Customer Science
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NeuroSelling
- Mastering the Customer Conversation Using the Surprising Science of Decision-Making
- By: Jeff Bloomfield
- Narrated by: Virtual Voice
- Length: 5 hrs and 19 mins
- Unabridged
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Your business lives and dies by your customer conversations. Shouldn’t you have those down to a science? If you’re tired of having to justify your price...of offering discounts to close the deal...of long sales cycles...of customers who can’t seem to make a decision, then you need NeuroSelling®, the only customer conversation tool grounded in neuroscience and behavioral psychology. But NeuroSelling® is more than just theory—it’s a step-by-step, practical communication methodology honed by years of field experience, resulting in millions in new revenue in industries as diverse as...
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Powerful concepts, clear presentation
- By Breazy1118 on 03-07-24
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NeuroSelling
- Mastering the Customer Conversation Using the Surprising Science of Decision-Making
- Narrated by: Virtual Voice
- Length: 5 hrs and 19 mins
- Release date: 02-28-24
- Language: English
- Your business lives and dies by your customer conversations. Shouldn’t you have those down to a science? If you’re tired of having to justify ...
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What Your Customer Wants and Can’t Tell You
- Unlocking Consumer Decisions with the Science of Behavioral Economics
- By: Melina Palmer
- Narrated by: Rachel Perry
- Length: 8 hrs and 12 mins
- Unabridged
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This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.
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Good ideas, but felt like a collection of tweets
- By J. Cabral on 03-02-24
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What Your Customer Wants and Can’t Tell You
- Unlocking Consumer Decisions with the Science of Behavioral Economics
- Narrated by: Rachel Perry
- Length: 8 hrs and 12 mins
- Release date: 05-11-21
- Language: English
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This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book....
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Start Your Own Event Planning Business
- Your Step-By-Step Guide to Success, 4th Edition
- By: The Staff of Entrepreneur Media Inc., Cheryl Kimball
- Narrated by: Lisa Flanagan
- Length: 5 hrs and 26 mins
- Unabridged
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Take your passion for event planning to the next level with in-the-trenches advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, evaluate the competition, market your business, and more.
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Start Your Own Event Planning Business
- Your Step-By-Step Guide to Success, 4th Edition
- Narrated by: Lisa Flanagan
- Length: 5 hrs and 26 mins
- Release date: 10-30-18
- Language: English
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Take your passion for event planning to the next level with advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, and more....
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#1 in Customer Service
- The Complete Adventures of Tom Stranger
- By: Larry Correia
- Narrated by: Adam Baldwin, Larry Correia
- Length: 8 hrs and 34 mins
- Original Recording
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Whether he’s underwriting for an overlord, or wearing a pocket protector in a pocket universe, Tom Stranger has just one policy: providing Quality Customer Service. No alien menace is too menacing, no galactic rift too rifty for the multiverse’s most-trusted Interdimensional Insurance Agent in these three brand-new adventures and two classic escapades.
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First half good
- By Ben Koch on 01-07-20
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#1 in Customer Service
- The Complete Adventures of Tom Stranger
- Narrated by: Adam Baldwin, Larry Correia
- Series: The Adventures of Tom Stranger, Interdimensional Insurance Agent
- Length: 8 hrs and 34 mins
- Release date: 11-21-19
- Language: English
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No alien menace is too menacing, no galactic rift too rifty for the multiverse’s most-trusted Interdimensional Insurance Agent in these three brand-new adventures and two classic escapades....
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Mr. Shmooze
- The Art and Science of Selling Through Relationships
- By: Richard Abraham
- Narrated by: Peter Ganim
- Length: 2 hrs and 55 mins
- Unabridged
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Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about "taking", nor is it about "persuading". Selling, believe it or not, is about "giving". Mr. Shmooze gives for a living. He starts by listening and he quickly comes to understand what people really need. His customers love him because he gives more than he takes. They trust him because he is passionate about their interests.
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Don't be mislead by the title
- By Machen MacDonald on 01-05-24
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Mr. Shmooze
- The Art and Science of Selling Through Relationships
- Narrated by: Peter Ganim
- Length: 2 hrs and 55 mins
- Release date: 07-09-20
- Language: English
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Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about "taking", nor is it about "persuading". Selling, believe it or not, is about "giving"....
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AI for Marketing and Product Innovation
- Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
- By: A.K. Pradeep, Andrew Appel, Stan Sthanunathan
- Narrated by: Graham Rowat
- Length: 6 hrs and 53 mins
- Unabridged
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AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".
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The technological side of AI marketing
- By John (Yue) Zhang on 02-12-24
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AI for Marketing and Product Innovation
- Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
- Narrated by: Graham Rowat
- Length: 6 hrs and 53 mins
- Release date: 02-26-19
- Language: English
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AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell....
