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Qué es el Marketing de contenidos (Narración en Castellano) [What Is Content Marketing?]
- Narrated by: Juan Arenas
- Length: 6 mins
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Qué es el Marketing de contenidos (Narración en Castellano) [What Is Content Marketing?]
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Publisher's summary
Si trabajas en marketing o con equipos de marketing, es probable que hayas escuchado el término marketing de contenido más de una vez. ¿Pero sabes lo que significa? o ¿en qué se diferencia del marketing tradicional?
Según el Content Marketing Institute, el marketing de contenidos puede definirse como "una técnica de comercialización que consiste en crear y distribuir contenidos valiosos, relevantes y coherentes para atraer y adquirir una audiencia claramente definida, con el objetivo de impulsar una acción de compra por parte de los clientes".
Please note: This audiobook is in Spanish.
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