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The Underground Culinary Tour Audiobook

The Underground Culinary Tour: How the New Metrics of Today's Top Restaurants Are Transforming How America Eats

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Publisher's Summary

In the best-selling tradition of Moneyball, The Underground Culinary Tour is a high-octane behind-the-scenes narrative about how the restaurant industry, historically run by gut and intuition, is being transformed by the use of data.

Sixteen years ago entrepreneur Damian Mogavero brought together an unlikely mix of experts - chefs and code writers - to create a pioneering software company whose goal was to empower restaurateurs, through the use of data, to elevate and enhance the guest experience. Today, his data-gathering programs are used by such renowned chefs as Danny Meyer, Tom Colicchio, Daniel Boulud, Guy Fieri, Giada De Laurentiis, Gordon Ramsay, and countless others.

Mogavero describes such restaurateurs as the New Guard, and their approach to their art and craft is radically different from that of their predecessors. By embracing data and adapting to the new trends of today's demanding consumers, these innovative chefs and owners do everything more nimbly and efficiently - from the recipes they create to the wines and craft beers they stock, from the presentations they choreograph to the customized training they give their servers, making restaurants more popular and profitable than ever before.

Finally, Damian takes listeners behind the scenes of his annual, invitation-only culinary tour for top chefs and industry CEOs, showing us how today's elite restaurants embrace new trends to create unforgettable meals and transform how we eat. From the glittering nightclubs of Las Vegas to a packed seasonal restaurant on the Long Island Sound, from Brennan's storied, family-run New Orleans dynasty to today's high-stakes celebrity chef palaces, The Underground Culinary Tour takes listeners on an epicurean adventure they won't soon forget.

Download the accompanying reference guide.

©2017 Damian Mogavero (P)2017 Audible, Inc.

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  •  
    Andy Westport, CT, United States 10-01-17
    Andy Westport, CT, United States 10-01-17 Member Since 2010
    HELPFUL VOTES
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    "nice mix of metrics and management"

    Close in look at how metrics and instrumentation can help drive revenue in a restaurant/club. Even better, some imaginative ways to look beyond the numbers and really see what is going on.

    0 of 0 people found this review helpful
  •  
    Leon H. 09-03-17
    Leon H. 09-03-17 Member Since 2009
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    "Infomercial"

    This book is an infomercial for a restaurant software. The author tried to disguise it as something akin to Moneyball for restaurants but was too transparent in his effort to sell his software.

    0 of 0 people found this review helpful

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