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Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society.

Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we are all susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself.

Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we are all susceptible to various biases that can lead us to blunder. Our mistakes can make us poor and unhealthy. We often make bad decisions about education, personal finance, health care, family, and the environment.

The guru to the gurus at last shares his knowledge with the rest of us. Nobel laureate Daniel Kahneman's seminal studies in behavioral psychology, behavioral economics, and happiness studies have influenced numerous other authors, including Steven Pinker and Malcolm Gladwell. In Thinking, Fast and Slow, Kahneman at last offers his own, first book for the general public. It is a lucid and enlightening summary of his life's work. It will change the way you think about thinking. Two systems drive the way we think and make choices, Kahneman explains....

Synthesizing the work of thinkers including Freud, Diderot, Nietzsche, and Einstein, delineating the enticing strategies of characters throughout history, The Art of Seduction is a comprehensive guide to getting what we want - any way we can. Controversial but never dull, timeless and up-to-date, it's destined to be Greene's next best seller.

Ever noticed how the smallest changes can have the biggest impact? On Nudge, you'll learn simple evidence-backed tips to help you kick bad habits, get a raise, and grow a business. Every bite-sized 20-minute show comes packed with practical advice from admired entrepreneurs and behavioural scientists. Nudge is fast-paced but still insightful with real-world examples that you can apply - this is not your average business podcast.

"Nudgë" نضجة is a podcast that invites listeners to explore the depths of wisdom and personal growth. Hosted by Adham Almalla, this show brings together a diverse range of ripe minds—individuals who have reached their fullest potential and accumulated valuable insights—to share their knowledge and experiences.Each episode of "Nudge" delves into a wide array of topics, including personal development, mindfulness, psychology, creativity, entrepreneurship, and more. Through engaging conversations and deep dives into various subjects, the podcast aims to nudge listeners towards new ...

Devenez l'architecte de choix avec le best-seller #1 du New York Times ! Chaque jour nous faisons des choix - sur ce qu'il faut acheter ou manger, sur des investissements financiers ou sur la santé et l'éducation de nos enfants. Malheureusement, il nous arrive de prendre de mauvaises décisions. Vous avez une merveilleuse opportunité de découvrir comment nous faisons ces choix et comment nous pouvons en faire de meilleurs à l'aide du livre audio "Nudge : la méthode douce pour inspirer la bonne décision" de Richard Thaler et Cass Sunstein.

This audiobook is about luck, or more precisely, how we perceive and deal with luck in life and business. It is already a landmark work, and its title has entered our vocabulary. In its second edition, Fooled by Randomness is now a cornerstone for anyone interested in random outcomes.

Der Klassiker der Verhaltensökonomie vollständig aktualisiert. Seit der Erstveröffentlichung von Nudge im Jahr 2008 und dem Nobelpreis für Richard Thaler 2017 ist dieses Hörbuch zu einem Klassiker geworden. Regierungen auf der ganzen Welt, Geschäftsleute, politische Entscheidungsträger, Wissenschaftler, engagierte Bürger, Verbraucher und Verhaltensökonomen haben sich davon inspirieren lassen. Dieses Hörbuch zeigt, wie wir eine durchdachte Entscheidungsarchitektur nutzen können, um bessere Entscheidungen für uns selbst, unsere Familien und unsere Gesellschaft zu treffen.

Whether you’re considering reading Richard Thaler’s Misbehaving or you need some help recalling the key concepts, this Executive Reads summary has you covered. In this summary quickly grasp the key ideas in Misbehaving: The Making of Behavioral Economics in less than one hour. Learn about: -The underlying problems with traditional economics models -How the pioneers of behavioral economics came together -How they formed their ideas -How these ideas can apply to your life and business Includes: -Important Concepts discussed in the book. -Summary of the chapters in the book itself. ...

Psychiatry has made great advances in the past 50 years but needs a new direction. Today's emphasis on psychiatric drugs will not stand the test of time. Recent advances in epigenetics and the molecular biology of the brain have provided a roadmap for the development of effective, natural, drug-free therapies that do not produce serious side effects. Psychiatric medications have served society well over the last 50 years, but the need for drug therapies will fade away as science advances.

Zweig, a veteran financial journalist, draws on the latest research in neuroeconomics, a fascinating new discipline that combines psychology, neuroscience, and economics to better understand financial decision making. He shows why we often misunderstand risk and why we tend to be overconfident about our investment decisions. Your Money and Your Brain offers some radical new insights into investing and shows investors how to take control of the battlefield between reason and emotion. Your Money and Your Brain is as entertaining as it is enlightening.

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Pay attention. Brace yourself. This audio book is set to revolutionize your understanding of evangelism. That revolution stands to affect not just your everyday habits, including encounters you have with other people, but the very roots of your faith, the range of your mission, and the limits of your freedom. In the tradition of The Gospel According to Starbucks, this groundbreaking audio book dares to ask: Instead of bringing people to Jesus, how about joining Jesus in what he is already doing? Author Leonard Sweet challenges you to use all five senses to interact with God....

Introverts may feel powerless in a world where extroverts seem to rule, but there’s more than one way to have some sway. As Jennifer Kahnweiler proves in this much-needed audiobook, introverts can be highly effective influencers when, instead of trying to act like extroverts, they use their natural strengths. Kahnweiler shows how you can use those strengths to challenge the status quo, provoke new ways of thinking, effect change, and inspire others to move forward.

This sharp and engaging collection of essays by leading governmental scholar Cass R. Sunstein examines shifting understandings of what's normal and how those shifts account for the feminist movement, the civil rights movement, the rise of Adolf Hitler, the rise of gun rights, the response to COVID-19, and changing understandings of liberty. Prevailing norms include the principle of equal dignity, the idea of not treating the press as an enemy of the people, and the social unacceptability of open expressions of racial discrimination.

Writing and editing when it's not your day job.

Hear extraordinary stories from ordinary people about how God "nudged" them to either do (or not do) something in their life and what happened because of it.

In Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard Thaler and Cass Sunstein, the authors provide information on how the configuration of the places in which we make decisions influences our choices. The quantity that we eat depends on the size of our plate, the foods we pick in the cafeteria depends on where they are placed at an eye level. However, the same tendency also affects decisions with more significant consequences.