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Publisher's Summary

Tom Hopkins, the world's leading expert on salesmanship and author of 11 books, joins forces with award-winning speaker Laura Laaman to create a fool-proof guide to being a successful salesperson. This handbook focuses on selling techniques, from handshakes and clothing to networking and presentations.
©2002 Tom Hopkins and Laura Laaman; (P)2002 Recorded Books, LLC

What members say

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  • Overall
  • Brian
  • Nokesville, VA, USA
  • 10-03-05

Same ole

This book is basically the same as every other sale book. Being "certifiable" isn't exactly a term of endearment either! The book is a quick refresher of time tested sales tips. Fear of rejection, cold calling, getting appointments, shutting down your competition, overcoming objections, etc etc. It's done in as little as 3 hours. It's hard to get a lot of "meat" into something with that many areas to cover, in that short amount of time. Every salesperson needs 1 or 2 "back to the basics" books though. This one is barely ok in that regard.

15 of 15 people found this review helpful

  • Overall

Disappointed

I expected more from Tom Hopkins. Pretty basic stuff and things I heard 15 years ago.

2 of 2 people found this review helpful