Customer Business
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The Customer-Funded Business
- Start, Finance, or Grow Your Company with Your Customers' Cash
- By: John Mullins PhD
- Narrated by: James Conlan
- Length: 7 hrs and 37 mins
- Unabridged
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More than two generations ago, the venture capital community convinced the entrepreneurial world that writing business plans and raising venture capital constituted the twin centerpieces of entrepreneurial endeavor. They did so for good reasons: the sometimes astonishing returns they've delivered to their investors and the astonishingly large companies that their ecosystem has created. But the vast majority of fast-growing companies never take any venture capital. So where does the money come from to start and grow their companies?
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The Customer-Funded Business
- Start, Finance, or Grow Your Company with Your Customers' Cash
- Narrated by: James Conlan
- Length: 7 hrs and 37 mins
- Release date: 07-27-20
- Language: English
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In The Customer-Funded Business, best-selling author John Mullins uncovers five novel approaches that scrappy and innovative 21st-century entrepreneurs working in companies large and small have ingeniously adapted....
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The Customer Success Professional's Handbook
- How to Thrive in One of the World’s Fastest Growing Careers - While Driving Growth for Your Company
- By: Ashvin Vaidyanathan, Ruben Rabago
- Narrated by: Daniel Henning
- Length: 7 hrs and 22 mins
- Unabridged
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The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That's because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you're no longer selling just a product. You're selling an outcome.
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Great content!! Narrating sounds like a computer
- By Lydia on 06-01-22
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The Customer Success Professional's Handbook
- How to Thrive in One of the World’s Fastest Growing Careers - While Driving Growth for Your Company
- Narrated by: Daniel Henning
- Length: 7 hrs and 22 mins
- Release date: 03-24-20
- Language: English
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The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance....
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Outcomes over Output: Why Customer Behavior Is the Key Metric for Business Success
- By: Joshua Seiden
- Narrated by: Chris Abell
- Length: 1 hr and 21 mins
- Unabridged
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In the old days, when we made physical products, setting project goals wasn’t that hard. But in today’s service - and software-driven world, “done” is less obvious. When is Amazon done? When is Google done? Or Facebook? In reality, services powered by digital systems are never done. So then how do we give teams a goal that they can work on? Mostly, we simply ask teams to build features - but features are the wrong way to go. We often build features that create no value. Instead, we need to give teams an outcome to achieve.
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Quick, informative, and easy to understand
- By tatianna on 01-11-20
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Outcomes over Output: Why Customer Behavior Is the Key Metric for Business Success
- Narrated by: Chris Abell
- Length: 1 hr and 21 mins
- Release date: 05-23-19
- Language: English
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This book is a practical guide to using outcomes to guide the work of your team....
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The Automatic Customer
- Creating a Subscription Business in Any Industry
- By: John Warrillow
- Narrated by: Don Hagen
- Length: 5 hrs and 15 mins
- Unabridged
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The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.
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Can be applied to almost any business
- By C Mason on 02-25-15
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The Automatic Customer
- Creating a Subscription Business in Any Industry
- Narrated by: Don Hagen
- Length: 5 hrs and 15 mins
- Release date: 02-05-15
- Language: English
- Whether you want to transform your entire business into a recurring revenue engine or just pick up an extra 5 percent of sales growth, The Automatic Customer will be your secret weapon....
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Customer Success
- How Innovative Companies Are Reducing Churn and Growing Recurring Revenue
- By: Nick Mehta, Dan Steinman, Lincoln Murphy
- Narrated by: Tim Andres Pabon
- Length: 8 hrs and 25 mins
- Unabridged
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The subscription business model is hot - from software to music to movies to diet programs, investors and public markets want businesses that create recurring payments from unlimited customers. The old sales and marketing methods can handle attracting new customers for growth; however, only in the last five years has a discipline emerged that views growth in relation to retention, not just sales.
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Business to Company???
- By S. Wheelhouse on 12-07-18
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Customer Success
- How Innovative Companies Are Reducing Churn and Growing Recurring Revenue
- Narrated by: Tim Andres Pabon
- Length: 8 hrs and 25 mins
- Release date: 07-07-17
- Language: English
- The subscription business model is hot - from software to music to movies to diet programs, investors and public markets want businesses that create recurring payments....
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The Customer Success Economy
- Why Every Aspect of Your Business Model Needs a Paradigm Shift
- By: Nick Mehta, Allison Pickens, Maria Martinez - foreword
- Narrated by: Chloe Cannon
- Length: 10 hrs and 6 mins
- Unabridged
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If leaders aren't integrating their digital offerings into a philosophy of customer success, they will be defeated in the next decade because technical excellence and other traditional competitive advantages are becoming too easy to imitate. The Customer Success Economy offers examples and specifics of how companies can transform. It addresses the pains of transforming organizational charts, leadership roles, responsibilities, and strategies so the whole company works together in total service to the customer.
