Showing results by author "Sarah Halzack"

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    • Social Media 'Influencers': A Marketing Experiment Grows into a Mini-Economy

    • By: Sarah Halzack
    • Narrated by: Jenny Hoops
    • Length: 10 mins
    • Unabridged
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    What was an experimental marketing practice only a short time ago has morphed into a mini-economy with dizzying financial stakes. The social-media analytics firm Captiv8 estimates that big brands are spending a collective $255 million per month for sponsored posts on Instagram alone.

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    • 'Harry Potter' Is Back — and So Is the Bookstore Hoopla We Haven't Seen since 2007

    • By: Sarah Halzack
    • Narrated by: Jill Melancon
    • Length: 6 mins
    • Unabridged
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    "'Harry Potter' Is Back — and So Is the Bookstore Hoopla We Haven't Seen since 2007" is from the July 29, 2016, Business section of The Washington Post. It was written by Sarah Halzack and narrated by Jill Melancon.

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    • Robots and Artificial Intelligence Set to Upend the Art of Making a Sale

    • By: Sarah Halzack
    • Narrated by: Sam Scholl
    • Length: 6 mins
    • Unabridged
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    These innovations present tantalizing possibilities for retailers, who can ill afford to lose any opportunity to satisfy or even upsell a customer at a time when mall foot traffic is tumbling precipitously. But the advances also raise thorny questions about what the retail workforce of the future will look like if a growing array of tasks can soon be punted to robots or tablet applications.

    "Robots and Artificial Intelligence Set to Upend the Art of Making a Sale" is from the January 18, 2017 Business section of The Washington Post. It was written by Sarah Halzack and narrated by Sam Scholl.

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    • How a Custom Blazer in 90 Minutes Just Might Change the Apparel Business

    • By: Sarah Halzack
    • Narrated by: Sam Scholl
    • Length: 7 mins
    • Unabridged
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    With its tidy racks of dress shirts, trousers and sweaters, the Ministry of Supply shop on Newbury Street looks, in many ways, similar to other clothing stores.

    "How a Custom Blazer in 90 Minutes Just Might Change the Apparel Business" is from the May 29, 2017 Business section of The Washington Post. It was written by Sarah Halzack and narrated by Sam Scholl.

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    • Starbucks CEO Howard Schultz Steps Aside to Focus on Other Corporate Initiatives

    • By: Sarah Halzack, Jena McGregor
    • Narrated by: Jenny Hoops
    • Length: 5 mins
    • Unabridged
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    Starbucks announced Thursday that Howard Schultz plans to step aside as chief executive to focus on new initiatives at the coffee giant, an abrupt change for a man widely praised for putting a once adrift company back on track and guiding it through a period of rapid global expansion.

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    • Can Artificial Intelligence Help You Find an Outfit? Macy's Is Giving It a Try

    • By: Sarah Halzack
    • Narrated by: Jenny Hoops
    • Length: 3 mins
    • Unabridged
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    "Can Artificial Intelligence Help You Find an Outfit? Macy's Is Giving It a Try" is from the July 20, 2016 Technology section of The Washington Post. It was written by Sarah Halzack and narrated by Jenny Hoops.

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    • Amazon Will Open a Physical Grocery Store — and It Won’t Require Going Through Checkout

    • By: Sarah Halzack
    • Narrated by: Sam Scholl
    • Length: 4 mins
    • Unabridged
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    Amazon on Monday revealed that it will open a brick-and-mortar grocery store called Amazon Go, an ambitious bid by the once online-only retailer to gobble up more of Americans’ shopping dollars by taking the fight more directly to traditional supermarkets and big-box stores.

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    • More People Shopped Over Thanksgiving Weekend Than Last Year — but They Spent Less

    • By: Sarah Halzack
    • Narrated by: Jenny Hoops
    • Length: 3 mins
    • Unabridged
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    About 154 million shoppers made purchases at stores or on e-commerce sites this holiday weekend, the National Retail Federation reported Sunday, a bump up from the 151 million people who last year participated in the annual barrage of Black Friday deals.

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    • Walmart Outperforms Target, and the Difference Might Be Groceries

    • By: Sarah Halzack
    • Narrated by: Sam Scholl
    • Length: 3 mins
    • Unabridged
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    "Walmart Outperforms Target, and the Difference Might Be Groceries" is from the August 18, 2016 Business section of The Washington Post. It was written by Sarah Halzack and narrated by Sam Scholl.

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    • How Walmart Plans to Transform the Way We Buy Groceries

    • By: Sarah Halzack
    • Narrated by: Sam Scholl
    • Length: 9 mins
    • Unabridged
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    On a sweaty September morning in the Nashville suburbs, Anna Brummel pulls her white SUV into a Walmart parking lot to stock up on groceries.

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    • The Shipping Industry Is Poised for Massive Upheaval. Can FedEx Weather the Storm?

