Showing results by author "Erik Simanis"
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Profits at the Bottom of the Pyramid (Harvard Business Review)
- By: Erik Simanis
- Narrated by: Todd Mundt
- Length: 22 mins
Erik Simanis, a senior extension associate at Cornell University’s Johnson School of Management, and Duncan Duke, an assistant professor of management at Ithaca College’s School of Business, write about a new framework to help companies earn profits while pursuing socially beneficial ventures in low-income markets.
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