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Outstanding
- By Amazon Customer on 08-12-21
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The Customer Success Economy
- Why Every Aspect of Your Business Model Needs a Paradigm Shift
- Narrated by: Chloe Cannon
- Length: 10 hrs and 6 mins
- Release date: 07-31-20
- Language: English
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If leaders aren't integrating their digital offerings into a philosophy of customer success, they will be defeated in the next decade because technical excellence and other traditional competitive advantages are becoming too easy to imitate....
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Fast-Track Your Business
- A Customer-Centric Approach to Accelerate Market Growth
- By: Laura Patterson
- Narrated by: Sarah Brands
- Length: 5 hrs and 34 mins
- Unabridged
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Most every company leader is in pursuit of growth. Growing companies are attractive. They’re attractive to partners, employees, and of course, customers. If your company is not growing, then you and your shareholders are losing equity, profit, and employees. Growth doesn’t just occur - growth takes the right culture, processes, and discipline. Most importantly, growth takes intent and deliberate, focused action.
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Actionable and relevant content
- By Amazon Customer on 05-06-21
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Fast-Track Your Business
- A Customer-Centric Approach to Accelerate Market Growth
- Narrated by: Sarah Brands
- Length: 5 hrs and 34 mins
- Release date: 08-20-20
- Language: English
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Most every company leader is in pursuit of growth. Growing companies are attractive. They’re attractive to partners, employees, and of course, customers. If your company is not growing, then you and your shareholders are losing equity, profit, and employees....
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Exceptional Service, Exceptional Profit
- The Secrets of Building a Five-Star Customer Service Organization
- By: Leonardo Inghilleri, Micah Solomon
- Narrated by: Sean Pratt
- Length: 5 hrs and 39 mins
- Unabridged
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In a tight market, your most powerful growth engine - and your best protection from competitive inroads - is this: Put everything you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become "walking billboards" who will happily promote your brand.
In Exceptional Service, Exceptional Profit, insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty.
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Great book, recommended!
- By KLD on 07-03-15
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Exceptional Service, Exceptional Profit
- The Secrets of Building a Five-Star Customer Service Organization
- Narrated by: Sean Pratt
- Length: 5 hrs and 39 mins
- Release date: 03-14-14
- Language: English
- In Exceptional Service, Exceptional Profit, insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty....
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Outside In
- The Power of Putting Customers at the Center of Your Business
- By: Harley Manning, Kerry Bodine
- Narrated by: Mel Foster
- Length: 7 hrs and 35 mins
- Unabridged
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The solution in each case was a focus on customer experience, the most powerful - and misunderstood - element of corporate strategy today. Customer experience is, quite simply, how your customers perceive their every interaction with your company. It’s a fundamental business driver. Here’s proof: over a recent five-year period during which the S&P 500 was flat, a stock portfolio of customer experience leaders grew 22 percent.
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thank you
- By joan on 03-23-16
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Outside In
- The Power of Putting Customers at the Center of Your Business
- Narrated by: Mel Foster
- Length: 7 hrs and 35 mins
- Release date: 08-28-12
- Language: English
- The solution in each case was a focus on customer experience, the most powerful - and misunderstood - element of corporate strategy today....
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The Business of Belonging
- How to Make Community your Competitive Advantage
- By: David Spinks
- Narrated by: Christopher Douyard
- Length: 6 hrs and 19 mins
- Unabridged
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The world's most successful businesses leaders understand that creating a shared social identity around their products and services is the most efficient path to scaling revenue, differentiating products, promoting customer success and retention, and seizing category ownership. The Business of Belonging is the playbook for doing just that. CMX founder David Spinks offers advice for creating community strategy, aligning it with your business objectives, and launching and managing a community of end users.
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Lost Me With Politica
- By Sara on 05-15-24
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The Business of Belonging
- How to Make Community your Competitive Advantage
- Narrated by: Christopher Douyard
- Length: 6 hrs and 19 mins
- Release date: 05-18-21
- Language: English
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CMX founder David Spinks offers step-by-step advice for creating community strategy, aligning it with your business objectives, and launching and managing a community of end users that will be your best marketer, salesperson, customer service provider, and evangelist....
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Ask
- The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
- By: Ryan Levesque
- Narrated by: Tom Parks
- Length: 6 hrs and 7 mins
- Unabridged
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As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking? In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer.
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Infomercial in book form
- By RoverHaus on 12-16-20
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Ask
- The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
- Narrated by: Tom Parks
- Length: 6 hrs and 7 mins
- Release date: 07-02-19
- Language: English
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In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer....
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Content Rules
- How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)
- By: Ann Handley, C. C. Chapman
- Narrated by: Ann Handley, C. C. Chapman
- Length: 6 hrs and 53 mins
- Unabridged
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To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element: CONTENT. Whether it’s bite-sized tweets that allow you to forge relationships on Twitter, blog posts that give your readers must-have advice, ebooks or white papers that engage (and don’t bore), videos that share the human side of your company, interactive webinars that deliver a valuable learning experience, or podcasts that can be downloaded and listened to on the fly (and more!) . . .
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A complete waste of time
- By Dr. Brian L. Carpenter on 10-03-11
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Content Rules
- How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)
- Narrated by: Ann Handley, C. C. Chapman
- Length: 6 hrs and 53 mins
- Release date: 08-18-11
- Language: English
- To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element....
