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Summary of Peter Mallouk's The Path
- Narrated by: Paul Bartlett
- Length: 24 mins
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Summary of Peter Mallouk's The Path
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Sample Key Takeaways from Chapter 1
All human behavior, including financial decisions, is driven by emotional needs.
Analysis
The core motivators that drive people are the same across the board, though everyone prioritizes them differently. The six emotional needs that motivate people the most are certainty, variety, significance, love, growth, and meaning. How individuals prioritize these emotional needs may affect their financial decision-making.
The need for certainty is related to the inborn human drive for self-preservation. When people feel secure, they feel safe. When they feel insecure, they feel threatened. Financial markets are inherently insecure, so investing can threaten the need for certainty. Most people aren’t hardwired to take risks. But managed risk-taking is a necessary part of following a plan to financial freedom.
Variety is another core emotional driver. People seek out variety as a means of staying engaged and interested in life. Some people often crave spontaneity. This emotional need can get in the way of trying to follow a careful financial plan, which requires consistency and dedication to work.
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