing the Mafia’s philosophy of successfully rising within any hierarchy (legally, of course).

Society largely praises early risers, while maligning so-called "night owls." However, countless research studies have consistently shown that night owls are more successful and wealthier than early risers. The Morning Myth is intended to show that, indeed, night owls are generally more successful in life than early risers. The book is intended to restore self-confidence to night owls and help them to achieve more on their natural schedules, and also to inform employers on just how much productivity they're losing by forcing night owls to be at work bright and early....

Mark H. Brezinski is a forty-five-year veteran of the dynamic restaurant industry. A graduate of the famed School of Hotel Administration at Cornell University, Mark went on to create or co-create multiple nationally acclaimed restaurant companies. His experiences span the globe in search of culinary discoveries and inspirations with industry icons like the late Norman Brinker, Paul Fleming, Phil Romano, and chefs Michael Mina and Mark Miller. This book takes you to all of these places and more, while telling behind-the-scenes stories.

Fans of Veronica's Closet, MTV Sports, What I Like About You, 8 Simple Rules, and Castle will relish this exclusive account of Dan's life and career. Step Off! is a hilarious look inside the eccentric experiences of a Hollywood favorite. He discusses life from his own honest, outrageous Hollywood perspective. Cortese shares the lessons he's learned - and a few he hasn't - working on screen for over two decades as an American actor. He also reveals details about his most rewarding job: being a father.

In Lifeboat, Maggie Craddock uses the stories of the survivors of the Titanic as a metaphor for hardworking professionals today facing uncertainty. They are swimming in waters jarred by sudden waves of downsizing, management shakeups, company mergers, dried-up funding, scandals, and probably a shark or two. The experiences of Titanic survivors, Craddock shows, offer lessons for a transformative workplace approach, one that recognizes that “every man for himself” does not work long-term.  

There is a mountain of hype around positive thinking. But have you noticed that positive thinking doesn’t, well, work? That's because positivity is just an emotion, and at the end of the day it doesn't change the reality of the situations we face. The Simple Shift turns positive thinking on its head and transforms it into something practical - a way of adopting beliefs that can change the way you see reality and make major obstacles into easily resolvable issues.

Ever wonder how a startup comes together - the people, places, skills, failures, and hustle that make it a real business? This is the story of David and David, two entrepreneurs with lots of energy and less of a roadmap than you might think. In 1993, David Cohen and David Brown founded their first company, Pinpoint Technologies, which grew from a basement startup to a successful multinational company with $50 million in annual sales and over 250 employees.

With their distinctive greeting at the homes across the country, sales ladies brought door-to-door sales of makeup, perfume, and other products to American women beginning in 1886. Working for the company enabled women to earn money on the side and even become financially independent in a respectable profession. Ding Dong! Avon Calling! is the story of women and entrepreneurship, and of an innovative corporation largely managed by men that empowered women to exploit networks of other women and their community for profit.

Successfully cope with day-to-day problems - and find joy along the way. The Joy in Business provides you with an abundance of practical and immediately applicable life-changing ideas and inspirational, thought-provoking, and entertaining stories and quotes - in an instant. Each chapter is designed to be listened to and absorbed in approximately 60 seconds, offering you "Golden Nuggets" and "Joy Gems" that will help make positive, lasting change.

When Orange County, Florida, began its Literacy Project in 1994, Kyle Gonzalez set out to instill the lifelong joy of reading into her at-risk middle school students. She and Janet Allen delved into research and studied classroom approaches. As they reflected on the results, they discovered effective strategies that turn nonreaders into the most avid bookworms.

Whether you want to reset your career, strike out on your own, or just ignite more joy in what you do, this Illuminating book shows you how to create a working life that reveals meaning while rewriting our collective future. When we connect with something larger than ourselves, we enjoy the fruits of our labour as well as the journey - the sweat and the struggle. It's the unyielding commitment to a purpose that gives shapers their shimmer. The benefits of this shine are plentiful: enhanced well-being, more community engagement, a healthier economy, and better work for all.

While obvious on the surface, understanding the subtle difference between a life journey to "somewhere" and a life journey to "somewhere you desire to be" will determine how satisfied you are with your life and the decisions you make along the way. Jackson and Grimes share a novel approach to this subject. In this book, they show you that it is really how we make important decisions that will determine how happy we are.

Lee Eisenberg's The Number hit the New York Times best-seller list and became an instant classic with those wanting to learn more about retiring comfortably. Here he investigates the forces that compel Americans to shop till they drop. A timely exploration, Shoptimism takes a critical look at an often downplayed aspect of American economic prosperity.

The New York Times says Robert J. Kriegel "spurred a revolution in performace practice" with his studies of productivity and the psychology of change. In How to Succeed... he debunks the commonly held belief that working harder is always better, and offers a saner alternative to the 100-hour work week.