Showing results by publisher "SpeakerNet News" in All Categories

How do you make a good lasting first impression and set the stage for a big contract, or sell products and services directly from your web site? The answer: by writing copy that leads your prospects in precisely the direction you want them to go.

You've heard of colleagues licensing their material, but you're not sure exactly how to do that? Hear from someone who has done it dozens of times and made more than a million dollars licensing intellectual assets. Find out how to do it, what's included, and what to watch out for. Mitch will explain how to leverage your intellect, license your materials, and boost your income.

Learn the steps needed to develop innovative and mutually beneficial sponsorship relationships. Nancy Michaels divulges the simple 10-step process that she used to gain over $200,000 in sponsorships in one year.

Have you ever wished a sage would share helpful wisdom garnered from a highly successful career in speaking, training, and consulting? Don Hutson, a 30+ year veteran speaking professional, will discuss what makes the most significant differences in the quest for success in our ever-changing marketplace. The focus will be on both content and marketing, and what we should do to stand out from the crowd. Join us to learn Don's principles of differentiation, which will help you to prosper.

Discover valuable information, high-powered skills, techniques, and insider secrets to master the unique, high-pressure trade show environment. Susan Friedmann, CSP, "The Tradeshow Coach", will share practical, potent strategies, and easy-to-use information you can use to attract more business at trade shows.

Do you have powerful stories that fall short of their potential because you are afraid of their power? Would you like to use more emotion in your stories but don't know how? Are you ready to take your stories to the next level? In this teleseminar you'll learn how to make your stories have even more impact on your audiences.

In this teleseminar Ruby will share with you her tested system for getting booked as much as you want. Join us for a journey filled with a new twist on common wisdom for the speaking profession. Come learn her secrets for digging deep into her niche market: one that may surprise you.

Perhaps you've had good results with an e-marketing campaign, but you want to reach people in a less-temporary manner or reach people for whom you don't have e-mail addresses. It's time to consider using a high-payoff method: snail-mail direct marketing. When you learn the nuances of this proven process, you'll get much better results than an e-mail-only campaign for many products/services.

If you can write a sellable proposal, getting an agent is easier than ever. And as a speaker, trainer, or consultant, you have the huge advantage over other writers to help you get the agent you want and become a successful author. As the literary agent for many speakers, trainers, and consultants, Mike will share how you can leverage your skills to get the best agent and book deal.

You want to promote your products or services but don't have a ton of money to spend. You want the most bang for your buck. So should you do it yourself or hire a publicist? What can you do yourself without mortgaging the farm and spending lots of time? Rick Frishman will share simple techniques for getting the most from your publicity efforts. If you want to start getting the media coverage you deserve, don't miss this session!

If you were at the 2004 National Speakers Association convention, you heard one of the most remarkable, innovative, impactful, memorable keynote speeches we've had in many, many years. Joe's "Success Means Letting Go of What USED to Work!" will go down in the annals of NSA history as a presentation people talk about for years.

When you start creating small, niche-focused one-page Web sites you'll have income streaming into your pocket, whether you're awake or asleep....

How can you record and distribute audio products easily in digital format? What are the critical steps you must take to enable customers to download your recordings? John Runnette, one of the industry's most respected audio producers, has agreed to share his tips and techniques on how you can refine, tune up, and expand your content in ways you never thought possible.

How does a professional meeting planner think and operate? How do others who plan meetings think and operate? How can you make yourself known positively to them? How can you work in tandem to ensure your program is a great success? How can you share your needs and experience to help the overall program become more successful? In this teleseminar, Uber-planner Joan Eisenstodt will tell you.

You can dramatically increase your cash flow if you could just improve how people find your products and services. Your web site copy and design are key, yet how do prospects find your site? Through search engines. Knowing how to get your site into Google's top 10 search results requires search-engine optimization (SEO). And knowing how your site can close the deal is critical. Steve Mertz will tell you how, as well as pointing out the most common mistakes and how to prevent them.

Do you want to write a book, but don't know where to start? Wondering what it takes to get your book published? Confused about how to effectively market your book? Not sure how you will fund a book campaign? If you answered "yes" to any of these questions, this session is for you. Kathleen Gage will share what she's learned writing, publishing, and making her book a best-seller in under 90 days, with no out-of-pocket expense.

You've heard it over and over: You must have a blog. Yet figuring out how to do it never gets to the top of your to-do list. We know your pain, and we're here to help! We'll actually set up a blog, step by step. Tom Gray will walk Rebecca through the process and you can follow along.

Steve Miller will share how he established and runs what he calls his "Clubs" - what we might call über-mastermind groups. He attributes 90 percent of his business in the last 10 years to the two groups he put together and runs. He'll share how he started, how he gets members, what goes on in the meetings and in between, how he gets income from the members, and his secret for their never wanting to leave.

What you already know and speak about can become an entire saleable product line with little time, money, or effort, based on one manuscript. You may be overwhelmed or hesitant about electronically published products. Or you may be stuck on how best to leverage what you already have. So many choices, so many ideas, so little time, so much confusion.

Marketing often feels like a struggle. You are always trying to convince someone that you are the right person for the job. You are trying to get clients. The problem is, trying to get clients is a strategy that is ultimately doomed to failure. Your prospects don't want to be gotten. That's why you may experience so much resistance and rejection.