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The Glitter Plan
- How We Started Juicy Couture for $200 and Turned It into a Global Brand
- Narrated by: Rose Itzcovitz
- Length: 5 hrs and 58 mins
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Publisher's Summary
Part memoir, part business manual, and 100% juicy - the inside story of Juicy Couture, one of the most iconic brands of our times
While working together at a Los Angeles boutique, Pamela Skaist-Levy and Gela Nash-Taylor became fast and furious friends over the impossibility of finding the perfect T-shirt. Following their vision of comfortable, fitted T-shirts, they set up shop in Gela’s one-bedroom Hollywood apartment with $200 and one rule: Whatever they did, they both had to be obsessed by it. The best friends’ project became Juicy Couture. Pam and Gela eventually sold their company to Liz Claiborne for $50 million, but not before they created a whole new genre of casual clothing that came to define California cool.
Pamela and Gela built an empire from the ground up, using themselves as models to build their patterns and placing their merchandise by storming into stores and handing out samples. They balanced careful growth with innovative tactics - sending Madonna a tracksuit with her nickname, Madge, embroidered on it - and created a unique, bold, and unconventional business plan that was all their own: The Glitter Plan.
Now, Pam and Gela reveal the secrets of Juicy’s success: How they learned to find and stick with the right colleagues and trust their instincts when it became time to move on to their next project. They also share their missteps and hilarious lessons learned - like the time robbers stole one thousand pairs of maternity shortalls, which the partners took as the first sign to get out of the maternity clothing business.
Told in the bright, cheery voice that defines Juicy style even today, The Glitter Plan tells listeners how to transform passion and ideas into business success. Aspiring designers, Juicy fans, and business people of all stripes will be enthralled by the story of spirit and savvy behind Pam and Gela’s multimillion-dollar fashion empire.
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What listeners say about The Glitter Plan
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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Overall
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Performance
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- Laura Posterick
- 09-19-14
Elementary, at best
What would have made The Glitter Plan better?
Ok, I had just finished #girlboss and was eager to find another inspiring read. I saw this one had good reviews, so I went for it. Once I start a book, I can't leave it unfinished and this ended up being a very painful 10 hours.
First of all, it's very poorly written. Like, high school essay level. I don't know if they really are as ditzy as this writing makes them sound ... I hope not.Next, the person who reads it is beyond annoying. Poor cadence, odd pronunciations ... if I have to hear her say "entrepreneur" so weirdly one more time ... ugh.
Nothing that was said was something that was helpful. According to these women they: invented the concept of sending celebrities clothes, are responsible for today's perfume bottle designs, were the first designers to throw a fun fashion launch party, etc. So ridiculous. And the definitions they give you are beyond elementary terms that everyone who takes themselves seriously should know. "No, 'marketing' isn't spending a day Whole Foods, it's how people find out about your brand." Please.
I also don't take them as the representation of the kind of businesswoman I strive to be. Rather than the empowering "women can do anything" message of #girlboss, this book literally told me to "play naive or just be a girl" when it comes to an unfamiliar situation. I audibly scoffed at that point.
Don't waste your time.
10 people found this helpful
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- Sharon
- 09-13-19
Annoying Voices
Valley girls voices are so annoying I had to delete. Good book, better read not heard.
1 person found this helpful
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- Julie A. Maughan
- 08-10-16
Fun, enjoyable and informative.
I thoroughly enjoyed every minute of this book. I also learned a lot about this business and it was very interesting to see what happened to Juicy. Love!
1 person found this helpful
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- E. E. Hess
- 07-03-15
Meh story plus the narrator from hell.
Would you try another book from the authors and/or Rose Itzcovitz?
Would NEVER listen to narrator again.
What didn’t you like about Rose Itzcovitz’s performance?
I didn't like anything. Please, someone teach this woman how to pronounce names (Hamish, for example) and say the word entrepreneur. Every few minutes I was jarred out of the story by a crazy mispronunciation. This narrator is too young and inexperienced sounding to be taken seriously.
Do you think The Glitter Plan needs a follow-up book? Why or why not?
Nope. This covered it.
1 person found this helpful
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- Dragonfly
- 09-10-14
Good information, Unforgiveable Mispronunciations
Where does The Glitter Plan rank among all the audiobooks you’ve listened to so far?
It ranks high amongst the business books for its detailed information on entrepreneurship in general and the fashion industry in particular.
What was one of the most memorable moments of The Glitter Plan?
