Kym Gold's mantra - "never settle for a no, always look for a yes" - is what led her to cocreate True Religion Brand Jeans, a major retail clothing company that she sold for close to a billion dollars in 2013. In Gold Standard, she finally gives her side of the story of how the once fledgling jeans company that nobody wanted went on to become a giant, revolutionizing player in the fashion industry.
As having to constantly arm herself in the "boys' club" world of the fickle fashion business, Kym went from being one of True Religion's majority shareholders and their lead female clothing designer to being both served divorce papers by her partner and having her company ripped from under her within an hour on Valentine's Day in 2007. Since then she has climbed back up the ladder and catapulted into the coveted 1 percent of the richest Americans.
In Gold Standard, Kym's savvy business and fashion branding experience of 30 years gives a behind-the-scenes look into the always changing fashion industry. It also mixes in her compelling personal journey, a compassionate view for women under the pressures of holding together a career, finances, family, and trying to balance it all. Kym motivates listeners to throw the gold gloves on and put up a fight.
I enjoyed the book. It was a far cry from what I expected. The book is real. Some authors superficially paint an image of themselves that makes them untouchable. I feel like Kym shared pieces of herself that took me into her personal experiences. I felt the emotion and the passion in this book. Her real life story parallels that of a friend. It helped me fill the gap in real time of some of the activity inside this industry. What a story. You will be glad you jumped in....