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Publisher's Summary

Step away from the craft fair. Set up shop on Etsy, the world market for art, design and home decor! For artists, crafters, designers, and vintage resellers, it's a revolution. Never before has it been so easy to open a storefront that will reach millions of paying customers - with no up-front investment - online, in an afternoon! Learn how thousands of Etsians, young and old, have launched their business on a shoestring, usually part-time at home. See how to sell items quickly, earn money, and have fun doing it. Discover the new twist on good old-fashioned word-of-mouth advertising made possible online, courtesy of Facebook, Google, and Etsy itself. You'll learn the best tools for making it all work, no computer geekery required. With tips to work smarter, you'll have more time to spend doing what you love: creating, finding new treasures, and belonging to a community of like-minded, independent artisans.

  • Listen to easy-to-follow guides for registering on Etsy.com and selling your handmade items, vintage finds, or crafting supplies
  • Instantly supplement your brick-and-mortar store sales with an online sales outlet in the world's biggest and best-known artists' marketplace
  • Hear examples and insider tips from dozens of Etsy's top sellers
  • Learn to create an online shop and market your own brand
  • Discover how to describe and photograph your items like a consummate professional
  • Learn how to price your items to maximize your sales and fatten your profits
  • Learn how to process your Etsy payments and avoid scams
  • Get tax deductions for your home studio or office and travel expenses
  • License your designs to extend your reach and earn more
  • Automate your administrative chores with Etsy apps
  • Learn to use keywords to drive visitors to your Etsy shop
  • Generate word of mouth and "free" advertising, and see why paid advertising is usually a waste of money
  • Take your business to the next level by attracting wholesalers and retailers

©2012 Stephen W. Weber (P)2012 Stephen W. Weber

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What members say

Average Customer Ratings

Overall

  • 3.7 out of 5.0
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  • Overall
  • Performance
  • Story

Great Info, Fair Narration

What do you think the narrator could have done better?

Narration was the only place this audiobook disappointed; where was the audio editor when the narrator pronounced "Rodeo Drive" (in Beverly Hills) like a yee-haw-cowboy "Ro-dee-o" and not "Ro-day-o" as is correct; and "Greenwich Mean Time" was pronounced several times as "Green-witch". Mispronunciation was a little distracting.

What did you learn from Etsy 101 that you would use in your daily life?

Absolutely TOP NOTCH primer on all things Etsy.....I cannot believe the amount of info in this book, absolutely great, highly recommend if you are considering opening an Etsy store.

7 of 7 people found this review helpful

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  • Performance
  • Story
  • T
  • Vancouver, BC, Canada
  • 07-24-12

Good for newbies

This book was a bit slow for my tastes, and simplistic in its information provided at times.
That said, it would be great for someone with little or no experience with a site like Etsy (or eBay and other online selling venues for example) and needs hand holding.
There also was some useful information and ideas, and it was well thought out.

I would recommend it, if you are setting up a serious Etsy store, it couldn't hurt to learn all you can before launching your biz, or possibly give you some new insights.

8 of 9 people found this review helpful

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ton of info

I wish I had this book years ago when I opened my shop. It's everything a newbie needs. My only regret is I don't have the physical book for quick reference -- especially for the urls.

2 of 2 people found this review helpful

  • Overall
  • Heather
  • Lake Elsinore, CA, United States
  • 02-03-15

Good overview

Answered a lot of my questions. Some i did mot know i had. I am ready to open my shop now.

2 of 2 people found this review helpful

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  • Performance
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good overview

What did you love best about Etsy 101?

I liked hearing the replies of the Etsy sellers being interviewed

Who was your favorite character and why?

I liked hearing how the sellers evolved on Etsy- how they got better at selling on Etsy

What’s an idea from the book that you will remember?

The author gives several important tips- the tips he stresses most about he repeats- so I do not forget their importance. One in particular was "do not under price your items- even though you are just starting out [on Etsy]"

Any additional comments?

I built and offer psychic readings on my PsychicSpellCaster . com web site. I also have sold on E-Bay for five years. I was interested in Etsy because I saw they were cheaper to sell from, had a better clientele.....the author let me know good start up points and gave me a summery over what else Etsy offers (other than selling).

1 of 1 people found this review helpful

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Informative

There some areas where a few too many conchs seemed to be flying around at the same time. All in all this was fairly informative.

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I struggled to finish; can't follow along...

I struggled to finish as it required detailed recall. Without the written word, it is hard to keep track. I will give Audible a little more time to determine if it works for me or not. I wish Audible had the visual of the book so one could follow along. And a notes feature would be great, too!

0 of 1 people found this review helpful

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  • Performance
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For the Absolute Beginner

Any additional comments?

Good information for someone just starting out. I was hoping to find more insight since I have been on ETSY for a few years, but sales are lack luster.

0 of 1 people found this review helpful