There was a very memorable moment when they discussed selling Juicy to Liz Claiborne, but not in a good way. They spent most of the book portraying themselves as fashion-obsessed airheads who couldn't be bothered to follow industry standards in most aspects, just sort of "doing their own thing" and, whaddaya know? It all worked just so AWESOMELY well; except for their warehouse staff. Apparently these employees were pretty much left to their own devices, as long as items shipped on time. Levy and Nash talked about how obscenely expensive their subscriptions to industry fashion mags were, but, dude, they NEEDED to see all the fashion shows. What a shame for their employees they decided they DIDN'T need to train their warehouse employees in up-to-date industry practices because when the people from Claiborne reviewed their process, they decided that none of the employees were worth keeping because they were so far behind current shipping technology it wasn't worth the money it would take to train them. Maybe if Levy and Nash had worried more about being responsible employers for their hundreds of employees and less about making sure they didn't miss pictures of a few designer lines, those jobs would have been saved.
They go out of their way to brag about how they made sure their clothes are all "Made in the Glamorous USA" as they claim their "Republican fathers" would have wanted; aside from the awkwardness of trying to insert irrelevant political commentary, they seem oblivious to the irony of patting themselves on the back for all the American jobs they created for the seamstresses making their clothes while their failure to make sure their employees received necessary training in warehouse procedures ended up costing many others their livelihoods.
How could the performance have been better?
The narrator sounds as if this is her first audio performance - starts off very awkwardly, but the flow does improve a few chapters in. What does NOT improve is her long list of mispronunciations - seriously, did NO ONE listen to this book before finalizing it? If you're narrating a book on the fashion industry, you should know how to pronounce Lagerfeld, Hermes and brocade, at the very least.
Was this a book you wanted to listen to all in one sitting?
There was a lot of valuable information about the fashion industry, but I found it better to listen to an hour or two at a time in order to process the information before continuing on.
Any additional comments?
Definitely worth listening to, but take the "la-la-la-we're just silly girls who LOOOOOOVE clothes" shtick with a grain of salt.
1 person found this helpful
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- Kennedy Skye
- 10-22-19
Inspiring!
A dream come true! Thank you for inspiring girl entrepreneurs all over the world who believe in unicorns! This book reignited my fire! xo
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- Human#1192874193457
- 08-22-18
Fun n informative, especially for fashion lovers
I have listened to this book a number of times. I have a fascination with marketing, fashion, everything 90s to 2000s culture. I just love the story of these two women.
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- Brittniee Simmone
- 11-18-16
Loovvveee iiittt😍😊
This book was awesome. I loved the fashion biz insight as well as, the genuine fun expressed by the narrow reader. Great book for new designers with a dream.
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- OSC
- 04-28-15
Really good inspiring story about 2 Socal gal's
Truly enjoyable business adventure. I would recommend this book to anyone unsure of how to maximize their potential or where to start.
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- Theresa
- 01-14-15
Great story with some good tips
I really enjoyed this book! The story was fast paced but comfortable. it covered important tips that are good to know if you're trying to break into this industry. I liked that I got the BIG picture of the industry. The only complaint I have is the reader. Her timing and emphasis were all wrong. She sounded forced and like a bad actor who had never read the story.
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Story
The first thing Sophia Amoruso sold online wasn’t fashion - it was a stolen book. She spent her teens hitchhiking, committing petty theft, and dumpster diving. By twenty-two, she had resigned herself to employment, but was still broke, directionless, and working a mediocre day job she’d taken for the health insurance. It was there that Sophia decided to start selling vintage clothes on eBay. Eight years later, she is the founder, CEO, and creative director of Nasty Gal, a $100 million plus online fashion retailer with more than 350 employees.
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For those who haven't done much
- By Debra on 04-21-15
By: Sophia Amoruso
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My Journey
- By: Donna Karan
- Narrated by: Kathleen Boyes, Donna Karan
- Length: 9 hrs and 30 mins
- Unabridged
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Overall
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Performance
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Story
In this candid memoir, featuring a foreword by Barbra Streisand, renowned designer Donna Karan shares intimate details about her lonely childhood, her four-plus decades in the fashion industry, her two marriages, motherhood, and her ongoing quest for self-acceptance and spiritual peace.
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I loved this audiobook!
