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Pré-suasion
- Une méthode révolutionnaire pour influencer et persuader
- Narrado por: Bertrand Maudet
- Duración: 8 h y 5 m
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Resumen del Editor
New York Times et Forbes best-seller !
25 ans après le best-seller Influence et manipulation Robert Cialdini va plus loin avec ce nouveau livre, fruit de ses recherches, sur le pouvoir de persuation qui débute bien avant qu'on ait prononcé le premier mot.
Dans ce nouvel ouvrage, fruit de 20 ans de recherches et d'expérimentations sociales et psychologiques, le Dr. Robert Cialdini livre sa méthode révolutionnaire pour influencer et convaincre une personne ou un public. Révolutionnaire, parce qu'elle tient en un mot-clé, néologisme qui résume à merveille son principe : Pré-Suasion, ou comment l'art de la persuasion doit débuter bien avant qu'on ait prononcé le premier mot pour être véritablement efficace.
Dans ce livre audio vous :
- apprendrez pourquoi il est important de créer un contexte favorable à la discussion afin que votre interlocuteur soit déjà convaincu par le message ou le produit qui sera délivré ensuite ;
- découvrirez également les techniques pour détourner ou rediriger l'attention, la notion d'association et son importance dans la communication ;
- écouterez de nombreux exemples pratiques pour vous permettre d'appliquer cette méthode et devenir expert dans l'art de convaincre.
Robert B. Cialdini est Docteur en psychologie sociale et diplômé de l'université de Caroline du Nord et de l'université de Columbia. Il enseigne la psychologie à l'Arizona State University. Il est également l'auteur du best-seller Influence et Manipulation.
>> Ce livre audio en version intégrale vous est proposé en exclusivité par Audible et est uniquement disponible en téléchargement.
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Historia4.5 out of 5 stars 1,660
In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
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5 out of 5 stars
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Use the Audible Speed Feature!
- De Sand en 05-30-21
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Maestría [Mastery]
- De: Robert Greene
- Narrado por: Sergio Alberto Bustos de la Tijera
- Duración: 19 h y 47 m
- Versión completa
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General5 out of 5 stars 9
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Narración:4.5 out of 5 stars 8
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Historia4.5 out of 5 stars 8
Al paso de los siglos, la humanidad ha levantado una barrera en torno a la idea de maestría. La ha llamado “genio” y la ha creído inaccesible. La ha visto como resultado de privilegios sociales, del talento innato de cada individuo o de la alineación correcta de las estrellas. Pero esa barrera es imaginaria. Nuestro cerebro es producto de seis millones de años de desarrollo, y gracias a él somos capaces de desatar el poder latente en nuestro interior.
De: Robert Greene
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Influence
- Science and Practice, ePub, 5th Edition
- De: Robert B. Cialdini
- Narrado por: Lloyd James
- Duración: 12 h y 25 m
- Versión completa
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General4.5 out of 5 stars 4,401
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Narración:4.5 out of 5 stars 3,712
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Historia4.5 out of 5 stars 3,677
Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the listener of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.
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5 out of 5 stars
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Great content silly audio book errors
- De Woodgies en 04-30-15
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Yes!
- 50 Scientifically Proven Ways to Be Persuasive
- De: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
- Narrado por: Blair Hardman
- Duración: 5 h y 22 m
- Versión completa
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General4 out of 5 stars 1,065
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Narración:4.5 out of 5 stars 656
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Historia4 out of 5 stars 653
Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.
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5 out of 5 stars
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Interesting and useful.
- De 00doc en 03-18-09
De: Noah J. Goldstein, y otros
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No Me Puedes Lastimar [Can't Hurt Me]
- Domina Tu Mente y Desafía las Probabilidades [Master Your Mind and Defy the Odds]
- De: David Goggins
- Narrado por: Alejandro Vargas-Lugo
- Duración: 12 h y 21 m
- Versión completa
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General5 out of 5 stars 788
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Narración:5 out of 5 stars 683
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Historia4.5 out of 5 stars 684
¡Más de 5 millones de copias vendidas! PARA DAVID GOGGINS, LA INFANCIA FUE UNA PESADILLA. La pobreza, los prejuicios y los malos tratos físicos colorearon sus días y atormentaron sus noches. Pero gracias a su autodisciplina, su fortaleza mental y trabajo duro, Goggins pasó de ser un joven con sobrepeso, deprimido y sin futuro, a convertirse en un icono de las Fuerzas Armadas estadounidenses y en uno de los mejores atletas de resistencia del mundo.
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2 out of 5 stars
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Lexico vulgar, limites insalubres sugeridos.
- De David en 08-11-22
De: David Goggins
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Pre-Suasion
- Channeling Attention for Change
- De: Robert B. Cialdini
- Narrado por: John Bedford Lloyd
- Duración: 9 h y 24 m
- Versión completa
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General4.5 out of 5 stars 4,906
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Narración:4.5 out of 5 stars 4,143
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Historia4.5 out of 5 stars 4,100
The author of the legendary best seller Influence, social psychologist Robert Cialdini, shines a light on effective persuasion and reveals that the secret doesn't lie in the message itself but in the key moment before that message is delivered.
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5 out of 5 stars
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Clever and Useful
- De David en 01-02-17
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Influence, New and Expanded
- The Psychology of Persuasion
- De: Robert B. Cialdini
- Narrado por: Robert B. Cialdini
- Duración: 20 h y 43 m
- Versión completa
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General4.5 out of 5 stars 2,045
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Narración:4.5 out of 5 stars 1,672
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Historia4.5 out of 5 stars 1,660
In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
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5 out of 5 stars
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Use the Audible Speed Feature!
- De Sand en 05-30-21
Lo que los oyentes dicen sobre Pré-suasion
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total1 out of 5 stars
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Ejecución1 out of 5 stars
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Historia1 out of 5 stars
- Nehemiah
- 11-19-19
Not in English. But the cover is way misleading.
Not in English. But the cover is way misleading. I bought this by accident. Why would audible show this to me in the first place?! And where's the English edition? Nowhere to see.
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esto le resultó útil a 1 persona
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Total1 out of 5 stars
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Ejecución1 out of 5 stars
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Historia1 out of 5 stars
- Obie The Great
- 11-25-20
This version is not in English
That’s extremely frustrating and I’m not sure how to get my credit back or translate this book
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