AUTHOR

Wes Bush

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Wes Bush is the founder and president of ProductLed where he spends his days teaching SaaS businesses how to flip the traditional sales playbook and ignite their growth engine with Product-Led Growth. Wes holds a Bachelor’s Degree in Global Business and Digital Arts from the University of Waterloo. A respected business consultant, Wes understands that flashy marketing and hard sells can’t replace the value a customer receives from an exceptional product. A strong brand and social proof are no longer enough to build trust with the modern buyer. People need to try before they buy. Product-Led Growth turns that philosophy into an executable business strategy.

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Product-Led Growth

How to Build a Product That Sells Itself

By: Wes Bush

Narrated by: Derek Dysart

Length: 4 hrs and 23 mins

Release date: 10-28-19

Language: English

4.5 out of 5 stars 283 ratings
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