Endless Customers

A Proven System to Build Trust, Drive Sales, and Become the Market Leader

De: The Team at IMPACT, Marcus Sheridan

Narrado por: Marcus Sheridan

Endless Customers delivers a proven framework for businesses to become the most trusted and recognized brands in their markets by harnessing the power of developing the right content, website, sales activities, technology, and culture of performance. When executed correctly, this framework enables marketing, sales, and leadership teams to sync up on a business strategy that is transformative to the organization's growth, creating long-term success—and endless customers.

An evolution of Marcus Sheridan's first book, They Ask, You Answer, the Endless Customers model has been enriched by years of practical application, hundreds of case studies, and recognizing the monumental impact AI is having on business and the buyer's journey. In this book, listeners will learn about:

• Becoming the most trusted and known brand in their market, leading to more consistent lead flow and sustainable business growth.
• Creating a culture of sales and marketing that is built to last.
• Promoting organizational change by investing in the right people in the right seats so as to evolve to a NEW way of effective sales, marketing, and brand growth.

©2025 John Wiley & Sons, Inc. (P)2025 Ascent Audio

Updated book with a ton of great info!

I listened to the 2nd edition of They Ask You Answer not long ago. This book expands on the previous by adding more helpful info such as how to use AI as a tool. This book is in my top recommendations to other business owners. Marcus’ books have inspired me to build a small studio (tiny 4x4 space, but hey it’s a start) to begin making videos to build my company. I can’t wait to begin using video to help implement Endless Customers!

It’s almost an entire marketing and sales strategy for those who are leaning towards a more expert-way, non-pushy selling.

Almost nothing, except that this book could definitely benefit from more examples and case studies.

A timely and meaningful update for businesses desiring to serve their customers in age of AI

Our company adopted They Ask, You Answer framework a few years ago. This was a major contributor to rapid growth. We are now going all-in on EC as we seek to serve our industry and customers remarkably and continue to scale our business.

Thank you Marcus for being always being on the "tip of the spear"

JB

Marcus Delivers....Again!

Wow, great book on learning how to make AI work in your business. I'm on this, That's all I can say.

Simply Beautiful

As a licensed mental health counseling managing my own private practice, this title simply inspires me to disrupt the market from a networking perspective to help my team encounter success that helps them focus on caring for our clients rather than being worried about maintaining a caseload. Thank you, Impact Team, for your production!

Do content marketing and cover the topics your competitors won’t

Extremely basic if you’re already creating SEO and marketing content.

Answer the questions your market has that your customers won’t on your blog and in videos. Don’t shy away from discussing pricing. Add a calculator or share your pricing on your website.

The last part of the book is just marketing for their coaching program. Everybody wants to be the next EOS for their area, I guess.