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The Tipping Point
- Narrated by: Malcolm Gladwell
- Length: 3 hrs and 4 mins
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The Tipping Point
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Publisher's summary
Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
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Why is it that fashion trends change the way we dress? Why do various TV shows, movies, and books become so popular? Malcolm Gladwell provides a diagram of our society, along with an analysis of the strategies people apply to influence and mold its direction. Gladwell describes the personality types that create trends and those that influence others by "spreading the word." History takes on a whole new perspective as he describes events of early America that specifically follow his theories of "selling the public on an idea" and "social epidemics." Feedback from market mavericks further substantiates Gladwell's viewpoints. B.J.P. © AudioFile 2001, Portland, Maine [Published: AUG/ SEPT 01]
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By: Nicholas Epley
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Before You Know It
- The Unconscious Reasons We Do What We Do
- By: John Bargh PhD
- Narrated by: George Newbern
- Length: 11 hrs and 17 mins
- Unabridged
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Overall4.5 out of 5 stars 146
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Performance4.5 out of 5 stars 129
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Story4.5 out of 5 stars 129
For more than three decades, Dr. John Bargh has been responsible for the revolutionary research into the unconscious mind, research that informed best sellers like Blink and Thinking Fast and Slow. Now, in what Dr. John Gottman said "will be the most important and exciting book in psychology that has been written in the past 20 years", Dr. Bargh takes us on an entertaining and enlightening tour of the forces that affect everyday behavior while transforming our understanding of ourselves in profound ways.
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1 out of 5 stars
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Political jab
- By Brad on 10-20-17
By: John Bargh PhD
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High Price
- A Neuroscientist's Journey of Self-Discovery That Challenges Everything You Know About Drugs and Society
- By: Carl Hart
- Narrated by: J.D. Jackson
- Length: 11 hrs and 48 mins
- Unabridged
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Overall4.5 out of 5 stars 742
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Performance4.5 out of 5 stars 664
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Story4.5 out of 5 stars 664
A pioneering neuroscientist shares his story of growing up in one of Miami's toughest neighborhoods and how it led him to his groundbreaking work in drug addiction. As a youth, Carl Hart didn't realize the value of school; he studied just enough to stay on the basketball team. At the same time, he was immersed in street life. Today he is a cutting-edge neuroscientist - Columbia University's first tenured African American professor in the sciences.
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5 out of 5 stars
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Outstanding!
- By DaWoolf on 04-01-14
By: Carl Hart
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To Sell Is Human
- The Surprising Truth about Moving Others
- By: Daniel H. Pink
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Unabridged
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Overall4.5 out of 5 stars 4,218
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Performance4.5 out of 5 stars 3,536
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Story4.5 out of 5 stars 3,514
According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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3 out of 5 stars
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Lenghty book with a few solid tips on persuation
- By Gerardo A Dada on 01-21-13
By: Daniel H. Pink
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You Are Now Less Dumb
- How to Conquer Mob Mentality, How to Buy Happiness, and All the Other Ways to Outsmart Yourself
- By: David McRaney
- Narrated by: Don Hagen
- Length: 8 hrs and 40 mins
- Unabridged
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Overall4.5 out of 5 stars 1,660
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Performance4.5 out of 5 stars 1,459
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Story4.5 out of 5 stars 1,453
You Are Now Less Dumb is grounded in the idea that we all believe ourselves to be objective observers of reality - except we’re not. But that's okay, because our delusions keep us sane. Expanding on this premise, McRaney provides eye-opening analyses of 15 more ways we fool ourselves every day. This smart and highly entertaining audiobook will be wowing listeners for years to come.
