Building Strategy

Crypto just crossed the tipping point, and everything you thought you knew about investing is about to change. The world's biggest institutions are pouring billions into bitcoin―while most mainstream investors are still sitting on the sidelines, frozen by fear. That's where The Intelligent Crypto Investor comes in. Backed by seven years of real-world results, this groundbreaking book shows how adding just a small slice of crypto (10% or less) to a balanced portfolio can dramatically improve long-term returns―outperforming traditional portfolios by more than 65%.

🚀 Get Ready to Unlock Your Social Media Potential Today! Did you know that 73% of marketers use paid social advertising to grow their brands, and AI-powered marketing is projected to add $15.7 trillion to the global economy by 2030? Social media is no longer just about posting pictures; it’s about strategy, data, and automation. In The Social Media Marketing Blueprint, you'll discover how to harness the full potential of social media and AI to create a dynamic marketing strategy that delivers real, measurable results. Whether you're an entrepreneur, small business owner, or influencer,...

A business's overall strategy may be set at board level, but many people throughout the organisation will be involved in deciding that strategy and implementing it - making decisions that are strategic in nature. On these decisions hangs the future of the business: how successful it is, even whether it is successful. Yet business history is full of strategic decisions, both big and small, that were weak, poorly conceived and consequently disastrous.

In The Soul of Strategy, two veteran strategists and academics deliver a straightforward new approach to business strategy―one that builds and expands on the classic work of Peter Drucker―recognizing the inescapable reality, faced by every organization, that a firm's primary job is to create and keep customers.

Zero Down is not just another “how to” book on making money in real estate investing. There are too many of those out there to count and many don’t follow through with their promises. This book will give you the “nuts and bolts” in which types of real estate to invest in and how to get started without any of your own money. In no other single book anywhere will you find this much power-packed information that can show you everything you need to know to get started in the highly profitable and exciting world of cash flow real estate investing. Once you understand and start ...

Building an AI Strategy

Most businesses don’t fail because their products are bad. They fail because they never move beyond the transaction. The Connection Engine is a deep dive into the psychological forces that turn customers into believers, brands into movements, and products into habits. This book explores why people don’t just buy anymore, they belong, return, and advocate. Where traditional marketing focuses on attention and conversion, this book focuses on trust, identity, and human connection, the forces that actually sustain growth in a crowded, AI-saturated marketplace. Inside, you will learn how the...

The Ultimate Guide To Brand Positioning Written By The Award-Winning Marketing Consultant Ulli Appelbaum [Contributed to 7 Effies and an ARF Ogilvy award] “Hands down the best book on brand positioning since Ries & Trout introduced this concept many years ago. Ulli provides a smart roadmap on how to successfully position or re-position your brand for success in the marketplace.” Mark Jenson, Lecturer at the U of MN Hubbard School of Journalism and Mass Communication. The Brand Positioning Workbook outlines an easy-to-follow roadmap on how to successfully position or re-position a brand ...

At a time of frightening volatility, what is the average investor to do? The answer: Turn to Burton G. Malkiel's advice in his reassuring, authoritative, gimmick-free, and perennially best-selling guide to investing. Long established as the first book to purchase before starting a portfolio or 401(k), A Random Walk Down Wall Street now features new material on "tax-loss harvesting", the crown jewel of tax management; the current bitcoin bubble; and automated investment advisers; as well as a brand-new chapter on factor investing and risk parity.

HE WOKE UP 200 YEARS LATE. THE WAR IS LOST. NOW, IT’S TIME TO BREAK THEIR TOYS. [SYSTEM ALERT: CRYO-STASIS FAILURE. TEMPORAL DISPLACEMENT DETECTED.] Welcome back to the waking world, Engineer Thorne. Elias Thorne was a combat engineer for the Vanguard, the elite soldiers of humanity’s Golden Age. He was the guy you called when you needed a bridge built under fire or a moon-sized fortress cracked open. He went into cryo-sleep after the Battle of Centauri expecting a victory parade. He was wrong. Elias wakes up in a coffin, drifting through the rust-choked graveyard of the fleet he swore ...

How To Know You Are Providing a Financial Safety Net For Your Family, Save Money For Any Financial Emergencies, and Know Your Family Will Be Taken Care Of In The Event Of Your Early Death... Without Getting Scammed Figure out how to gain an understanding of a family bank to help you create generational wealth for your family. Use these techniques to know you are providing a financial safety net for your family, save money for any financial emergencies, and even know your family will be taken care of in the event of your early death! I'll also divulge how the wealthy remain wealthy and keep ...

Your organization - business, church, or nonprofit - will experience unprecedented growth when you close the gap between these two game-changing questions: What are we known for? What do we want to be known for? In Know What You're FOR, entrepreneur and thought leader Jeff Henderson makes it...

In a time of rampant misinformation about ways of growing your money, Burton G. Malkiel’s gimmick-free investment guide is more necessary than ever. In this fully updated edition, Malkiel reveals how to be a tax-smart investor and addresses current investment trends, including factor investing, risk parity, cryptocurrencies, and ESG portfolios. A Random Walk Down Wall Street remains the best investment guide money can buy.

Simple, low-risk experiments for long-term profit growth that you can test right now—from Google's former Chief Evangelist, Nicolas Darveau-Garneau. As a business leader or marketer, if you've been pouring your efforts into efficiency metrics (like customer acquisition cost or return on ad...

In Strategy: A History, Sir Lawrence Freedman, one of the world's leading authorities on war and international politics, captures the vast history of strategic thinking, in a consistently engaging and insightful account of how strategy came to pervade every aspect of our lives.

About the Book This book provides a direct, practical path to understanding and implementing game theory principles for creating intelligent game mechanics. It is engineered for builders, coders, and creators who learn best by doing. Philosophy The core philosophy is "Constructive Learning." I believe that abstract theories become concrete and intuitive only when they are used to build a tangible system. Instead of asking you to memorize formulas, this book asks you to write functions. Every theoretical concept is introduced as a solution to a practical programming challenge, ensuring that ...

Burton G. Malkiel's classic and gimmick-free investment guide is now more necessary than ever. Rather than tricks, what you'll find here is a time-tested and thoroughly research-based strategy for your portfolio. Whether you're considering your first 401(k) contribution or contemplating retirement, this fully updated edition of A Random Walk Down Wall Street should be the first book on your wishlist.

Most options trading books are written by gurus who make more money selling courses than trading. This book is different: I'm giving you the complete system — no upsells or hidden masterclasses. Just a proven, 9-step roadmap to build Reliable Passive Income Coverage (RPIC) using options trading and dividend investing. WHAT YOU'LL DISCOVER:THE RPIC INDEX: Calculate exactly when your passive income covers your living expenses—the quantifiable threshold for true independence.

Brands have evolved over several centuries from simple tools for recognition to something much more nuanced and sophisticated in the modern age. Being an Agile brand means taking part in a relationship with consumers. While this means giving up some control over your brand, it rewards you with loyal long-term customers. The Agile Brand follows the story of branding from its beginnings to the authentic relationship with brands that modern consumers want, and gives practical examples of what you can do to modernize your brand in meaningful ways. In this latest book in the best selling Agile ...

Are you an entrepreneur seeking freedom of money to live the biggest future you can dream of? To have freedom of purpose to do what fascinates and motivates you in life? And to have freedom of time and relationship? It’s time to get out of the Wall Street casino and take back control of your financial future. In The Holistic Wealth Strategy: A Framework for Building Legacy Wealth and Unlimited Freedom to Live an Extraordinary Life, Dave Wolcott teaches you how to protect your money while multiplying it like the top one percent do.