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Going Wireless
- Narrated by: Jaclyn Easton
- Length: 9 hrs and 23 mins
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Publisher's summary
Award-winning journalist Jaclyn Easton delivers the unexpected. In addition to in-depth discussions about mobile commerce, Internet cell phones, and Palm-type handhelds, she also examines wirefree options you've probably never heard of, all of which are transforming the way companies communicate, manage, market, and sell.
To learn exactly how wireless is producing these paradigms of productivity and profits, this unabridged audiobook edition of Going Wireless is packed with over 40 real-world examples from trend-setting companies like Office Depot, Boeing, Sears, ExxonMobil, Jiffy Lube, LexisNexis, UPS, and Ocean Spray.
From this surplus of success stories you will quickly learn that wireless allows your organization to be literally a thousand times more connected and, hence, a thousand times more effective.
(P)2002 Random House, Inc.
Critic reviews
"The simple truth is the whole world is 'going wireless.' If you want to discover why it's happening, how it will change your business, and - most important - what you need to do about it, this is the book to read." - Alan M. Webber, founding editor, Fast Company
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- Harnessing Data and AI to Reinvent Customer Engagement
- By: Tom Chavez, Chris O'Hara, Vivek Vaidya
- Narrated by: LJ Ganser
- Length: 6 hrs and 17 mins
- Unabridged
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The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
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No accompanying PDF?
- By Amazon Customer on 06-21-19
By: Tom Chavez, and others
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Machine, Platform, Crowd
- Harnessing Our Digital Future
- By: Erik Brynjolfsson, Andrew McAfee
- Narrated by: Jeff Cummings
- Length: 10 hrs and 57 mins
- Unabridged
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In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help listeners make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.
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Both How AND Why for Techies
- By Dan Collins on 08-11-17
By: Erik Brynjolfsson, and others
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The Automatic Customer
- Creating a Subscription Business in Any Industry
- By: John Warrillow
- Narrated by: Don Hagen
- Length: 5 hrs and 15 mins
- Unabridged
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The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.
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Can be applied to almost any business
- By C Mason on 02-25-15
By: John Warrillow
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Artificial Intelligence: 101 Things You Must Know Today About Our Future
- By: Lasse Rouhiainen
- Narrated by: Rodger Paxton
- Length: 8 hrs and 17 mins
- Unabridged
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Artificial intelligence is changing our world faster than we can imagine, and it will impact every area of our lives. And this is happening whether we like it or not. You might have heard that many jobs will be replaced by automation and robots, but did you also know that at the same time a huge number of new jobs will be created by AI? This book covers many fascinating and timely topics related to artificial intelligence, including: self-driving cars, robots, chatbots, and how AI will impact the job market, business processes, and entire industries, just to name a few.
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Completely useless
- By Joe V on 03-29-19
By: Lasse Rouhiainen
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Modern Monopolies
- What It Takes to Dominate the 21st Century Economy
- By: Nicholas L. Johnson, Alex Moazed
- Narrated by: Jonathan Yen
- Length: 10 hrs and 7 mins
- Unabridged
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What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.
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Mostly notes for myself or highlights of the book
- By Gary H. on 11-16-17
By: Nicholas L. Johnson, and others
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The Amazon Way on IoT
- 10 Principles for Every Leader from the World's Leading Internet of Things Strategies
- By: John Rossman
- Narrated by: Christopher Lane
- Length: 5 hrs and 13 mins
- Unabridged
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The Amazon Way on IoT is for the leader who wants to understand how the Internet of things is transforming business and society. Listeners will discover business cases, key concepts, technologies and tools to help develop, explain and execute their own IoT approach through understanding Amazon's and other leading companies sophisticated IoT technologies and strategies.
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Very insightful, but quite boring
- By Riaan on 02-21-17
By: John Rossman
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Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- By: Jay Baer
- Narrated by: Jay Baer
- Length: 5 hrs and 36 mins
- Unabridged
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Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints. Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all complainers ("haters") are created equal.
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Such a waste of time
- By hadi maghsoudi on 03-19-16
By: Jay Baer
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Winning with Data
- Transform Your Culture, Empower Your People, and Shape the Future
- By: Tomasz Tunguz, Frank Bien
- Narrated by: James Patrick Cronin
- Length: 5 hrs and 37 mins
- Unabridged
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Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big data, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the data wave. Instrumentation is discussed in detail, but the core of the change is in the culture.
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Content marketing
- By Adam Winn on 12-22-16
By: Tomasz Tunguz, and others
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Exceptional Service, Exceptional Profit
- The Secrets of Building a Five-Star Customer Service Organization
- By: Leonardo Inghilleri, Micah Solomon
- Narrated by: Sean Pratt
- Length: 5 hrs and 39 mins
- Unabridged
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In a tight market, your most powerful growth engine - and your best protection from competitive inroads - is this: Put everything you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become "walking billboards" who will happily promote your brand.
In Exceptional Service, Exceptional Profit, insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty.
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Great book, recommended!
- By KLD on 07-03-15
By: Leonardo Inghilleri, and others
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The Science of Growth
- How Facebook Beat Friendster - and How Nine Other Startups Left the Rest in the Dust
- By: Sean Ammirati, Richard Florida - foreword
- Narrated by: Fajer Al-Kaisi
- Length: 6 hrs and 57 mins
- Unabridged
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The lean entrepreneurship movement has captivated Silicon Valley and entrepreneurs across the country. It provided an agile framework to develop the right product solution for a given target market and is now used by almost every fledgling company to do just that. The next challenge is growth - to achieve the financial returns and, more importantly, the impact they dreamed of when starting off on their adventure.
