Showing results by publisher "Morgan James Publishing" in Business & Careers

If You Want to Get Rich, Build a Power Niche explains in easy-to-understand terms a very simple but effective way to augment the sales and marketing program of almost any individual and company. From startups to larger established companies and firms, this technique can be used by individuals at the beginning of their careers or by sales superstars who want to do even better.

What makes a start-up successful? This book, from award-winning business school professors and a tech serial entrepreneur, tells what makes start-ups successful. Instead of telling start-ups what to do, like most start-up books, they share what start-ups should avoid. Along the way, they share small-business start-up success stories gleaned from the How I Built This podcast and their firsthand experiences.

“Mind-set” is a word that is used quite frequently, however, many of those who use it are unaware that mind-sets are foundational to and dictate one’s success in life, work, and leadership. They are also unable to identify specific mind-sets that are necessary for success. Within Success Mindsets, Ryan takes listeners on a self-awakening journey to identify and unlock the four success mind-sets necessary to enhance success across their life, work, and leadership.

Today's firms need a social effort that is serous and impactful to be relevant. It's not enough to make a commitment to reduce energy or have an ad hoc unbranded budget for grants and volunteering the world needs their resources and agility to address existential threats in society, and their customers (and employees) demand it.

According to financial expert Dave Ramsey, “Few categories of our lives define us and grow us spiritually, emotionally, relationally, and as people. Our work is one of those defining areas. Sadly, a "j-o-b" is what most people settle for. But as Dan Miller so powerfully points out in 48 Days to the Work You Love, “a calling lights up your life”. As a leading vocational thinker, New York Times best-selling author Dan Miller helps listeners better understand and organize their God-given skills, personality traits, values, dreams, and passions.

Rule the Room is the product of Jason Teteak’s twenty-year experience as a trainer and coach. His thoroughly tested advice covers every presenter’s concerns, from hooking the audience immediately to entertaining them, and from overcoming your fears to handling questions. He covers every base - content creation, delivery, audience management - with an overview plus step-by-step instructions, review exercises, and scores of specific and practical tips.

The old way of selling is to push a message or product. The new way of selling is to pull people in with a compelling story - one that is magnetic to clients. Better Selling Through Storytelling helps people become master storytellers so they can truly love what they do and get off the self-esteem roller coaster of only feeling good if their numbers are up.

As leaders or parents (or both), navigating difficult conversations is part of our job description. How do we keep calm and achieve a productive outcome, all while keeping our relationships intact? The secret is curiosity. It is the innovation-driving, emotion-calming skill that comes so naturally to us as kids but gets buried so easily beneath our busy, multitasking lifestyles as adults. The good news is that we just have to relearn what we already know!

To elevate, leaders need to approach their development differently. They need Vertical Development. Now more than ever, leaders are faced with constant and dramatic change. They need to elevate their capacity to operate effectively amidst stress, pressure, uncertainty, and complexity.

In the 7 Mindsets of Success, listeners will explore topics like embracing discomfort, healthy conflict, time management, perspective, safety nets, future self, and the intrinsic motivation behind their success. They will learn secrets and steps that are easily overlooked in business today and weigh the cost of their success to ask themselves if they are willing to do everything it takes.

Author Dan Cockerell started his Disney journey as a parking attendant. Over the next 26 years and 19 different jobs, he became the vice president of the biggest theme park in the world, The Magic Kingdom Park. During the course of his Disney career, Dan learned many life and leadership lessons, and teaches those learnings within How's the Culture in Your Kingdom? Dan explains how to lead yourself and how to lead your team and organization by using relevant stories and practical examples from his 26-year Disney leadership journey.

Amazon is the fastest company ever to reach $100 billion in sales, and they didn’t reach that landmark by staying in their comfort zone. Risk-taking is the key that unlocked the door to growth at Amazon, but those risks were (and are) intentional, calculated, and strategic. Thomas Edison believed: “I have not failed. I've just found 10,000 ways that won't work.” Like Edison, Amazon’s founder Jeff Bezos has also linked experimentation and failure with growth and success.

Every manager knows a business is a system, yet very few have studied systems thinking or system dynamics. This is a critical oversight, one that Simple_Complexity remedies. Simple_Complexity reveals the fundamental system archetype at work in your enterprise and prescribes new and exciting ways to reinvigorate your management thinking.

Ego, arrogance and narcissism commonly describe ineffective leadership. Nobody likes a show off, but it also doesn’t work to shrink into the shadows. Ben Fauske had significant confidence issues early in his career and he was miserable. After years of struggle, he discovered a pattern that some of the greatest recording artists have used to overcome confidence issues and find success. He called it Authentic Confidence, and the process dramatically improved his career.

This marketing guide is an essential listen for anyone looking to truly be “in the know” as a top marketer in today’s fast-paced sales landscape. Not only does Erik Huberman discuss marketing fundamentals like choosing the right advertising funnels or converting customers and lifetime value, but he also includes data, statistics, and anecdotes as evidence for his strategies. The Hawke Method will do for business and marketing what Dale Carnegie did for interpersonal relationships with How to Win Friends and Influence People.

Coined the Laundromat Millionaire, Dave Menz is a working-class guy who grew up in poverty and overcame superhero-like obstacles. His story depicts a life and business journey that doesn’t stop at rags to riches - it begins with a stubborn and obsessive mission to become a business owner with the tenacious purpose of helping others to do the same. Dave Menz reveals his necessary strategies for success: preserving a thirst for knowledge, delaying gratification, accelerating new revenue streams, and having a stellar business plan and infinite business model - and mentality.

Imagine for a moment that your favorite artist, musician, group, or rock star came into your office or called you today requesting your product or service. What would you say to them? What would you do to serve them? Now ask yourself: When was the last time I treated a customer or a client like a rock star? What would it do for your business if you treat every customer and client like a rock star?

Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience, and the best part about customer experience is that it's delivered by human beings who are unique to a company. The Experience Maker helps managers and executives focus on customers who are already spending money with their company rather than spending more money on marketing new customers.

Every business needs referrals from satisfied clients. A good referral can lead to a closed sale faster and easier than any other lead. But let’s face it - asking for referrals can be awkward. And asking is often ineffective. That’s why Stacey Brown Randall developed a method of getting referrals without asking. In her book Generating Business Referrals Without Asking, she shares her system for revolutionizing any business. Her structured approach reduces the hustle and increases productivity and profit.

Though it's a potentially lucrative enterprise, the reality of independent consulting seldom matches the dream. Most solo consultants and boutique consulting firms are perpetually within six months of bankruptcy due to the sputtering unreliability of their new business engines.