Customer Intelligence

Personalized is a playbook for delivering true personalization at scale. In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Edelman describe Five Promises of Personalization. Personalized is a playbook for delivering true personalization at scale. With detailed examples across industries—including retail, health care, banking, technology, and travel—this book will help executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize.

For thousands of years, customers have been individual humans, families or organizations. But soon, generative AI enabled software and hardware machines will start to act as customers. First they will shop for us, later they will act for themselves. You can’t take them to dinner, and they won’t fall for your slogans, but they might help grow your market – if you know how. Companies are already being called on the phone by software that sounds like a person. Cars will buy their own fuel and tires. That smart speaker in every home can become the housekeeper and shopper for the family it serves.

NeuroSelling® is more than just theory—it's a step-by-step, practical communication methodology honed by years of field experience, resulting in millions in new revenue in industries as diverse as biotech, financial services, manufacturing, and engineering. In this revised edition, you'll learn specific strategies to overcome the constraints of digital channels while leveraging their unique advantages, as well as how to integrate the power of VR/AR and AI alongside the proven NeuroSelling process. You'll also see the NeuroSelling principles in action with four new case studies showcasing...

COMPUTATIONAL LINGUISTICS AND ARTIFICIAL INTELLIGENCE --- This book offers a comprehensive exploration of the intersection between artificial intelligence (AI), natural language processing (NLP), and computational linguistics, providing an in-depth analysis of their impact across various domains. It gets into the challenges of developing NLP tools for low-resource languages, emphasizing the need for linguistic diversity in the digital age. Ethical considerations in AI language models are scrutinized, highlighting the importance of responsible AI development. The book also addresses the ...

Even skilled salespeople buckle in tough selling situations—getting defensive with prospects who challenge them on price or too quickly caving to discount pressure. These fight-or-flight responses are something salespeople learn to avoid when building their emotional intelligence. Sales...

By using strategies and technologies as the flywheel to orchestrate systems of listening, understanding, and predicting, as well as taking action and learning from those interactions at scale, businesses can easily put the customer and employee first, not only meet the ever-changing customer and employee expectations, but also leapfrog their competition. They predict empathy is the next frontier in technology. This book is aimed at sparking an industry-wide conversation about how exponential technologies like AI and cloud can enable a more empathetic world.

Unlock Faster Growth, Smarter Decisions, and Effortless Productivity Using AI Even If You’re Not Technical Stuck doing work that AI could already handle for you, if only you knew how to use it properly? Do marketing, sales, or customer-support tasks drain your time because you don’t know where AI actually works (and where it fails)? Have you tried AI tools before, only to get bland output, generic content, and zero real business impact?

"Automation Using AI Agents" is a comprehensive textbook and practical guide designed to equip students, developers, and technology enthusiasts with the knowledge and skills to build intelligent agents for task automation. The book systematically covers the entire lifecycle of AI agent development, from fundamental theory and design to implementation, deployment, and future trends. Philosophy The core philosophy of this book is "Applied First." I believe that the most effective way to understand complex AI concepts is by applying them to solve real-world problems. Theoretical discussions ...

Unlock the transformative power of AI and propel your business into the future—even if you're new to AI! Are you hesitant about integrating AI into your business, unsure of the right tools, or worried about staying competitive? This guide addresses your concerns, offering clear, actionable steps to harness AI's potential without disruption.

"AI-Driven Customer Delight: Transforming Experiences in the Digital Age" Unlock the future of customer experience with AI-Driven Customer Delight, your ultimate guide to harnessing the power of artificial intelligence to amaze your customers, drive loyalty, and grow your business. This book reveals how top brands like Amazon, Netflix, and Starbucks use AI to personalize interactions, predict customer needs, and deliver seamless, unforgettable experiences. Packed with actionable insights, real-world case studies, and step-by-step strategies, it’s perfect for business leaders, marketers, ...

