Customer Intelligence

Even skilled salespeople buckle in tough selling situations—getting defensive with prospects who challenge them on price or too quickly caving to discount pressure. These fight-or-flight responses are something salespeople learn to avoid when building their emotional intelligence. Sales...

NeuroSelling® is more than just theory—it's a step-by-step, practical communication methodology honed by years of field experience, resulting in millions in new revenue in industries as diverse as biotech, financial services, manufacturing, and engineering. In this revised edition, you'll learn specific strategies to overcome the constraints of digital channels while leveraging their unique advantages, as well as how to integrate the power of VR/AR and AI alongside the proven NeuroSelling process. You'll also see the NeuroSelling principles in action with four new case studies showcasing...

Personalized is a playbook for delivering true personalization at scale. In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Edelman describe Five Promises of Personalization. Personalized is a playbook for delivering true personalization at scale. With detailed examples across industries—including retail, health care, banking, technology, and travel—this book will help executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize.

COMPUTATIONAL LINGUISTICS AND ARTIFICIAL INTELLIGENCE --- This book offers a comprehensive exploration of the intersection between artificial intelligence (AI), natural language processing (NLP), and computational linguistics, providing an in-depth analysis of their impact across various domains. It gets into the challenges of developing NLP tools for low-resource languages, emphasizing the need for linguistic diversity in the digital age. Ethical considerations in AI language models are scrutinized, highlighting the importance of responsible AI development. The book also addresses the ...

Don't miss out on the AI revolution. Here’s the perfect solution to future-proof your business with AI, even if you're not a tech expert! Are you a business leader in the digital age, bombarded with terms like 'artificial intelligence' and 'machine learning'? Do you find yourself lost in technical jargon while competitors advance in the AI game? Are you among the 85% of leaders who see AI as a game-changer but lack an effective implementation strategy, as per a recent MIT report?

Transform Your Business with AI—No Technical Skills Required Are you spending hours every week on repetitive tasks that could be automated? Struggling to respond to customer inquiries fast enough? Watching competitors who seem to operate more efficiently while you're stuck doing everything manually? The solution isn't hiring more staff or working longer hours—it's using artificial intelligence to work smarter. The AI Revolution Is Here, and Your Business Can't Afford to Wait While you're debating whether AI is right for your business, smart entrepreneurs are already using tools like ...

For thousands of years, customers have been individual humans, families or organizations. But soon, generative AI enabled software and hardware machines will start to act as customers. First they will shop for us, later they will act for themselves. You can’t take them to dinner, and they won’t fall for your slogans, but they might help grow your market – if you know how. Companies are already being called on the phone by software that sounds like a person. Cars will buy their own fuel and tires. That smart speaker in every home can become the housekeeper and shopper for the family it serves.

Imagine walking into any room and instantly picking up on the true feelings, intentions, and motivations of the people around you. If you’ve ever struggled to read social cues, decode mixed messages, or sense when someone’s being dishonest, you're not alone. But what if you could understand people deeply, connect effortlessly, and navigate any situation with clarity and confidence? This audiobook is your practical, step-by-step guide to mastering the hidden language of human behavior—so you can stop second-guessing and start reading people like a book.

In 'AI-Driven Customer Service Revolution' readers will discover the transformative potential of AI technologies like ChatGPT in reshaping customer interactions. This book provides invaluable insights through real-world case studies that demonstrate successful implementations across various industries. Business leaders will learn practical strategies to enhance user experiences, improve operational efficiency, and reduce costs. With actionable takeaways and expert commentary, this book is a must-read for any professional looking to stay ahead in the evolving landscape of customer service. ...

This book reveals how small businesses are harnessing the power of artificial intelligence to outpace competitors and redefine what it means to be innovative. From the first chapter, readers witness a wave of entrepreneurs awakening to the transformative potential of AI. They discover how creative problem solving becomes supercharged when machine learning is woven into everyday decisions. The journey moves through real stories of businesses delighting customers with automated yet deeply personal experiences. Marketing is reimagined as algorithms uncover new audiences and craft irresistible ...

Conventional ways of selling are becoming outdated. Learn what it takes to go from the traditional sales mindset to a tech-enabled sales superhero. In tough markets and with more people working remotely, creating a quality sales pipeline in traditional ways is more challenging than ever. As...

The AI Revolution in Customer Service and Support is a practical guide for professionals who want to harness the power of generative AI within their organizations to create more powerful customer and employee experiences.

The New York Times–bestselling author of Rise of the Robots shows what happens as AI takes over our lives If you have a smartphone, you have AI in your pocket. AI is impossible to avoid online. And it has already changed everything from how doctors diagnose disease to how you...

The New Science of Customer Relationships: Delivering the One-to-One Promise with AI is a science-based and insightful new approach to integrating the latest generative AI technologies into your company's customer communications. Analytics and marketing experts Thomas Davenport and Jim Sterne walk you through the technology and tools you need to understand, the data you need to collect, the processes you need to implement, and the ethics you need to observe to build an industry-leading customer relationship framework.

Unlock the transformative power of AI and propel your business into the future—even if you're new to AI! Are you hesitant about integrating AI into your business, unsure of the right tools, or worried about staying competitive? This guide addresses your concerns, offering clear, actionable steps to harness AI's potential without disruption.

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

Unlock the secrets of AI Prompt Engineering in just weeks, transform your career, and make money, even if you have no coding experience! Are you a career-driven professional eager to gain a competitive edge in the rapidly evolving tech landscape? Do you aspire to harness AI for income generation but feel overwhelmed by its complexity? Are you ready to turn AI prompting into a profitable venture without the need for coding expertise? You're in the right place if you answered "yes" to any of these questions. Many aspiring entrepreneurs and savvy learners like you are poised to capitalize on ...

Demystify the world of artificial intelligence with this groundbreaking guide featuring over 100 innovative ways to incorporate AI into your daily life. Every day, it seems like there’s a new AI tool on the market and a new, complicated way to use it. But what if you could use AI to make your...

Unlock the power of transformation with "From Complaints to Connections," your indispensable guide to turning customer complaints into valuable opportunities for growth. In a world where customer experience is paramount, every complaint is a chance to strengthen relationships, innovate, and build loyalty. Dive into the psychology of complaints and discover the emotional triggers that can impact customer loyalty. Master the art of active listening, and learn how to make customers feel truly heard with powerful verbal and non-verbal cues. Navigate complex customer interactions with effective ...

AI has changed marketing and sales forever. Your buyers no longer need you to know everything about you. They’re armed with AI copilots, curated insights, synthesized reviews, and side-by-side comparisons—all before they ever reach out. Instantly, your prospects can prompt to learn every detail about you, your solutions, successes, failures, competitors—everything delivered to them organized and definitive. They will never again reach your sales process curious. They'll be confident in what their AI told them about you.