- By Phyllis Silver Henkel on 07-09-20
By: Donna Karan
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Unlabel
- Selling You Without Selling Out
- By: Marc Ecko
- Narrated by: Todd Haberkorn, Marc Ecko
- Length: 8 hrs and 47 mins
- Unabridged
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Overall
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Performance
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Story
Instructive as it is innovative, Unlabel will empower you to channel your creativity, find the courage to defy convention, and summon the confidence to act and compete in any environment. This blueprint will teach you how to grow both creatively and commercially by testing your personal brand against the principles of the Authenticity Formula. Marc Eckō shares the bruising mistakes and remarkable triumphs that reveal the truth behind his success, growing from a misfit kid airbrushing T-shirts in his parents' garage to the bold creator of two hugely successful branded platforms.
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...So Real, It Should Be Illegal
- By 2Fresh on 01-20-16
By: Marc Ecko
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American Dreamer
- My Life in Fashion and Business
- By: Peter Knobler, Tommy Hilfiger
- Narrated by: Kevin Free
- Length: 10 hrs and 23 mins
- Unabridged
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Overall
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Performance
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Story
American Dreamer brims with anecdotes that cover Tommy's years as a club kid and scrappy entrepreneur in 1970s New York as well as unique insights into the exclusive A-list personalities with whom he's collaborated and interacted, from Mick Jagger and David Bowie to Ralph Lauren and Calvin Klein. But this is more than just a fashion icon's memoir - it's a road map for building a brand, both professionally and personally.
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Reveals a great deal people didn't know
- By MP on 10-30-18
By: Peter Knobler, and others
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Wild Company
- The Untold Story of Banana Republic
- By: Mel Ziegler, Patricia Ziegler
- Narrated by: George Newbern, Elisabeth Rodgers
- Length: 5 hrs and 16 mins
- Unabridged
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Overall
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Performance
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Story
With $1,500 and no business experience, Mel and Patricia Ziegler turned a wild idea into a company that would become the international retail colossus Banana Republic. Reimagining military surplus as safari and expedition wear, the former journalist and artist created a world that captured the zeitgeist for a generation and spoke to the creativity, adventure, and independence in everyone.
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Inspiring story
- By Jean on 04-01-16
By: Mel Ziegler, and others
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Gods and Kings
- The Rise and Fall of Alexander McQueen and John Galliano
- By: Dana Thomas
- Narrated by: Elizabeth Sastre
- Length: 15 hrs and 47 mins
- Unabridged
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Overall
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Performance
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Story
In February 2011 John Galliano, the lauded head of Christian Dior, imploded with a drunken, anti-Semitic public tirade. Exactly a year earlier, celebrated designer Alexander McQueen took his own life three weeks before his women's wear show. Both were casualties of the war between art and commerce that has raged within fashion for the last two decades.
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Captivating
- By kpaige on 04-15-15
By: Dana Thomas
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#GIRLBOSS
- By: Sophia Amoruso
- Narrated by: Sara Jes Austell
- Length: 4 hrs and 41 mins
- Unabridged
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Overall
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Performance
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Story
The first thing Sophia Amoruso sold online wasn’t fashion - it was a stolen book. She spent her teens hitchhiking, committing petty theft, and dumpster diving. By twenty-two, she had resigned herself to employment, but was still broke, directionless, and working a mediocre day job she’d taken for the health insurance. It was there that Sophia decided to start selling vintage clothes on eBay. Eight years later, she is the founder, CEO, and creative director of Nasty Gal, a $100 million plus online fashion retailer with more than 350 employees.
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For those who haven't done much
- By Debra on 04-21-15
By: Sophia Amoruso
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My Journey
- By: Donna Karan
- Narrated by: Kathleen Boyes, Donna Karan
- Length: 9 hrs and 30 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this candid memoir, featuring a foreword by Barbra Streisand, renowned designer Donna Karan shares intimate details about her lonely childhood, her four-plus decades in the fashion industry, her two marriages, motherhood, and her ongoing quest for self-acceptance and spiritual peace.
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I loved this audiobook!
- By Phyllis Silver Henkel on 07-09-20
By: Donna Karan
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Unlabel
- Selling You Without Selling Out
- By: Marc Ecko
- Narrated by: Todd Haberkorn, Marc Ecko
- Length: 8 hrs and 47 mins
- Unabridged
-
Overall
-
Performance
-
Story
Instructive as it is innovative, Unlabel will empower you to channel your creativity, find the courage to defy convention, and summon the confidence to act and compete in any environment. This blueprint will teach you how to grow both creatively and commercially by testing your personal brand against the principles of the Authenticity Formula. Marc Eckō shares the bruising mistakes and remarkable triumphs that reveal the truth behind his success, growing from a misfit kid airbrushing T-shirts in his parents' garage to the bold creator of two hugely successful branded platforms.