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3 out of 5 stars
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Not a lot of guidance
- By A. Yoshida on 02-08-14
By: David McRaney
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Sex, Murder, and the Meaning of Life
- A Psychologist Investigates How Evolution, Cognition, and Complexity Are Revolutionizing Our View of Human Nature
- By: Douglas T. Kenrick
- Narrated by: Fred Stella
- Length: 7 hrs and 31 mins
- Unabridged
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Overall4 out of 5 stars 153
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Performance4 out of 5 stars 110
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Story4 out of 5 stars 106
Between what can be learned from evolutionary psychology and cognitive science a picture emerges. In Sex, Murder, and the Meaning of Life, social psychologist Douglas Kenrick fuses these two fields to create a coherent story of human nature. In his analysis, many ingrained, apparently irrational behaviors—one-night stands, prejudice, conspicuous consumption, even art and religious devotion—are quite explicable and (when desired) avoidable.
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1 out of 5 stars
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Rather dated and self-aggrandizing
- By Laurie Frick on 07-21-11
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Mindwise
- Why We Misunderstand What Others Think, Believe, Feel, and Want
- By: Nicholas Epley
- Narrated by: Nicholas Epley
- Length: 6 hrs and 24 mins
- Unabridged
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Overall4.5 out of 5 stars 379
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Performance4.5 out of 5 stars 323
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Story4 out of 5 stars 316
You are a mind reader, born with an extraordinary ability to understand what others think, feel, believe, want, and know. It's a sixth sense you use every day, in every personal and professional relationship you have. At its best, this ability allows you to achieve the most important goal in almost any life: connecting, deeply and intimately and honestly, to other human beings. At its worst, it is a source of misunderstanding and unnecessary conflict, leading to damaged relationships and broken dreams. How good are you at knowing the minds of others?
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2 out of 5 stars
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Finally gave up - no real point
- By Thomas on 05-12-14
By: Nicholas Epley
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Fooling Houdini
- Magicians, Mentalists, Math Geeks, and the Hidden Powers of the Mind
- By: Alex Stone
- Narrated by: Alex Stone
- Length: 9 hrs and 14 mins
- Unabridged
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Overall4 out of 5 stars 239
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Performance4 out of 5 stars 209
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Story4 out of 5 stars 209
When Alex Stone was five years old, his father bought him a magic kit - a gift that would spark a lifelong love. Years later, while living in New York City, he discovered a vibrant underground magic scene exploding with creativity and innovation and populated by a fascinating cast of characters: from his gruff mentor, who holds court in the back of a rundown pizza shop, to one of the world's greatest card cheats, who also happens to be blind. Captivated, he plunged headlong into this mysterious world.
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2 out of 5 stars
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I suppose the author thinks he's clever
- By Joe on 11-01-12
By: Alex Stone
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The Humor Code
- A Global Search for What Makes Things Funny
- By: Peter McGraw, Joel Warner
- Narrated by: Peter Berkrot
- Length: 8 hrs and 45 mins
- Unabridged
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Overall4 out of 5 stars 103
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Performance4 out of 5 stars 89
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Story4 out of 5 stars 87
Dr. Peter McGraw, founder of the Humor Research Lab at the University of Colorado Boulder, teamed up with journalist Joel Warner on a far-reaching search for the secret behind humor. Their journey spanned the globe, from New York to Japan, from Palestine to the Amazon. Meanwhile, the duo conducted their own humor experiments along the way-to wince-worthy, hilarious, and illuminating results.
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5 out of 5 stars
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Real research and a scientific theory of humor!
- By Dianne on 05-22-15
By: Peter McGraw, and others
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The Why Axis
- Hidden Motives and the Undiscovered Economics of Everyday Life
- By: Uri Gneezy, John A. List
- Narrated by: Eric Martin
- Length: 9 hrs and 8 mins
- Unabridged
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Overall4 out of 5 stars 92
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Performance4 out of 5 stars 79
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Story4 out of 5 stars 79
Uri Gneezy and John List are like the anthropologists who spend months in the field studying the people in their native habitats. But in their case they embed themselves in our messy world to try and solve big, difficult problems, such as the gap between rich and poor students and the violence plaguing inner city schools; the real reasons people discriminate; whether women are really less competitive than men; and how to correctly price products and services. Their field experiments show how economic incentives can change outcomes.
