Behavioral Psychology Marketing

Product List
    • Unlocking Consumer Decisions with the Science of Behavioral Economics
    • By: Melina Palmer
    • Narrated by: Rachel Perry
    • Length: 8 hrs and 12 mins
    • Release date: 05-11-21
    • Language: English
    • 4.5 out of 5 stars 30 ratings
    • This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

    Included in Plus membership
    • How Stories Go Viral and Drive Major Economic Events
    • By: Robert J. Shiller
    • Narrated by: Susan Osman, Robert J. Shiller - introduction
    • Length: 11 hrs and 7 mins
    • Release date: 10-01-19
    • Language: English
    • 4 out of 5 stars 450 ratings
    • The stories people tell - about economic confidence or panic, housing booms, the American dream, or Bitcoin - affect economic outcomes. Narrative Economics explains how we can begin to take these stories seriously. It may be Robert Shiller's most important book to date....

    Regular price: $19.46 or 1 credit

    Sale price: $19.46 or 1 credit

    • Psychology, Neuroscience, and the Human Side of Economics
    • By: David Orrell
    • Narrated by: Al Kessel
    • Series: Hot Science Series
    • Length: 5 hrs and 45 mins
    • Release date: 06-29-21
    • Language: English
    • 4.5 out of 5 stars 5 ratings
    • For centuries, economics was dominated by the idea that we are rational individuals who optimize our own “utility”. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier....

    Regular price: $20.00 or 1 credit

    Sale price: $20.00 or 1 credit

    • Applying Psychology and Behavioral Economics
    • By: Stephen Wendel
    • Narrated by: Danny Hughes
    • Length: 12 hrs and 46 mins
    • Release date: 07-25-23
    • Language: English
    • 4.5 out of 5 stars 5 ratings
    • In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development....

    Regular price: $21.49 or 1 credit

    Sale price: $21.49 or 1 credit

    • How to Make Good Ideas Great and Great Ideas Scale
    • By: John A. List
    • Narrated by: Will Damron
    • Length: 8 hrs and 26 mins
    • Release date: 02-01-22
    • Language: English
    • 4.5 out of 5 stars 317 ratings
    • A leading economist answers one of today’s trickiest questions: Why do some great ideas make it big while others fail to take off?

    Regular price: $18.00 or 1 credit

    Sale price: $18.00 or 1 credit

    • The Psychology of an Investor in the Financial Market and Tactics, Analysis and Strategies to Improve Your Investment Skills
    • By: Gregory Alan Thornhill
    • Narrated by: Virtual Voice
    • Length: 55 mins
    • Release date: 02-26-24
    • Language: English
    • 1 out of 5 stars 1 rating
    • In this book, we will discover what is the mindset of a successful investor and if he/she can be able to maintain it. We will also look at several ...

    Regular price: $3.99 or 1 credit

    Sale price: $3.99 or 1 credit

    Included in Plus membership
  • Regular price: $7.77 or 1 credit

    Sale price: $7.77 or 1 credit

    Included in Plus membership
    • Psychology, Neuroscience, and the Human Side of Economics
    • By: David Orrell
    • Narrated by: Dan Bottomley
    • Series: Hot Science Series
    • Length: 4 hrs and 48 mins
    • Release date: 11-01-21
    • Language: English
    • 3 out of 5 stars 1 rating
    • The controversial science that claims to have revolutionised economics. For centuries, economics was dominated by the idea that we are rational individuals who optimise our own ‘utility’. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier....

    Regular price: $13.63 or 1 credit

    Sale price: $13.63 or 1 credit

    • Transforming What People Do, Not Buy, to Gain Market Advantage
    • By: Allen P. Adamson
    • Narrated by: Alan Carlson
    • Length: 7 hrs and 18 mins
    • Release date: 06-27-23
    • Language: English
    • 4.5 out of 5 stars 2 ratings
    • Reimagine your brand, company, or idea through the lens of consumer experience....

    Regular price: $21.83 or 1 credit

    Sale price: $21.83 or 1 credit

  • Regular price: $4.99 or 1 credit

    Sale price: $4.99 or 1 credit

    • How Behavioral Economics Can Improve Your Business
    • By: Kay-Yut Chen, Marina Krakovsky
    • Narrated by: Don Hagen
    • Length: 9 hrs and 15 mins
    • Release date: 11-30-10
    • Language: English
    • 4 out of 5 stars 36 ratings
    • Taking behavioral economics from the cocktail party to the boardroom, with dramatic results Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream....

    Regular price: $24.06 or 1 credit

    Sale price: $24.06 or 1 credit

    • How Insights from Behavioral and Brain Science Can Change Business and Business Practice for the Better (The Neuroscience of Business Series)
    • By: Shane O'Mara
    • Narrated by: Mike Cooper
    • Length: 6 hrs and 51 mins
    • Release date: 05-04-21
    • Language: English
    • 4 out of 5 stars 1 rating
    • Behavior change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behavior individuals and organizations can adapt to the demands of the modern world....

    Regular price: $13.22 or 1 credit

    Sale price: $13.22 or 1 credit