Winning on Purpose
The Unbeatable Strategy of Loving Customers
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Winning on Purpose
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Narrado por:
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Walter Dixon
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Can your company win by embracing a higher purpose? Yes - and this book tells you how.
Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it - from industrial giants such as Mercedes-Benz and Cummins Engine to Silicon Valley sweethearts such as Apple and Google to digital innovators like Warby Parker and Peloton.
Why? Love. In Winning on Purpose, Reichheld argues that the primary purpose of a business should be to enrich the lives of its customers. NPS does this by putting the Golden Rule - loving customers - at the heart of enduring business success. But winning on purpose isn't easy. Reichheld explains why most NPS practitioners achieve just a small fraction of the system's full potential, and presents the newest thinking and best practices for doing NPS right. He unveils the Earned Growth Rate (EGR): the first reliable measure of what he calls "good profits."
Delivering an engaging mix of in-depth business examples and moving personal stories, Reichheld distills and advances the essentials of NPS. Winning on Purpose is the must-listen story of the management phenomenon of our time - and your indispensable guide to making NPS the key to your own company's success.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2021 Fred Reichheld and Bain & Company Inc. (P)2021 Ascent AudioLos oyentes también disfrutaron...
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- Duración: 10 h y 59 m
- Versión completa
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General4.5 out of 5 stars 43
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Narración:4.5 out of 5 stars 37
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Historia4.5 out of 5 stars 37
When change requires you to challenge people's familiar reality, it can be difficult, dangerous work. Whatever the context - whether in the private or the public sector - many will feel threatened as you push though major changes. But as a leader, you need to find a way to make it work.
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5 out of 5 stars
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Simple & Practical
- De Anonymous User en 12-30-24
De: Ronald A. Heifetz, y otros
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The Pursuit of Excellence
- The Uncommon Behaviors of the World's Most Productive Achievers
- De: Ryan Hawk, Patrick Lencioni - foreword
- Narrado por: Ryan Hawk
- Duración: 6 h y 48 m
- Versión completa
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General4.5 out of 5 stars 141
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Narración:4.5 out of 5 stars 124
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Historia4.5 out of 5 stars 124
Millions of business professionals aspire to become effective leaders. But for hardworking, growth-oriented top performers who are always looking to improve and for rigorous thinkers who are never quite satisfied with the status quo, the true goal is the lifelong pursuit of excellence.
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5 out of 5 stars
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READ this book!
- De Lisa Faria en 04-08-22
De: Ryan Hawk, y otros
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Playing to Win
- How Strategy Really Works
- De: Roger L. Martin, A.G. Lafley
- Narrado por: LJ Ganser
- Duración: 7 h y 9 m
- Versión completa
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General4.5 out of 5 stars 1,400
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Narración:4.5 out of 5 stars 1,114
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Historia4.5 out of 5 stars 1,109
Playing to Win, a noted Wall Street Journal and Washington Post best seller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business successwhere to play and how to win.
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3 out of 5 stars
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The P&G Story
- De lniles en 04-14-15
De: Roger L. Martin, y otros
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Blue Ocean Strategy, Expanded Edition
- How to Create Uncontested Market Space and Make the Competition Irrelevant
- De: W. Chan Kim, Renee Mauborgne
- Narrado por: Roger Wayne
- Duración: 8 h y 43 m
- Versión completa
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General4.5 out of 5 stars 738
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Narración:4.5 out of 5 stars 577
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Historia4.5 out of 5 stars 569
In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.
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5 out of 5 stars
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Profoundly Insightful
- De James en 10-29-20
De: W. Chan Kim, y otros
Lo que los oyentes dicen sobre Winning on Purpose
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total5 out of 5 stars
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Ejecución2 out of 5 stars
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Historia5 out of 5 stars
- Jill S
- 05-06-22
Great info- narrator eh
The information and anecdotes are spot on. I’ve seen the author on webcasts and he’s a very engaging and energetic guy. The readers tone and voice is so soothing and sleep inducing that sticking with this book is a struggle. Ugh.
I guess if you can extract the gems within this book in spite of the tone of how it’s read, you’re a CX ninja.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Anonymous User
- 01-20-22
love it
great narrative recommended for all business owners out there, some great examples of success.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Ignacio H.
- 03-15-23
The best next thing after “Ultimate Question 2.0”
Tho is a great book for anyone engaged with the Net Promoter Score and System. It has nicely written stories and first hand experiences from great leader and organizations that follow the golden rule.
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Total4 out of 5 stars
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Ejecución5 out of 5 stars
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Historia3 out of 5 stars
- Mauro Locarnini
- 10-31-23
Valuable lessons
Despite the touchy feely and religious language the book sheds light on a number of well designed practices to ensure long term sustainable growth in business.
The author honestly states all the known issues to implement his advice, yet a lot of it remains too hard and complex to implement. The unanswered question remains what is the minimum required implementation to break through the inflection point when it starts to pay off.
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Total4 out of 5 stars
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Ejecución5 out of 5 stars
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Historia4 out of 5 stars
- Patrick Tobin
- 11-11-23
Long Term View
Definitely import information and ideas. Feel to be good concepts for those that are playing the long game.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Scott Groves
- 06-07-24
Customer focused results
A great read for business’s to align their values based on taking care of customers and allowing financial results to follow. It works!
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Giovanni
- 09-01-22
Driving Cutomer Love
Great information for Customer Engagement professionals, and great examples of Customer Centric organizations with successful results.
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Total4 out of 5 stars
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Ejecución4 out of 5 stars
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Historia4 out of 5 stars
- WLegerton
- 03-19-23
Customer counts
It's nice to read a book understanding the importance of the customer and that the employee of big companies are also a customer. There are some areas that I question where it seems like there is a dig at capitalism. America is about capitalism but, by not putting the customer 1st that's a bad capitalism and I think that's what this stresses and it was a very good read.
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Total1 out of 5 stars
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Ejecución1 out of 5 stars
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Historia1 out of 5 stars
- friendlyshopper
- 05-24-23
Woke BS
Title says it all. If you're a brain dead liberal you'll love it. If not don't waste your time.
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