Don't miss out on the AI revolution. Here’s the perfect solution to future-proof your business with AI, even if you're not a tech expert! Are you a business leader in the digital age, bombarded with terms like 'artificial intelligence' and 'machine learning'? Do you find yourself lost in technical jargon while competitors advance in the AI game? Are you among the 85% of leaders who see AI as a game-changer but lack an effective implementation strategy, as per a recent MIT report?

A professional, no matter what area he belongs to, I believe, should never think that his truth is definitive or that his way of doing or solving something is the best. And, logically, I had to get it right and wrong to reach this simple conclusion. Now, what does that have to do with the purpose of this book? This book that I have gathered important tips and advice from an elite of data science professionals from various sectors and reputable experience? After I've worked on hundreds of consulting projects and implementation of best practices in Relationship Marketing (CRM), Business ...

This book presents a comprehensive company operation manual, founded on the principles of Collaborative intelligence & Resilient LAQL Way (LeanAgileQualityLeadership Way), authored by Prof. Aecio D’Silva of Moura Enterprises, LLC. It serves as a blueprint that can be readily applied or adapted by businesses and corporations worldwide. Resilient-LAQL WAY embodies a culture of collaborative intelligence, total-quality-management, lean, agile, and constraint-free thinking. It cultivates an environment of total-quality management, and a lean, agile, and toxicity-free workplace, fostering a ...

Does your loan reject various times? Is your Credit score low? Do you want to improve your credit score? Do you want to get the finance even if your credit score is low? Get all the answers to all the above questions in the Book "Secrets to Improve Your CIBIL Score." Grab your Copy now !!! The Book is also of immense help for the borrower. Here is explained how to read the report and various tips to increase the CIBIL score. It also explains reasons regarding low CIBIL score and mistakes to be avoided. If the CIBIL score is low, then how to get the loans is also mentioned. This Book is ...

Artificial intelligence is transforming customer service faster than any technology before it. Chatbots, AI-powered ticket routing, automated summaries, and personalized support are no longer “future tools” — they are already reshaping how customer service teams work today. AI for Customer Service is a practical, beginner-friendly guide designed for customer service professionals, team leads, managers, and career-changers who want to understand AI without a technical background. This book shows you how to use AI as a teammate, not a replacement — helping you respond faster, reduce ...

What if your next customer didn't have a pulse, preferences, or patience for poor performance? In Machine Customers: The Evolution Has Begun, CX Evolutionist Katja Forbes reveals how intelligent agents, autonomous procurement systems, and logic-driven buying platforms are silently revolutionising commerce. This trillion-dollar transformation is happening now, not in some distant future.

Stop Using AI as a Tool. Start Deploying AI Employees. While most entrepreneurs are still asking ChatGPT to write emails, a small group of founders are using autonomous AI agents to run entire workflows—responding to customers overnight, preparing research briefings, and processing documents—without hiring more people or writing code. Agentic AI for Entrepreneurs is your practical guide to building no-code AI agents and multi-agent workflows that work like autonomous teammates. You'll transform from prompting chatbots to deploying AI systems that plan, execute, and improve your business...

Unlock the secret to turning one-time buyers into lifelong fans with Using AI to Improve Customer Retention and Loyalty Programs. In this game-changing guide, Catholic Deacon John O’Maley – a West Point graduate, former U. S. Army Ranger Captain, and P&G marketing alumnus – reveals how businesses of all sizes can harness artificial intelligence to boost customer loyalty. Discover how AI is transforming the way companies engage customers, from predictive algorithms that anticipate churn before it happens, to personalized recommendations and chatbots that delight customers 24/7.

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

In 'AI-Driven Customer Service Revolution' readers will discover the transformative potential of AI technologies like ChatGPT in reshaping customer interactions. This book provides invaluable insights through real-world case studies that demonstrate successful implementations across various industries. Business leaders will learn practical strategies to enhance user experiences, improve operational efficiency, and reduce costs. With actionable takeaways and expert commentary, this book is a must-read for any professional looking to stay ahead in the evolving landscape of customer service. ...