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Publisher's Summary

In this revealing business advice audiobook, the magic of the World Famous Pike Place Fish Market proves a dynamic example of what a group of people can create when they are aligned and living a powerful vision. Here for the first time, owner John Yokoyama explains in his own words just how he transformed his business into a workplace that is renowned worldwide.

When Fish Fly offers Yokoyama's cohesive strategy for achieving world-famous results for owners, managers, and front-line workers alike. Once you understand the generative principles behind the World Famous Pike Place Fish Market, you too can develop a culture that leads to excellent employee morale and legendary customer service.

©2004 John Yokoyama and Joseph Michelli, Ph.D. (P)2004 Random House, Inc. Random House Audio, a division of Random House, Inc.

Critic Reviews

"You can energize your employees and delight your customers by modeling your business on the...ideas from [this fish market]." (author Ken Blanchard)

What listeners say about When Fish Fly

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