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When Machines Become Customers
- Ready or Not, AI Enabled Non-Human Customers Are Coming to Your Business. How You Adapt Will Make or Break Your Future
- By: Don Scheibenreif, Mark Raskino
- Narrated by: Don Scheibenreif, Mark Raskino, Daryl Plummer
- Length: 7 hrs and 51 mins
- Unabridged
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For thousands of years, customers have been individual humans, families or organizations. But soon, generative AI enabled software and hardware machines will start to act as customers. First they will shop for us, later they will act for themselves. You can’t take them to dinner, and they won’t fall for your slogans, but they might help grow your market – if you know how. Companies are already being called on the phone by software that sounds like a person. Cars will buy their own fuel and tires. That smart speaker in every home can become the housekeeper and shopper for the family it serves.
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When Machines Become Customers
- Ready or Not, AI Enabled Non-Human Customers Are Coming to Your Business. How You Adapt Will Make or Break Your Future
- Narrated by: Don Scheibenreif, Mark Raskino, Daryl Plummer
- Length: 7 hrs and 51 mins
- Release date: 04-11-24
- Language: English
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For thousands of years, customers have been individual humans, families or organizations. But soon, generative AI enabled software and hardware machines will start to act as customers. First they will shop for us, later they will act for themselves.
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Advanced Analytics and AI
- Impact, Implementation, and the Future of Work
- By: Tony Boobier
- Narrated by: Matthew Waterson
- Length: 10 hrs and 46 mins
- Unabridged
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The use of cognitive analytics/artificial intelligence (AI) systems is set to accelerate. Advanced Analytics and AI prepares business users for the era of cognitive analytics/artificial intelligence. Building on established texts and commentary, it specifically prepares you in terms of expectation, impact on personal roles, and responsibilities. It focuses on the specific impact on key industries (retail, financial services, utilities and media) and also on key professions (such as accounting, operational management, supply chain and risk management).
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Advanced Analytics and AI
- Impact, Implementation, and the Future of Work
- Narrated by: Matthew Waterson
- Length: 10 hrs and 46 mins
- Release date: 05-07-19
- Language: English
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The use of cognitive analytics/artificial intelligence (AI) systems is set to accelerate. Advanced Analytics and AI prepares business users for the era of cognitive analytics/artificial intelligence....
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Empathy in Action
- How to Deliver Great Customer Experiences at Scale
- By: Tony Bates, Dr. Natalie Petouhoff
- Narrated by: Jennifer Jill Araya
- Length: 9 hrs and 53 mins
- Unabridged
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By using strategies and technologies as the flywheel to orchestrate systems of listening, understanding, and predicting, as well as taking action and learning from those interactions at scale, businesses can easily put the customer and employee first, not only meet the ever-changing customer and employee expectations, but also leapfrog their competition. They predict empathy is the next frontier in technology. This book is aimed at sparking an industry-wide conversation about how exponential technologies like AI and cloud can enable a more empathetic world.
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Empathy in Action
- How to Deliver Great Customer Experiences at Scale
- Narrated by: Jennifer Jill Araya
- Length: 9 hrs and 53 mins
- Release date: 08-25-23
- Language: English
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A bold new look at how technology can become a force multiplier to deliver more empathy and integrate deeper, more personalized human connections into everyday business interactions at scale....
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The Science of Customer Connections
- Manage Your Message to Grow Your Business
- By: Jim Karrh PhD, Dorie Clark - foreword
- Narrated by: Jim Karrh PhD, Joyce Bean
- Length: 5 hrs and 28 mins
- Unabridged
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The vast majority of word of mouth happens offline, in everyday conversations. In The Science of Customer Connections, Karrh offers simple concepts plus practical guidance for individual professionals, teams, and complex organizations to be part of those conversations in ways that grow their business.
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Great new book for b2b marketing and sales people.
- By TradeIsLife on 11-23-20
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The Science of Customer Connections
- Manage Your Message to Grow Your Business
- Narrated by: Jim Karrh PhD, Joyce Bean
- Length: 5 hrs and 28 mins
- Release date: 09-01-19
- Language: English
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Engaging, practical, and immediately useful for any business and its messengers on how to talk about their business and connect with their customers....
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A Complete Guide to AI for Business
- Boost Productivity, Enhance Customer Experience, and Improve Decision Making
- By: Liam Caton
- Narrated by: Jimmy Trisler
- Length: 3 hrs and 52 mins
- Unabridged
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Don't miss out on the AI revolution. Here’s the perfect solution to future-proof your business with AI, even if you're not a tech expert! Are you a business leader in the digital age, bombarded with terms like 'artificial intelligence' and 'machine learning'? Do you find yourself lost in technical jargon while competitors advance in the AI game? Are you among the 85% of leaders who see AI as a game-changer but lack an effective implementation strategy, as per a recent MIT report?