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...So Real, It Should Be Illegal
- By 2Fresh on 01-20-16
By: Marc Ecko
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Chronicles of a Fashion Buyer
- The Mostly True Adventures of an International Fashion Buyer
- By: Mercedes Gonzalez
- Narrated by: Mercedes Gonzalez
- Length: 9 hrs and 53 mins
- Unabridged
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Overall
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Performance
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Story
Fashion is a business of smoke and mirrors, notorious for crushing the souls of most who dare to be part of the industry. Go on a global expedition with New York City-based fashion buyer, strategist, and consultant, Mercedes Gonzalez, as she learns that there is no glamour in fashion and that only cutthroat corporate espionage prevails. From politicking with blood diamond dealers and Russian kingpins to living in indigenous villages, she has relied on her street smarts and fear of her uncle in order to outwit the industry tyrants at their own game.
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Loved This Book
- By Carol on 09-25-22
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Overdressed
- The Shockingly High Cost of Cheap Fashion
- By: Elizabeth L. Cline
- Narrated by: Amy Melissa Bentley
- Length: 7 hrs and 52 mins
- Unabridged
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Overall
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Performance
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Story
Cheap fashion has fundamentally changed the way most Americans dress. Stores ranging from discounters like Target to fast fashion chains like H&M now offer the newest trends at unprecedentedly low prices. Retailers are producing clothes at enormous volumes in order to drive prices down and profits up, and they've turned clothing into a disposable good.
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Very informative and worth a listen.
- By Suuki on 12-06-18
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House of Versace
- The Untold Story of Genius, Murder, and Survival
- By: Deborah Ball
- Narrated by: Jo Anna Perrin
- Length: 12 hrs and 23 mins
- Unabridged
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Overall
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Performance
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Story
Versace. The very name conjures up images of outrageous glamour and bold sexuality, opulence and daring. All of course true, but only half the story. Versace is also the legacy of a great creative genius from a poor, backward part of southern Italy who transformed the fashion world through his intuitive understanding of both women and how a changing culture influenced the way they wanted to dress. House of Versace shows how Gianni Versace, with his flamboyant sister Donatella at his side, combined his virtuosic talent and extraordinary ambition to help create celebrity culture.
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Amazing!
- By Brian M. Derrick on 08-26-19
By: Deborah Ball
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Hug Your Customers
- The Proven Way to Personalize Sales and Achieve Astounding Results
- By: Jack Mitchell
- Narrated by: Jack Mitchell
- Length: 7 hrs and 54 mins
- Unabridged
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Overall
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Performance
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Story
If you want to put your arms around your business and bottom line, you'll want all the updated information and practices found in the landmark business best seller, Hug Your Customers. The only way to stay in business is to have customers; the only way to increase your profit is to attract more customer visits by providing exceptional customer service. It's that simple says Jack Mitchell. Hug Your Customers shares the hands-on practical philosophy that has allowed Mitchell and his Family of Stores to thrive and excel in today's challenging retail marketplace.
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Interesting story packed with useful information
- By Stittsville Shopper on 04-24-15
By: Jack Mitchell
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The NBA Story
- How the Sports League Slam-Dunked Its Way into a Global Business Powerhouse (The Business Storybook Series)
- By: Rich Mintzer
- Narrated by: Eric Mintzer, Jakob Lewis
- Length: 3 hrs and 59 mins
- Unabridged
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Overall
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Performance
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Story
What can you learn from the most successful companies in the world? The NBA Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the exciting basketball league to become the powerhouse it is today.
By: Rich Mintzer
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In My Shoes
- A Memoir
- By: Tamara Mellon, William Patrick
- Narrated by: Polly Lee
- Length: 8 hrs and 31 mins
- Unabridged
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Overall
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Performance
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Story
From her troubled childhood to her time as a young editor at Vogue to her partnership with cobbler Jimmy Choo to her very public relationships, Tamara Mellon offers a gripping account of the episodes that have made her who she is today. The result is a must listen for entrepreneurs, fashionistas, and anyone who loves a juicy true story about sex, drugs, money, power, high heels, and overcoming adversity.
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I mean seriously?!
- By andrea ramirez gilreath on 01-19-18
By: Tamara Mellon, and others