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Uncommon Service
- How to Win by Putting Customers at the Core of Your Business
- By: Frances Frei, Anne Morriss
- Narrated by: Eliza Foss
- Length: 6 hrs and 52 mins
- Unabridged
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Most companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance - for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the relationship. In Uncommon Service, Frances Frei and Anne Morriss show how, in a volatile economy where the old rules of strategic advantage no longer hold true, service must become a competitive weapon, not a damage-control function. That means weaving service tightly into every core decision your company makes.
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1/2 half of the book has good ideas - narrator is a huge drawback
- By Dave-GRMI on 12-26-20
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Uncommon Service
- How to Win by Putting Customers at the Core of Your Business
- Narrated by: Eliza Foss
- Length: 6 hrs and 52 mins
- Release date: 06-16-20
- Language: English
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In Uncommon Service, Frances Frei and Anne Morriss show how, in a volatile economy where the old rules of strategic advantage no longer hold true, service must become a competitive weapon, not a damage-control function....
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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- By: Donald Miller
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Unabridged
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Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
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Have you heard of the SB7 Framework?
- By Tyson on 01-29-18
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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Release date: 10-10-17
- Language: English
- Donald Miller uses the 7 elements of powerful stories to teach listeners to improve how they connect with customers and grow their business.
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Lean Customer Development
- Building Products Your Customers Will Buy
- By: Cindy Alvarez
- Narrated by: Chelsea Kwoka
- Length: 7 hrs and 23 mins
- Unabridged
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How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them
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Great advice
- By atomkirk on 01-07-24
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Lean Customer Development
- Building Products Your Customers Will Buy
- Narrated by: Chelsea Kwoka
- Length: 7 hrs and 23 mins
- Release date: 02-05-21
- Language: English
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How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants....
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Traction
- How Any Startup Can Achieve Explosive Customer Growth
- By: Gabriel Weinberg, Justin Mares
- Narrated by: Gabriel Weinberg
- Length: 7 hrs and 24 mins
- Unabridged
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Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die.
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Review from a marketing pro
- By SV on 06-18-16
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Traction
- How Any Startup Can Achieve Explosive Customer Growth
- Narrated by: Gabriel Weinberg
- Length: 7 hrs and 24 mins
- Release date: 10-23-15
- Language: English
- Traction will teach you the 19 channels you can use to build a customer base and how to pick the right ones for your business....
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The Innovator's Dilemma
- When New Technologies Cause Great Firms to Fail
- By: Clayton M. Christensen
- Narrated by: L.J. Ganser
- Length: 8 hrs and 37 mins
- Unabridged
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His work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic best seller - one of the most influential business books of all time - innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right - yet still lose market leadership. Christensen explains why most companies miss out on new waves of innovation.
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This book is best read, not heard
- By Andrea Rudert on 09-09-17
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The Innovator's Dilemma
- When New Technologies Cause Great Firms to Fail
- Narrated by: L.J. Ganser
- Length: 8 hrs and 37 mins
- Release date: 04-18-17
- Language: English
- Innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right - yet still lose market leadership....
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The Customer of the Future
- 10 Guiding Principles for Winning Tomorrow's Business
- By: Blake Morgan
- Narrated by: Lisa Larsen
- Length: 6 hrs and 38 mins
- Unabridged
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With emerging technology transforming customer expectations, it’s more important than ever to keep a laser focus on the experience companies provide their customers. In The Customer of the Future, customer experience futurist Blake Morgan outlines 10 easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective.
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The narrator
- By Samantha on 08-15-21
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The Customer of the Future
- 10 Guiding Principles for Winning Tomorrow's Business
- Narrated by: Lisa Larsen
- Length: 6 hrs and 38 mins
- Release date: 10-29-19
- Language: English
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In The Customer of the Future, customer experience futurist Blake Morgan outlines 10 easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective....
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 32 mins
- Unabridged
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- Narrated by: Joel Richards
- Length: 6 hrs and 32 mins
- Release date: 08-16-16
- Language: English
- To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth....
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The Gold Standard
- Giving Your Customers What They Didn't Know They Wanted
- By: Colin Cowie
- Narrated by: Colin Cowie
- Length: 5 hrs and 47 mins
- Unabridged
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Learn how to cultivate the most incredible customer experiences on earth through this essential guide by Colin Cowie, distinguished purveyor of unforgettable “wow” events for the world’s most demanding clients.
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Legendary advice
- By Bryce McNabb on 10-20-22
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The Gold Standard
- Giving Your Customers What They Didn't Know They Wanted
- Narrated by: Colin Cowie
- Length: 5 hrs and 47 mins
- Release date: 09-07-21
- Language: English
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Learn how to cultivate the most incredible customer experiences on earth through this essential guide by Colin Cowie, distinguished purveyor of unforgettable “wow” events for the world’s most demanding clients....
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Please try againRegular price: $19.79 or 1 credit
Sale price: $19.79 or 1 credit
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