• The SaaS Playbook

  • Build a Multimillion-Dollar Startup Without Venture Capital
  • By: Rob Walling
  • Narrated by: Rob Walling
  • Length: 4 hrs and 14 mins
  • 4.9 out of 5 stars (66 ratings)

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The SaaS Playbook  By  cover art

The SaaS Playbook

By: Rob Walling
Narrated by: Rob Walling
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Publisher's summary

Do you want to build a software product that people want and are willing to pay for? Do you dream of growing the kind of company that employs smart, creative people? Are you tired of waiting for investors to fund your startup?

You don’t need venture funding, and you don’t need permission.

With nearly two decades of experience as a serial entrepreneur, author, and investor, Rob Walling is one of the world's leading experts in SaaS. In this audiobook, he shares little-known strategies that have been battle-tested by some of today's most successful founders.

Learn how to compete against large competitors and structure your pricing for maximum growth. Discover the four SaaS cheat codes that can dramatically accelerate your business's success. Learn how to avoid common mistakes that SaaS founders make and identify the right marketing approaches for your business.

In this audiobook, you’ll find:

  • Questions and processes to take you from product-market fit to scale.
  • New ways to compete and differentiate yourself in crowded marketplaces, and how to react when someone copies you.
  • Pricing tactics, and the pitfalls to avoid.
  • Real examples from software companies that are operating today.

Whether you're a seasoned software developer, a no-code enthusiast, or you’ve never written code in your life, this audiobook will walk you through the most actionable tactics to bootstrap a multimillion-dollar SaaS business.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2023 Rob Walling (P)2023 Rob Walling

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What listeners say about The SaaS Playbook

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Just read it!

If you’re debating whether or not, you should read this book. Just read it very resourceful and helpful and can be applied. In many ways. I bought the print and audible download. Thank you!

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thanks Rob

i have being bootstrapping zootools for a year and a half. it’s being a tough journey and i was too focused on engineering. thx for this book i started to change my mental model. now it’s the time to execute the marketing ideas. highly recommended

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Must Listen for SaaS founders

The SaaS playbook is your guide to success as a bootstrapped or mostly bootstrapped SaaS founder.

Every chapter is super actionable and after listening to the mindset chapter I was fired up to get after it!

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Great book for someone wants to learn about saas space

Love every minute of it, will purchase other books by Rob and check out reference resources

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Really enjoyed this book

This book was a quick read, and answered a lot of questions I have about pricing strategies, team structure, etc. It is good for both founders who are looking to start something as well as established founders looking to grow.

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Calm voice, and great knowledge

Great voice and much information to be aware of. Great knowledge about funding vs bootstrapped

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very helpful fir those of us who need to disrupt through startup

love the injected personality and experience he shared with his readers. Can't wait to listen to his next book

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Great! Thank you!

Informative and high yield! Recommended! Its worth the listen for all entrepreneurs. Go get it!

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Solid

The Pricing chapter alone was worth the price of the audible book, no pun intended. Impressed with Rob and his expertise, though surprised to find on the Microconf site he looks like he’s 12. ;)

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Good stuff

Great points of view on everything SaaS short read and was a fun read easy to understand.

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