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3 out of 5 stars
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Some Interesting Insights But Poor Science
- By Harold Toomey on 06-09-23
By: Uri Gneezy, and others
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Babel No More
- The Search for the World's Most Extraordinary Language Learners
- By: Michael Erard
- Narrated by: Robert Blumenfeld
- Length: 9 hrs and 3 mins
- Unabridged
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Overall4 out of 5 stars 47
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Performance4 out of 5 stars 44
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Story4 out of 5 stars 45
We all learn at least one language as children. But what does it take to learn six languages...or seventy? In Babel No More, Michael Erard, "a monolingual with benefits," sets out on a quest to meet language superlearners and make sense of their mental powers. On the way he uncovers the secrets of historical figures like Italian cardinal Giuseppe Mezzofanti, who was said to speak seventy-two languages; Emil Krebs, a pugnacious German diplomat, who spoke sixty-eight languages; and Lomb Kat, a Hungarian who taught herself Russian by reading Russian romance novels.
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3 out of 5 stars
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Heavy on anecdote, light on science
- By S. Yates on 07-15-16
By: Michael Erard
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The Plateau Effect
- Getting From Stuck to Success
- By: Bob Sullivan, Hugh Thompson
- Narrated by: Don Hagen
- Length: 9 hrs and 3 mins
- Unabridged
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Overall4 out of 5 stars 116
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Performance4 out of 5 stars 100
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Story4 out of 5 stars 100
The Plateau Effect is a powerful law of nature that affects everyone. Learn to identify plateaus and break through any stagnancy in your life - from diet and exercise, to work, to relationships. The Plateau Effect shows how athletes, scientists, therapists, companies, and musicians around the world are learning to break through their plateau - to turn off the forces that cause people to “get used to” things - and turn on human potential and happiness in ways that seemed impossible.
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4 out of 5 stars
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Heath
- By Oliver Nielsen on 07-22-13
By: Bob Sullivan, and others
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The Secret Life of Pronouns
- What Our Words Say About Us
- By: James W. Pennebaker
- Narrated by: Robert Fass
- Length: 9 hrs and 37 mins
- Unabridged
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Overall4 out of 5 stars 209
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Performance4 out of 5 stars 183
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Story4 out of 5 stars 183
We spend our lives communicating. In the last 50 years, we've zoomed through radically different forms of communication, from typewriters to tablet computers, text messages to tweets. We generate more and more words with each passing day. Hiding in that deluge of language are amazing insights into who we are, how we think, and what we feel.
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5 out of 5 stars
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Sticks and Stones and Words Can Really Help You
- By Lynn on 09-24-12
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Sway
- The Irresistible Pull of Irrational Behavior
- By: Rom Brafman, Ori Brafman
- Narrated by: John Apicella
- Length: 4 hrs and 52 mins
- Unabridged
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Overall4 out of 5 stars 778
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Performance4.5 out of 5 stars 502
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Story4 out of 5 stars 500
A Harvard Business School student pays over $200 for a $20 bill. Washington, D.C., commuters ignore a free subway concert by a violin prodigy. A veteran airline pilot attempts to take off without control-tower clearance and collides with another plane on the runway. Why do we do the wildly irrational things we sometimes do?
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3 out of 5 stars
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Disappointing book
- By Martin Proulx on 12-10-08
By: Rom Brafman, and others
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The Chaos Imperative
- How Chance and Disruption Increase Innovation, Effectiveness, and Success
- By: Ori Brafman, Judah Pollack
- Narrated by: Drew Birdseye
- Length: 4 hrs and 28 mins
- Unabridged
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Overall4.5 out of 5 stars 64
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Performance4.5 out of 5 stars 57
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Story4.5 out of 5 stars 56
Ori Brafman and management consultant Judah Pollack dramatically demonstrate how even the best and most efficient organizations - from Fortune 500 companies to today's US Army - can become more innovative by allowing a little unstructured space and "contained chaos" into their planning and decision-making. Through their consulting work, they realized that while structure and hierarchy are essential both in large corporations and small groups, too much of either can stifle creativity.