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Awesome book
- By Josh on 04-29-16
By: Sean Ammirati, and others
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Little Rice
- Smartphones, Xiaomi, and the Chinese Dream
- By: Clay Shirky
- Narrated by: George Backman
- Length: 3 hrs and 57 mins
- Unabridged
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Since the 1990s China has been climbing up the ladder of quality, from doing knockoffs to designing its own high-end goods. Xiaomi - its name literally means "little rice" - is landing squarely in this shift in China's economy. But the remarkable rise of Xiaomi from startup to colossus is more than a business story because mobile phones are special. The common desiderata of the global population, mobile phones offer the kind of freedom and connectedness that autocratic countries are terrified of.
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Informative and up to date.
- By Kevin on 01-10-16
By: Clay Shirky
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Googled
- The End of the World as We Know It
- By: Ken Auletta
- Narrated by: Jim Bond
- Length: 13 hrs and 53 mins
- Unabridged
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In Googled, esteemed media writer and critic Ken Auletta uses the story of Google's rise to explore the inner workings of the company and the future of the media at large. Although Google has often been secretive, this book is based on the most extensive cooperation ever granted a journalist, including access to closed-door meetings and interviews with founders Larry Page and Sergey Brin, CEO Eric Schmidt, and some 150 present and former employees.
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Audio production could have been better
- By David on 11-12-09
By: Ken Auletta
What listeners say about Going Wireless
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall
- Mark K.
- 06-04-04
Her reading style
Just remember that when this author wants to emphasize something (which is all the time) she ends her sentences... like... this...
After a few hours it drives... me... crazy...
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8 people found this helpful
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Overall
- R M Wright
- 10-01-03
Just okay...probably a good reference book
While the author does a good job at addressing a wide range of wireless technologies, at times it sounds like an infomercial.
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2 people found this helpful
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Overall
- Matt
- 11-18-04
A very lengthy presentation on wireless!!
A lot of work has obviously gone into the researching of this book. Despite the fact that it was published in April 2002, it provides a reasonably up to date account of where the industry /technology currently stands (Nov 2004). It probably will need to be updated fairly soon however. Jaclyn Easton seems to know her subject well, so it is a shame that she makes no serious attempt to offer her view of what the future holds over the medium to longer term. As I listened, I did find myself thinking ahead to what the world of wireless will be like over the next five years or so, but a little conjecture / business vision on her part would have given the book more life. Also some fairly heavy editing would have made it easier to listen to. Lengthy, in-depth descriptions of the functionality of various applications serve to make the book much bigger than it really needs to be, so it didnt hold my interest at all well in parts. My biggest complaint though, was with regards the way that it was read. I seriously question the wisdom of having the author read the book rather than a professional narrator. It is good to hear what an author sounds like, but having her read the introduction and a conclusion would suffice. It sounds as if she is used to writing and reading business presentations. Her reading style would be excellent for making 30 second audio commercials, but doesnt really lend itself well to the reading of a nine and a half hour book. Its as if she is trying to pack every sentence with overwhelming dynamism and excitement. Without any relief from this, the words end up blurring into a nondescript, corporate jargon filled power-spiel. Imagine reading a book where everything is written BOLD UPPER CASE TEXT, OR MAYBE GIANT FLASHING NEON LIGHTS and you'll get the idea. You wouldnt be able to read for too long before your eyes and brain got sore. Nevertheless, if you need to find out about wireless and a few associated technologies, this is a good place to start.
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5 people found this helpful
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Overall
- Yicheng Li
- 03-06-03
Fair read, lots of hype
This was an okay read, though filled with as much hype as actual technical data. The author plows through case-study after case-study of wireless success-stories for how businesses saved/made/created money by going wireless, while glossing over some obvious issues (such as security, lack of common standards, etc) which have kept the wireless boom from actually happening. Echoing the comments of a previous reviewer, much of time the author seems like a cheerleader, rather than an actual presenter of facts. I would have preferred a more even-handed approach to the subject.
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1 person found this helpful
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Overall
- geowyn
- 06-13-03
Systematically explores the potential of wireless
There is, as others noted, a fair bit of "hype" in this book, a breathless exhilaration about the many possible applications of wireless in the near future. But that's just the point and what I really liked about this book. If you want a balanced, measured assessment of wireless, look elsewhere. If you want an extended brainstorming session which will turn up many non-obvious implications of these new technologies, then this is well worth your time.
As others have also noted, this is not the place to turn for a detailed explanation of the technology. The author provides enough detail for the reader to understand the basic function of the new devices.
The author reads well and the text is engaging.
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3 people found this helpful
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Overall
- Colin
- 03-24-03
strangely unsatisfying
sounds good, doesn't it? yet it doesn't seem to hit the spot. there was little detail about how these things worked and it seemed inconceivable that she could get so excited about even the most prosaic, humdrum aspect of wireless technology. good as an overview - maybe as a first port of call that will put you on the right track when deciding what avenue to explore but don't expect to get a full picture.
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3 people found this helpful
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Overall
- Edwin
- 03-19-04
Interesting subject, not so interesting book
After a few chapters, it was basically more of the same. I feel that it was lacking a full perspective of the subject matter.
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3 people found this helpful
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Overall
- Philip
- 08-17-04
disappointing
The first audible book that really disappointed me.
The content is so basic ... nothing really new ... and so overhyped.
Also, the book is read in an awfull way with an awfull accent and pronounciation.
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