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How to Win Friends and Influence People in the Digital Age  By  cover art

How to Win Friends and Influence People in the Digital Age

By: Dale Carnegie & Associates
Narrated by: Robert Petkoff
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Publisher's summary

Celebrating the 75 anniversary of the original landmark bestseller How to Win Friends and Influence People, comes an up-to-the-minute adaptation of Carnegie’s timeless prescriptions for the digital age.

Dale Carnegie’s principles have endured for nearly a century. Since its original publication in 1936, his timeless classic How to Win Friends and Influence People has gone on to sell 15 million copies. Now, introducing new listeners to Carnegie’s words of wisdom, comes How to Win Friends and Influence People in the Digital Age, a new guide for a new era.

Dale Carnegie could never have predicted the trajectory that new media would take, and the ways that the simple television screen would be adapted into computers and handheld communication devices. He didn’t know the term “social media” and Facebook was something not even dreamed of in Buck Rogers cartoons. And yet his lessons remain relevant for everyone who communicates online today. In fact, with problems such as cyber bullying and email etiquette, we need Carnegie’s help more than ever. Dale Carnegie and Associates, Inc. has re-imagined Carnegie’s lasting lessons for this difficult digital age, reframing Carnegie’s insights about communication, self-expression, and leadership. This book is a must-have guide for anyone who wants to find success on Facebook, Linked-In, Twitter, and any social media format today and in the future.

©2011 Dale Carnegie & Associates, Inc. (P)2011 Simon & Schuster, Inc. All rights reserved.

What listeners say about How to Win Friends and Influence People in the Digital Age

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  • Overall
    3 out of 5 stars
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    5 out of 5 stars
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    3 out of 5 stars

As titled, it brings the orig. to the digital age.

Having read the original how to win friends, I noticed several of the exact same stories and lessons from the original text. Still they are certainly adequate stories that are appropriate for the lessons being taught. Well written and informative. But the main theme i got is if you wouldn't say it to your mom, don't post it on the net or in any social media. The original text seemed to have more "meat and potatoes" contained within the pages. This one seems to focus on what to post and not to post in social media. If you only read one of the two books, digital age or the original title, Id suggest reading the original. When the original text focuses on appropriate "snail mail" etiquette, the new version bears the same message substituting various "social media" for "letter" If you can make that mental substitution, just read the original text and you can get 90-95% of the New version's material from the original and maybe 20% more material that was cut for the digital edition.

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643 people found this helpful

  • Overall
    3 out of 5 stars
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    4 out of 5 stars
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    3 out of 5 stars
  • BP
  • 01-19-13

Stick with the Original

Carnegie's original How to Win Friends and Influence people is one of the best books ever written. This book is just ok and really does not provide any significant insight that the original doesn't provide.

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214 people found this helpful

  • Overall
    3 out of 5 stars
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    3 out of 5 stars
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    3 out of 5 stars
  • Vy
  • 01-19-12

Modern take on an old Classic

For some reason, this updated version does not have the same appeal for me as the original. Yes, updated verbiage and examples are nice, but it's missing that special mannerism that was unique to Dale himself. It's not what you say, but how you say it. For that reason I give it a 3/5.

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70 people found this helpful

  • Overall
    1 out of 5 stars
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    1 out of 5 stars

same stuff

Never got the point of this book. It repeated a lot of what you already have from Dale Carnegie. Wish I hadn't wasted the credit

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39 people found this helpful

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    4 out of 5 stars
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    3 out of 5 stars

Timeless but obvious lessons

Communication is important in any area of life and it is a good listen but if you read the orginal version no need to get this one. Some tings are too obvious even though they are timeless.

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23 people found this helpful

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    2 out of 5 stars
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    2 out of 5 stars

not a good follow up to the original book.

who is quite stagnant. Not Enough original material to make it interesting. Carnegie's original was far superior to this follow up

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19 people found this helpful

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    4 out of 5 stars
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Online Seminar (at home)

Would you recommend this audiobook to a friend? If so, why?

I would recommend this book to people who are entering the workforce.

Who was your favorite character and why?

The example of Saddleback leather company, is a great example of how people want to be treated!

What did you like about the performance? What did you dislike?

Performance dry so is much of the material

What did you learn from How to Win Friends and Influence People in the Digital Age that you would use in your daily life?

How to manipulate my digital life to meet what my corporation expects.

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14 people found this helpful

  • Overall
    5 out of 5 stars
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    5 out of 5 stars

Quick test determines your need for this book...

If you give a shit at all about your success or your happiness I would read this book.

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12 people found this helpful

  • Overall
    4 out of 5 stars
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    3 out of 5 stars
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    4 out of 5 stars

I recommend increasing the audio speed.

Useful information adapted from the classic. The narration is a bit slow, but thankfully, audible lets you increase the playback speed. I would still probably recommend the original over this version.

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10 people found this helpful

  • Overall
    3 out of 5 stars
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    3 out of 5 stars
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    3 out of 5 stars

Generally Good.... except

It would be lovely to live in a world where there wasn't actual danger in assuming that other people are harboring only the very best of intentions. Unfortunately, we do not live in that world. Especially as women, assuming that people are good and honorable and trustworthy is a really poor idea, depending on the circumstances.
This is a "nice" book - it would be great if just genuinely being this nice and positive and well-meaning could be as beneficial and SAFE as it seems to have been for Mr. Carnegie. I will certainly use these techniques in situations where there's no observable reason NOT to, but they're simply not applicable across the board. Also, I have concerns about how this could easily make women look like doormats and also incredibly naive.
There are some great things to note about this version (I want to go back and read the original now), especially the points about how anything you say on the internet can live forever, and in this way, we need to be more intentional and careful with our words than previous generations.
So go ahead and read this - and then apply judiciously. Especially if you're a woman.

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7 people found this helpful