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basic
- By Amazon Customer on 02-29-24
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A Complete Guide to AI for Business
- Boost Productivity, Enhance Customer Experience, and Improve Decision Making
- Narrated by: Jimmy Trisler
- Length: 3 hrs and 52 mins
- Release date: 01-19-24
- Language: English
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Don't miss out on the AI revolution. Here’s the perfect solution to future-proof your business with AI, even if you're not a tech expert....
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Customer Data and Privacy
- The Insights You Need from Harvard Business Review (HBR Insights Series)
- By: Harvard Business Review
- Narrated by: Christopher Grove, Janet Metzger
- Length: 2 hrs and 56 mins
- Unabridged
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Customer Data and Privacy: The Insights You Need from Harvard Business Review will help you understand the tangled interdependencies and complexities and develop strategies that allow your company to be good stewards, collecting, using, and storing customer data responsibly.
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Practical
- By NKATHA on 04-08-21
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Customer Data and Privacy
- The Insights You Need from Harvard Business Review (HBR Insights Series)
- Narrated by: Christopher Grove, Janet Metzger
- Series: HBR Insights Series
- Length: 2 hrs and 56 mins
- Release date: 09-22-20
- Language: English
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Customer Data and Privacy: The Insights You Need from Harvard Business Review will help you understand the tangled interdependencies and complexities and develop strategies that allow your company to be good stewards, collecting, using, and storing customer data responsibly....
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Extreme Trust
- Honesty as a Competitive Advantage
- By: Don Peppers, Martha Rogers PhD
- Narrated by: Don Peppers, Martha Rogers PhD
- Length: 9 hrs and 14 mins
- Unabridged
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In the age of the Web, smartphones, and social networks, every action an organization takes can be exposed and critiqued in real time. If you treat one customer unfairly, produce one shoddy product, or try to gouge one price, the whole world may find out in hours, if not minutes. Don Peppers and Martha Rogers argue that the only sane response to these rising levels of transparency is to protect the interests of customers proactively - even if that requires spending extra money in the short run to preserve your reputation and customer relationships in the long run.
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Must listen
- By Elizabeth J Smith on 11-10-19
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Extreme Trust
- Honesty as a Competitive Advantage
- Narrated by: Don Peppers, Martha Rogers PhD
- Length: 9 hrs and 14 mins
- Release date: 06-20-13
- Language: English
- With a wealth of fascinating research as well as practical applications, this book will show you how to earn - and keep - the extreme trust of everyone your company interacts with....
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The Influence Mindset
- The Art & Science of Getting People to Choose You
- By: Christian Hansen
- Narrated by: Christian Hansen
- Length: 3 hrs and 34 mins
- Unabridged
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Understand the art and science of why people choose you. Your message is your greatest tool to influence others to choose you. The problem is, most people fail because they don’t know how to position and sell themselves. Their message gets lost in the noise. Because our brains are wired to pay attention to certain things, when you build your message on three key (research-backed) strategies, you will bypass the brain’s defenses, stand out from the crowd, and influence decision makers to choose you...every single time. This audiobook tells you how.
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Masterful
- By amazondetectivewoman on 12-13-21
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The Influence Mindset
- The Art & Science of Getting People to Choose You
- Narrated by: Christian Hansen
- Length: 3 hrs and 34 mins
- Release date: 11-01-21
- Language: English
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Understand the art and science of why people choose you. Your message is your greatest tool to influence others to choose you. The problem is, most people fail because they don’t know how to position and sell themselves. Their message gets lost in the noise....
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My Farmer, My Customer
- Building Business & Community Through Farming Healthy Food
- By: Marty Travis
- Narrated by: Marty Travis
- Length: 5 hrs and 37 mins
- Unabridged
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This book is perfect for anyone who eats and wants to understand what it takes to produce healthy food. Through new ideas and a different perspective, Marty shares a winning formula for success in modern family farming. Written by the owner of the Spence Farm featured in the documentary, Sustainable, this book provides listeners with the necessary steps an owner-operator must take to set up their family farm for long-term success.
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My Farmer, My Customer
- Building Business & Community Through Farming Healthy Food
- Narrated by: Marty Travis
- Length: 5 hrs and 37 mins
- Release date: 04-19-22
- Language: English
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This book is perfect for anyone who eats and wants to understand what it takes to produce healthy food. Through new ideas and a different perspective, Marty shares a winning formula for success in modern family farming....
