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Créativité et innovation
- Master Class
- Narrated by: Philippe Verhaeghe
- Length: 40 mins
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Créativité et innovation
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Publisher's summary
"La créativité est contagieuse, faites-la tourner", disait Einstein qui à force de s'imaginer voyageant sur un photon a découvert la relativité. Certes, passer du "pourquoi ?" au "pourquoi pas ?" procure suffisamment de jubilation pour que chacun contamine son entourage sans inutiles scrupules. Mais cela n'est rien encore. Philippe Verhaeghe nous gratifie aussi du "comment ?".
La créativité est d'abord affaire de méthode. La créativité est ensuite le ressort de l'innovation ; cette l'innovation qui ne se contente pas de nous rendre plus heureux mais qui rapporte. Elle est même l'indispensable ingrédient de la survie et du développement. Alors soyez raisonnable, n'entrez pas dans l'avenir sans utopie.
À propos de l'auteur :
Philippe Verhaeghe est fondateur de Livingstone Trainings, structure de formation en recherche créative appliquée. Professeur associé en créativité et sémiotique appliquées (H.E.C Executive Education pour l'Afrique), il conduit de nombreuses missions d'innovation. Expert et conférencier en créativité appliquée (APD Maroc, etc.).
Notez que l'audio ne remplit pas toutes nos exigences de qualité.
>> Ce livre audio en version intégrale vous est proposé en exclusivité par Audible et est uniquement disponible en téléchargement.
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