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The Tipping Point Audiobook

The Tipping Point: How Little Things Can Make a Big Difference

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Audible Editor Reviews

Why we think it's Essential: Like the best social dynamics professor you never had, Malcolm Gladwell deconstructs a wide range of phenomena (from the reduction of crime in New York to the rise of Sesame Street) to deliver a fascinating understanding of how "social epidemics" spread. And while author/narrators are often a mixed blessing, Gladwell is so friendly and well-paced that I was actually disappointed when The Tipping Point was over. —Ed Walloga

Publisher's Summary

Featuring a new afterword.

Why did crime in New York drop in the mid-90s? Why is teenage smoking out of control? Why are television shows like Sesame Street good at teaching kids how to read?

In The Tipping Point, New Yorker writer Malcolm Gladwell looks at why major changes in society happen suddenly and unexpectedly. Just as a single sick person can start an epidemic of the flu, so too can a few fare-beaters and graffiti artists fuel a subway crime wave, or a satisfied customer fill the empty tables of a new restaurant. These are social epidemics, and the moment when they take off, when they reach their critical mass, is the Tipping Point.

Gladwell uncovers the personality types who are natural pollinators of new ideas and trends. He analyzes fashion trends, smoking, children's television, direct mail and the early days of the American Revolution for clues about making ideas infectious.

The Tipping Point is an intellectual adventure story with an infectious enthusiasm for the power and joy of new ideas. Most of all, it is a road map to change, with a profoundly hopeful message: that one imaginative person applying a well-placed lever can move the world.

©2007 Malcolm Gladwell; (P)2007 Hachette Audio

What the Critics Say

"Gladwell, a New Yorker staff writer, offers an incisive and piquant theory of social dynamics that is bound to provoke a paradigm shift in our understanding of mass behavioral change." (Booklist)
"Hip and hopeful, The Tipping Point is like the idea it describes: concise, elegant, but packed with social power. A book for anyone who cares about how society works and how we can make it better." (George Stephanopoulos)

What Members Say

Average Customer Rating

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Performance
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  •  
    Jan D. Leslie salem,nh usa 10-23-17
    Jan D. Leslie salem,nh usa 10-23-17 Member Since 2017
    HELPFUL VOTES
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    "Hard to categorize "

    Enjoyable book with lots of great insights. Ranging from social trends to marketing schemes. Hard to say how best to apply the insights.

    0 of 0 people found this review helpful
  •  
    Amzn Cstmr 10-18-17
    Amzn Cstmr 10-18-17 Member Since 2017
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    1
    1
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    "good overall listen"

    It was easy to finish. Narration was a little dry but overall not too bad. The author as the narrator provided some input I am sure another would not be able to do.

    0 of 0 people found this review helpful
  •  
    Amazon Customer 10-17-17 Member Since 2016
    RATINGS
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    13
    5
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    Story
    "Very unique perspective "

    great boom and great content. truly a unique topic. the stories inside this book are fron different worlds of interest wich makes for a broad world of application

    0 of 0 people found this review helpful
  •  
    Tony 10-14-17
    Tony 10-14-17
    RATINGS
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    1
    1
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    Story
    "Brain food"

    I loved the authors voice. The organization of the book made it easy to understand. He does a good job at revisiting and refreshing what he previously spoke about.

    0 of 0 people found this review helpful
  •  
    Anna Durfee 10-12-17
    Anna Durfee 10-12-17
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    "Fantastic Read!"

    I'm a teacher and read this from the prospective that I wanted to see how I could be more effective in helping start positive behavior epidemics in my school. I now have lots of ideas. I'll probably end up reading this again and sharing it with other teachers.

    0 of 0 people found this review helpful
  •  
    Justin Beagley 10-08-17 Member Since 2017
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    "Malcom is the man"

    Malcom is one of the greatest storytellers of our time. he could make a story about a dog crapping on a road seem like one of the most intriguing stories ever told

    0 of 0 people found this review helpful
  •  
    NorCalSean 09-30-17
    NorCalSean 09-30-17 Member Since 2017
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    "Another great one!"

    Love this guy. I find myself talking about his ideas long after the read. I really enjoyed tipping point!

    0 of 0 people found this review helpful
  •  
    pat 09-29-17
    pat 09-29-17 Member Since 2017
    RATINGS
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    13
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    "I enjoyed this book. I"

    I love Gladwells look at things. He does a fabulous job of making research be so interesting in his style of writing.

    0 of 0 people found this review helpful
  •  
    David Bell 09-28-17
    David Bell 09-28-17 Member Since 2014
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    8
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    "great read"

    excellent read and very thought provoking. very relevant still in 2017. his voice is unique and very enjoyable to listen to. much better than lots of professional readers.

    0 of 0 people found this review helpful
  •  
    Neil Wilmington, New Caledonia 09-27-17
    Neil Wilmington, New Caledonia 09-27-17 Member Since 2011
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    3
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    "Very interesting "

    I enjoyed this book from start to finish. Quality writing and reading by the author.

    0 of 0 people found this review helpful
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  • Neil
    BROSELEY, SHROPSHIRE, United Kingdom
    5/27/09
    Overall
    "Surprising - but maybe not!"

    Gladwell the maverick gives us his take on the spread of ideas, urban myths, and "sticky" advertising.
    I found it hard to get out of the car when this was playing, and wanting to go for a drive just so that i could indulge myself a little more with this exquisite book.

    0 of 0 people found this review helpful
  • Roger
    Southwick, West Sussex, United Kingdom
    2/16/09
    Overall
    "The tipping point is great"

    Try his videos on 'TED' if you want a free intro to him. It doesnt get to marketing really, until the end. To me thats fine as I prefer the idea of viral ideas than how to make people buy stuff.

    0 of 0 people found this review helpful

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