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Publisher's Summary

Use online video to Get Seen and drive your business to new heights.

The new rules of social media are constantly changing. The world of online video is exploding. Hollywood is getting into the game, professional actors and writers are joining in, and independent producers are finding their niche. Now, companies are wide-awake to the new opportunity that video presents for product and brand promotion, as well as long-term customer engagement.

Are you paying attention? Are you getting your business seen? In Get Seen, online video maven Steve Garfield offers a quick and complete toolkit that shows you how to get the massive exposure that online video can give your business. Want proof? Listen to:

  • Real case studies of businesses using video to boost exposure and grow sales
  • Tools and strategies for expanding your business into the social Web
  • Simple step-by-step guidelines and clever ideas for recording, editing, and exporting video
  • Tips on building a community around your content, increasing your views and your exposure, and getting your content to go viral

Video is the ideal way to tell your story, which leads to more business. If you're ready to take full advantage of the newest resource in the social media arsenal, Get Seen is the audio guidebook you need.

©2010 Steve Garfield (P)2011 Gildan Media Corp

Critic Reviews

"Steve Garfield is hilariously awesome. He gave us timely advice when we started our video blog, and now he's put that advice and more into this ridiculously thorough audio guide." (Jimmy Fallon, host, Late Night with Jimmy Fallon)

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  • Overall

Hoping this becomes a video series

As with all tech, much of the material is now suddenly outdated - such as the Flip camera and a handful of suggested websites. However, the overview of the video landscape is helpful. For most novice users, purchasing the Kindle or paper versions would prove more useful in it's technical nature. I found the review of software and gear helpful. I'd love to focus more on the marketing aspect in future releases.

1 of 1 people found this review helpful

  • Overall
  • Performance
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old

the performance is good yet the information is so old and it is for beginners, and maybe beginners beginners
very few tips very few new ideas

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  • Performance
  • Story
  • Nick
  • Newington, CT, United States
  • 03-01-14

This book is a review of equipment...

What would have made Get Seen better?

Don't know what equipment to purchase, this is the book for you. If you are searching for tips on how to best use online tools to actually be seen on line, keep looking, this book does not do it.

  • Overall
  • michael
  • hemet, CA, United States
  • 03-06-11

VERY Technical

This audio is somewhat dry & long because the author describes most every type of camera, lighting system and sound system used for video. I wanted to know quick short cuts about video and editing not model numbers and ratings... Was not what i expected.

0 of 1 people found this review helpful

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  • Overall
  • Tino
  • 10-06-12

Not what I thought

I purchased this book because I wanted to learn about getting my business on video and then learning of any tricks that would give me better exposure but this wasn't the case.



If you want to listen to someone spend forever telling you about the various types of cameras on the market and how to use them, then this is for you.

if you want to listen to how to upload to various video hosting sites and what button to press, this is for you.

if you want to listen to one person conducting an interview that is extremely boring, then this is for you.



I got to chapter 4 and then I gave up. I briefly listened to the first couple of minutes of the other chapters but I had already lost the will to live.

This book really didn't do it for me but hey, it might work for you?