Trajectory: Startup

Ideation to Product/Market Fit - A Handbook for Founders and Anyone Supporting Them

By: Dave Parker

Narrated by: Dave Parker

Length: 8 hrs and 6 mins

Publisher's summary

Have a startup idea? Want to launch it fast?

People often spend years on working on startup ideas that fail - and they could have known long before, had they asked the hard questions earlier. Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months.

With a track record of starting companies from scratch, raising both angel and venture capital, and participating in eight exits as founder, operator, and board member, Parker's experience is practical and actionable. Having sold three of his own startups and closed two, Parker learned just as much from his failures as from his successes, and he brings this wit and wisdom into his writing in a transparent way. Parker shares advice on:

• What makes a good idea that makes money
• Recruiting and working with co-founders
• Asking customers what product they want (customer development)
• How to build a tech product even as a non-tech founder
• How to get out of your head, ship a product, and make your first sale

Trajectory: Startup removes the mystery from the startup process and outlines a roadmap of tasks and timeframes, with monthly milestones and resources. This pre-accelerator program will help you get the momentum you need. Skip the Executive MBA and go make money! This guide makes starting a company accessible to a broad range of founders, investors, and employees who have the spark of innovation and drive to follow their dreams.

©2021 DKParker, LLC (P)2021 Gildan Media

Excellent Book

This book provided me so much helpful insight, assisted with some directional decisions I was struggling with, and reassured me I’m doing the right thing in multiple areas. Being a founder of a new venture can feel lonely, and Dave gives incredible support along the way.

Must read!

Just completed the book and have no doubt about will be thumbing through for years to come. Thank you for this amazing gift and guide!

Excellent: A must read

Dave knows what he’s talking about especially business models and finding product market fit. His honesty re: the realities facing founders is comforting because he puts founders on the right track. When founders talk with each other about the one book they’d recommend, it’s Trajectory!

Highly recommended

Simple, educational, motivating with very useful tips and tricks for aspiring founders. Loved the fact that it's narrated by Dave himself...gave it depth and genuinity.

Great book for founders

Dave is a wonderful asset in the local community. This book is perfect for first time founders as well as founders like me who have failed and are ready to give the startup game another swing.

I found myself nodding with 80% of a lot of good advice in this book, then there was the remaining 20% of information that can take me to that next level, this book has both sound starting advice and gives you new tidbits of knowledge to close the gap.

Great detailed business coaching

Dave Parker provides many detailed examples of business strategies that can be applied to any startup. Preparation with this forethought increases successful trajectories.

A Book of Startup Gems

I first became aware of Dave Parker through the Fearless Fund master class series for startups. He had a clear honest and helpful demeanor to his talk that led me to purchase his book. What an excellent investment! Trajectory Startup really takes you from ideation to exit. The book has the right amount of information without being too overwhelming for those new to startups and the venture capital space. Dave balances the content by offering reference to other subject matter experts he respects. I’ve listened to the book twice already; it now serves as a go to reference to keep me on track to do my due diligence on my startup journey. Thank you, Dave!

Perfect Book for Startup Founders

This book clearly lays out the path in front of founders of technology startups - better than any other I have read. Customer development, fundraising, team building & co-founder issues, legal, etc - this book has it all. Dave has lived all of this before, and tells a great story. Best time to read this is when you have an idea, before founding your company. Second best is any time after! I’m a year into my startup (also in Seattle) and had many positive takeaways that I will use directly in my business. Cheers!

The most complete guide

An unexpected gem for any startup founder or person with an idea. I wish Dave had written this book back in 2018, I would have totally bought it and studied it to the tee.
Dave uncovered something that may take founders years to learn by themselves in a easy to listen 8 hours guide with stories.
Absolutely love and recommend.