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5 out of 5 stars
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a must read!!
- By Kelly Pavich on 05-26-19
By: Ori Brafman, and others
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The Element
- How Finding Your Passion Changes Everything
- By: Ken Robinson Ph.D.
- Narrated by: Ken Robinson Ph. D., Lou Aronica
- Length: 8 hrs and 2 mins
- Unabridged
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Overall4.5 out of 5 stars 1,951
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Performance4.5 out of 5 stars 1,496
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Story4.5 out of 5 stars 1,489
The Element shows the vital need to enhance creativity and innovation by thinking differently about human resources and imagination. It is an essential strategy for transforming education, business, and communities to meet the challenges of living and succeeding in the 21st century.
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2 out of 5 stars
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Not Great
- By Samantha on 04-02-12
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The Upside of Irrationality
- The Unexpected Benefits of Defying Logic at Work and at Home
- By: Dan Ariely
- Narrated by: Simon Jones
- Length: 8 hrs and 18 mins
- Unabridged
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Overall4.5 out of 5 stars 1,667
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Performance4.5 out of 5 stars 999
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Story4.5 out of 5 stars 989
In his groundbreaking book Predictably Irrational, social scientist Dan Ariely revealed the multiple biases that lead us into making unwise decisions. Now, in The Upside of Irrationality, he exposes the surprising negative and positive effects irrationality can have on our lives. Focusing on our behaviors at work and in relationships, he offers new insights and eye-opening truths about what really motivates us on the job.
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3 out of 5 stars
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Not as good as the first
- By Stephen on 06-20-10
By: Dan Ariely
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Smarter
- The New Science of Building Brain Power
- By: Dan Hurley
- Narrated by: Erik Synnestvedt
- Length: 8 hrs and 12 mins
- Unabridged
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Overall4 out of 5 stars 159
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Performance4 out of 5 stars 136
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Story4 out of 5 stars 132
Expanding upon one of the most-read New York Times Magazine features of 2012, Smarter penetrates the hot new field of intelligence research to reveal what researchers call a revolution in human intellectual abilities. Shattering decades of dogma, scientists began publishing studies in 2008 showing that "fluid intelligence" - the ability to learn, solve novel problems, and get to the heart of things - can be increased through training. But is it all just hype?
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2 out of 5 stars
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People Who Like This Sort of Thing....
- By W Perry Hall on 10-10-15
By: Dan Hurley
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Smarter Faster Better
- The Secrets of Being Productive in Life and Business
- By: Charles Duhigg
- Narrated by: Mike Chamberlain
- Length: 10 hrs and 23 mins
- Unabridged
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Overall4.5 out of 5 stars 16,740
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Performance4.5 out of 5 stars 14,439
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Story4.5 out of 5 stars 14,359
The author of The Power of Habit and “master of the life hack” (GQ) explores the fascinating science of productivity and offers real-world takeaways to apply your life, whether you’re chasing peak productivity or simply trying to get back on track.
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4 out of 5 stars
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Read the last chapter first
- By A. Yoshida on 04-29-16
By: Charles Duhigg
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The Tipping Point
- How Little Things Can Make a Big Difference
- By: Malcolm Gladwell
- Narrated by: Malcolm Gladwell
- Length: 8 hrs and 34 mins
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Overall4.5 out of 5 stars 22,260
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Performance4.5 out of 5 stars 17,336
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Story4.5 out of 5 stars 17,249
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
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4 out of 5 stars
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My tipping point…for audio
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Outliers
- The Story of Success
- By: Malcolm Gladwell
- Narrated by: Malcolm Gladwell
- Length: 7 hrs and 18 mins
- Unabridged
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Overall4.5 out of 5 stars 48,788
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Performance4.5 out of 5 stars 37,647
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Story4.5 out of 5 stars 37,558
In this stunning audiobook, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers" - the best and the brightest, the most famous, and the most successful. He asks the question: What makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: That is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing.
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3 out of 5 stars
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Engaging, but overrated