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Publisher's Summary

Kathleen Kelly Janus, a lecturer at the Stanford University Program on Social Entrepreneurship and the founder of the successful social enterprise Spark, set out to investigate what makes a startup succeed or fail. She surveyed more than 200 high-performing social entrepreneurs and interviewed dozens of founders. Social Startup Success shares her findings for the legions of entrepreneurs working for social good, revealing how the best organizations get over the revenue hump. How do social ventures scale to over $2 million, Janus' clear benchmark for a social enterprise's sustainability? Janus, tapping in to strong connections to the Silicon Valley world where many of these ventures are started or and/or funded, reveals insights from key figures such as DonorsChoose founder Charles Best, charity:water's Scott Harrison, Reshma Saujani of Girls Who Code, and many others. Social Startup Success will be social entrepreneurship's essential playbook - the first definitive guide to solving the problem of scale.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2018 Kathleen Kelly Janus (P)2018 Hachette Audio

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  • Andy
  • Westport, CT, United States
  • 02-16-18

wisdom from the very best

This book should be required reading for any social enterprise startup team or social enterprise investor. Kathleen Kelly Janus does a great job distilling many of the key success factors that drive social startup success. Importantly, she also lays out a wide range of speedbumps to avoid. My favorite: "Hire slow, fire fast." Additionally, her discussion of "outputs vs. outcomes" offers a wealth of info about how to effectively demonstrate how you are delivering against what you are promising.