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Gravitational Marketing
- : The Science of Attracting Customers
- By: Jimmy Vee, Joel Bauer, Travis Miller
- Narrated by: Travis Miller
- Length: 6 hrs and 18 mins
- Unabridged
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Wouldn't it be great if you could just sit there on your duff while customers came to you - with no need for cold-calling, prospecting, hard-selling, or flat-out begging for business? Too bad it doesn't work that way in the real world. Or does it?
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Save your money or credit - don't buy
- By Kelly on 08-05-09
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Gravitational Marketing
- : The Science of Attracting Customers
- Narrated by: Travis Miller
- Length: 6 hrs and 18 mins
- Release date: 06-17-09
- Language: English
- Wouldn't it be great if you could just sit there on your duff while customers came to you - with no need for cold-calling, prospecting, hard-selling, or flat-out begging for business....
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Winning Her Business
- How to Transform the Customer Experience for the World’s Most Powerful Consumers
- By: Bridget Brennan
- Narrated by: Lisa Wright
- Length: 4 hrs and 19 mins
- Unabridged
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In Winning Her Business, Bridget Brennan, advisor to some of the world’s biggest brands and businesses, provides a road map for selling in a world dominated by the rise of women’s economic power.
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I Am Now A Confident Salesperson AND Consumer
- By Jade Fox on 07-14-19
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Winning Her Business
- How to Transform the Customer Experience for the World’s Most Powerful Consumers
- Narrated by: Lisa Wright
- Length: 4 hrs and 19 mins
- Release date: 03-05-19
- Language: English
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Bridget Brennan, CEO of Female Factor, shows listeners how to win sales and grow market share by creating a customer experience that appeals to the most powerful consumers: women....
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The Customer Loyalty Loop
- The Science Behind Creating Great Experiences and Lasting Impressions
- By: Noah Fleming
- Narrated by: Walter Dixon
- Length: 5 hrs and 50 mins
- Unabridged
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How do you grow a truly sustainable business in the hypercompetitive 21st century? By using the practical, psychology-based strategies in this book to dive into the mind of your customer and enhance your business's customer experience by creating "buying loops" that keep your customers coming back for more. The Customer Loyalty Loop includes proven, science-backed secrets for building legions of loyal customers who will become evangelists for your business, buy from you repeatedly, and actually enjoy doing business with you.
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The content is great. The reader not so much
- By Leslie D on 12-17-16
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The Customer Loyalty Loop
- The Science Behind Creating Great Experiences and Lasting Impressions
- Narrated by: Walter Dixon
- Length: 5 hrs and 50 mins
- Release date: 11-15-16
- Language: English
- How do you grow a truly sustainable business in the hypercompetitive 21st century? By using the practical, psychology-based strategies in this book to dive into the mind of your customer....
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The Basics of Agile and Lean
- Develop an Agile Mindset and Lean Thinking (The Basics of Customer-First Product Management, Book 1)
- By: Aditi Agarwal
- Narrated by: Douglas Birk
- Length: 1 hr and 28 mins
- Unabridged
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People often debate whether Agile and Lean are the same or different. This audiobook is made to introduce you to the core values and principles of both Agile and Lean methodologies and will hopefully answer some of the common questions about them.
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This book is a wonderful intro to Agile and lean
- By GMR on 02-05-21
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The Basics of Agile and Lean
- Develop an Agile Mindset and Lean Thinking (The Basics of Customer-First Product Management, Book 1)
- Narrated by: Douglas Birk
- Series: The Basics of Customer-First Product Management, Book 1
- Length: 1 hr and 28 mins
- Release date: 03-27-20
- Language: English
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People often debate whether Agile and Lean are the same or different. This audiobook is made to introduce you to the core values and principles of both Agile and Lean methodologies and will hopefully answer some of the common questions about them....
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Your Own Terms
- A Woman's Guide to Taking Charge of Any Negotiation
- By: Yasmin Davidds PsyD, Ann Bidou
- Narrated by: Nicol Zanzarella
- Length: 8 hrs and 47 mins
- Unabridged
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Story
When it comes to negotiation, there is an ugly double standard. As women, if we make concessions to further a deal, we're viewed as weak. But if we play hardball, we can be seen as overly aggressive - and the strategy backfires. No wonder most women hate negotiating.
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Must read for every woman!
- By Anonymous User on 12-08-18
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Your Own Terms
- A Woman's Guide to Taking Charge of Any Negotiation
- Narrated by: Nicol Zanzarella
- Length: 8 hrs and 47 mins
- Release date: 08-12-15
- Language: English
- When it comes to negotiation, there is an ugly double standard. As women, if we make concessions to further a deal, we're viewed as weak. But if we play hardball, we can be seen as overly aggressive....
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