The Legal Marketing Fastlane: Your Roadmap to Generating Real Leads in 72 Hours or Less, Even If You're Small

By: Jan Roos

Narrated by: Jan Roos

Do you know where your next client is coming from? What about your first client next month?

You could spend years and tens of thousands of dollars trying out every marketing channel that screams for your attention. But if you know where to look there is a client "vending machine" that some of the top practices have been using in the most competitive markets in the country. It even works for small and solo practices with a few hundred dollars to spend!

It's called PPC lead generation and it combines the power of search advertising, conversion rate optimization, and analytics to create a client-generating machine that can work for you every day to win the clients looking for your services.

This is NOT another marketing book showing you how to make a feel-good game plan. Inside, you’ll learn:

• The exact steps to set up your own PPC lead generation system that brings clients looking for YOU directly to your phone or inbox
• The tools and platforms big law firms and the pros use
• The pitfalls to avoid that leave some firms penniless in the dust

Harness the power of PPC lead generation to take control of your practice’s growth today.

©2017 Jan Roos (P)2019 Jan Roos

Useful and quick

This book is just long enough to make it's point. I have five years experience using AdWords and PPC advertising. Jan Roos included just enough to keep it interesting even for someone like me who is familiar with the underlying concepts. I appreciated the fact that he spoke specifically to the topic of marketing law firms and did not just put a specific title on a generic text.