    • By: Sarah Halzack
    • Narrated by: Jill Melancon
    • Length: 12 mins
    • Unabridged
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    Some 10,000 workers pour into the campus, ready to begin a mind-bogglingly complex ritual of steering packages to customers’ doorsteps on time. Hundreds of equipment operators zoom around the 880-acre site on warehouse tugs, pulling behind them trains of silver shipping containers shaped like half-igloos. In an earsplitting operation dubbed “the matrix,” package sorters corral boxes into a single-file line for a trip down a tangle of conveyor belts.

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    • Why a Big Clothing Retailer Is Trying an Amazon Prime-Like Subscription

    • By: Sarah Halzack
    • Narrated by: Sam Scholl
    • Length: 5 mins
    • Unabridged
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    "Why a Big Clothing Retailer Is Trying an Amazon Prime-Like Subscription" is from the May 04, 2016 Business section of The Washington Post. It was written by Sarah Halzack and narrated by Sam Scholl.

    Regular price: $0.95

    • How Stephen Curry's Big Season Is — and Isn't — Reshaping the Sneaker Wars

    • By: Sarah Halzack
    • Narrated by: Sam Scholl
    • Length: 4 mins
    • Unabridged
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    "How Stephen Curry's Big Season Is — and Isn't — Reshaping the Sneaker Wars" is from the April 26, 2016 Business section of The Washington Post. It was written by Sarah Halzack and narrated by Sam Scholl.

    Regular price: $0.95

    • Under Armour Debuts 'Made in the U.S.' Gear — and Tests What We Think We Know About Manufacturing in America

    • By: Sarah Halzack 
    • Narrated by: Jenny Hoops
    • Length: 6 mins
    • Unabridged
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    They are the first batch of clothing to be made at UA Lighthouse, a sprawling Under Armour facility that opened this summer in Baltimore. A 35,000-square-foot design and product development hub, it is an anchor of Under Armour’s attempt to figure out how to make clothing in the United States — an unusual venture in an industry where manufacturing has largely been done overseas for a generation. About 97 percent of clothing sold in the United States is imported, according to the American Apparel & Footwear Association.

    "Under Armour Debuts 'Made in the U.S.' Gear — and Tests What We Think We Know About Manufacturing in America" is from the January 30, 2017 Business section of The Washington Post. It was written by  Sarah Halzack  and narrated by Jenny Hoops.

    Regular price: $0.95

    • Barbie's Got a New Body – and Now Mattel Is Tackling Her Other Big Image Problem

    • By: Sarah Halzack
    • Narrated by: Sam Scholl
    • Length: 7 mins
    • Unabridged
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    "Barbie's Got a New Body – and Now Mattel Is Tackling Her Other Big Image Problem" is from the July 13, 2016 Business section of The Washington Post. It was written by Sarah Halzack and narrated by Sam Scholl.

    Regular price: $0.95

    • Unemployment Is Down. Gas Prices Are Low. Why Isn't America Shopping?

    • By: Sarah Halzack
    • Narrated by: Sam Scholl
    • Length: 5 mins
    • Unabridged
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    "Unemployment Is Down. Gas Prices Are Low. Why Isn't America Shopping?" is from the May 12, 2016 Business section of The Washington Post. It was written by Sarah Halzack and narrated by Sam Scholl.

    Regular price: $0.95

    • You May Loathe This Frigid Weather — but Certain Retailers Love It

    • By: Sarah Halzack
    • Narrated by: Jenny Hoops
    • Length: 4 mins
    • Unabridged
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    When you walked out your front door this morning into the frigid sting of the polar vortex, you probably thought to yourself, “this is the worst.”

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    • Advocacy Groups Urge Crackdown on 'Influencer' Marketing Aimed at Children

    • By: Sarah Halzack
    • Narrated by: Jenny Hoops
    • Length: 4 mins
    • Unabridged
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    In the fast-changing digital world, companies are looking for new marketing tactics to reach their audiences. Many of them have turned to a practice known as “influencer” marketing, in which YouTube and Instagram personalities are paid for using or talking up a product on their social-media channels.

    Regular price: $0.95

    • Why QVC Is Launching a New TV Channel Dedicated Entirely to Beauty Products

    • By: Sarah Halzack
    • Narrated by: Jenny Hoops
    • Length: 4 mins
    • Unabridged
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    Home-shopping giant QVC is making a play to grab a bigger share of the booming beauty business: It is launching a separate TV network dedicated solely to cosmetics, fragrances and skincare.

    Regular price: $0.95

    • From Food to Fashion to Toys, What’s Expected to Sell Big in 2017

    • By: Sarah Halzack
    • Narrated by: Sam Scholl
    • Length: 6 mins
    • Unabridged
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    In a matter of days, we’ll say farewell to 2016, a year when clothing stores were suddenly teeming with off-the-shoulder tops; when restaurant menus filled with dishes featuring ghost pepper and other sriracha successors; and when gaming geeks went mad for the old-school-style Nintendo NES consoles that reminded them of their childhoods.

    "From Food to Fashion to Toys, What’s Expected to Sell Big in 2017" is from the December 28, 2016 Business section of The Washington Post. It was written by Sarah Halzack and narrated by Sam Scholl.

    Regular price: $0.95

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